How Ninja Forms vs. GetLandy vs. Instapage stack up against each other
Compare Instapage with Ninja Forms and GetLandy to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Ninja Forms vs. GetLandy – Discovering the Best Landing Page Builder
Choosing the right landing page builder can feel like assembling your dream team of superheroes for a marketing campaign. Each tool brings its strengths to the table, offering unique powers that can help you achieve your goals. As we dive into the world of landing page builders, it’s important to understand how Instapage, Ninja Forms, and GetLandy stack up against each other. Whether you’re aiming to save costs, boost conversions, or provide a seamless user experience, this comparison will illuminate the path to your marketing success while making the process enjoyable. We’ll go beyond mere features to evaluate how well each contender fulfills your specific needs, maximizing your potential for growth and customer engagement.
Meet the Competitors – Entering the Arena
In one corner, we have Instapage, known for its powerful landing page creation that combines customization with conversion optimization. Marketers love its ability to create tailored experiences that resonate with their audiences, reducing costs while enhancing brand trust and customer loyalty. In the opposite corner, we have Ninja Forms, beloved for its flexible form-building capabilities and seamless integration with various platforms, making it a go-to for those who prioritize data collection. Lastly, there's GetLandy, which prides itself on providing a user-friendly interface and a diverse range of templates, catering to users who seek simplicity without sacrificing functionality. Each of these platforms has carved out its niche in the digital landscape, setting the stage for a thrilling competition among the best in the game.
Round One – Feature Analysis: A Closer Look
Template Selection and User Experience: Comparing Choices
When it comes to template variety and ease of use, Instapage takes the lead with an extensive library of professionally designed templates tailored for specific industries and purposes. Users can expect an intuitive drag-and-drop editor that transforms even the most basic concepts into eye-catching landing pages. Ninja Forms, on the other hand, focuses on form versatility, offering customizable form templates that can cater to any data collection need. This makes it a reliable choice for marketers looking to gauge customer insights through forms, though it may not have as broad a range of landing page templates as Instapage. GetLandy, with its pre-designed templates, aims for simplicity and quick setup, allowing users to launch their landing pages without much hassle. However, it may lack the level of customization that more advanced users seek. The battle of templates shows that while each option has its strengths, Instapage’s robust offerings and user-friendly interface truly make it a frontrunner.
Instapage: The Optimization Champ for Marketers
In the realm of customization and conversion optimization, Instapage stands out as a powerful ally for marketers. With features that allow for A/B testing, dynamic text replacement, and a comprehensive analytics dashboard, it enables users to tailor their campaigns effectively. Marketers can tweak every element of their landing pages, ensuring each component is optimally designed to drive conversions. This advantageous approach empowers marketers to track their performance closely, enabling them to make data-driven decisions and continuously enhance their strategies. By focusing on delivering relevant landing page experiences, Instapage helps businesses reduce costs and build customer trust, proving itself as not just a tool but a vital partner in achieving success. With its distinctive offerings, users can confidently explore their creativity while optimizing their efforts for maximum impact.
Round Two – Speed and Performance: The Need for Speed
As we venture into the second round, speed and performance take center stage. In the fast-paced world of digital marketing, the speed of your landing page can significantly influence user experience. Picture this: you find yourself waiting behind a line at your favorite coffee shop; that seemingly minor wait could spoil your entire morning. Just like in this scenario, slow loading times can frustrate visitors and make them abandon your page before they even experience what you have to offer. Speed is not just about convenience; it's crucial for maintaining user engagement and maximizing conversion rates.
Instapage Advantages:
- Exceptional loading times ensure users have a seamless experience, reducing bounce rates.
- Optimized for mobile performance, adapting swiftly to various screen sizes.
- Integrated performance metrics allow for real-time feedback on load speeds.
- Uses advanced caching technology to boost page loading times.
Ninja Forms Advantages:
- Efficient form handling that doesn't bog down the page's loading speed.
- Quick integration with other plugins ensures faster performance.
- Minimalistic design allows for fast and simple data processing.
GetLandy Advantages:
- Pre-designed templates are optimized for quick loading.
- User-friendly interface enables rapid publishing of landing pages.
- Efficient backend processing ensures minimal delays in user interactions.
In conclusion, while all three platforms offer different advantages, Instapage excels in speed and performance, making it a preferred choice for marketers who value quick loading times and user satisfaction. The blend of efficiency and reliability with Instapage reinforces its competitive edge in the marketplace.
Round Three – Usability and Learning Curve: A Friendly Welcome
When it comes to usability and the learning curve, each platform invites users to join with open arms. Instapage ensures a smooth onboarding experience, featuring tutorials and support resources that help new users quickly acclimate. Its design is intuitive, allowing users to drag-and-drop elements effectively without extensive training, making it an excellent choice for both beginners and seasoned marketers. Ninja Forms also promotes ease of use, with a straightforward interface and handy documentation. Users can create forms rapidly, focusing on their needs without getting bogged down in technicalities. Meanwhile, GetLandy paves the way for an effortless setup process, making it an attractive option for those who appreciate simplicity. Regardless of your background, each platform sets you on a path toward mastering landing page creation.
Round Four – The Support Team: Your Trusted Sidekicks
As we look at customer support, think of each platform's support team as loyal sidekicks, poised to assist you whenever needed. Instapage shines with its multiple support channels, including live chat, email support, and a comprehensive knowledge base filled with helpful articles and tutorials. Ninja Forms also provides solid support options, featuring community forums and email help that bring users together to solve common issues. Meanwhile, GetLandy ensures that users can find answers through its support documents and responsive email assistance. Having reliable support means you're never alone on your journey, regardless of which platform you choose.
Round Five – Pricing and Plans: Finding Value
When navigating pricing structures, it’s important to find a platform that aligns with your goals and budget. Instapage offers several plans tailored to different needs, ensuring users benefit from various features depending on their investment level. Ninja Forms takes a unique route by allowing users to pay for what they need, making it an attractive choice for those looking for cost-effective form-building solutions. GetLandy’s pricing starts at a competitive rate, making it accessible for newcomers seeking a straightforward landing page experience. Balancing features and costs can help you make the best decision for your projects, helping you achieve your desired outcomes without financial strain.
In summary, while each of these platforms possesses unique strengths and features, the final decision hinges on your specific priorities, whether that be advanced features, pricing flexibility, or superior support. Consider your needs carefully, and if you value comprehensive optimization and user experience, Instapage may be worth taking for a test drive through a free trial or demo.