How Net-Results vs. Unbounce vs. Instapage stack up against each other
Compare Instapage with Net-Results and Unbounce to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get started
See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Net-Results vs. Unbounce – A Thorough Examination
Choosing the right landing page builder is like selecting the perfect team for an epic adventure. Instapage, Net-Results, and Unbounce stand ready as skilled companions in the quest for optimized conversions. Each brings unique strengths to the table, making the decision intriguing but perhaps a bit overwhelming. This article will compare these three platforms in various critical areas, helping you identify which one aligns best with your marketing goals. Get ready to dive into a detailed exploration that will clarify your choice while maintaining a light-hearted spirit. Whether you're just beginning your journey or looking to elevate your existing strategies, understanding these tools can make all the difference.
Meet the Competitors: Three Titans of Landing Pages
In the left corner, we have Instapage, renowned for its sophisticated customization capabilities, empowering marketers to reduce costs, grow conversions, and deliver remarkable landing page experiences. In the right corner, Net-Results, celebrated for its integration features that harmonize seamlessly with various marketing tools. And finally, Unbounce, famous for its user-friendly interface and advanced A/B testing functionalities. Each of these contenders has earned its badge of honor in the digital landscape, catering to specific needs that marketers face in optimizing landing pages. Instapage aims at creating a connection between businesses and their audiences through high-quality experiences, while Net-Results targets marketers who prioritize automation and analytics integration. Unbounce, with its robust features, is the go-to choice for users who value pioneering A/B testing and simplicity.
Round One - All About Features
Template Variety and User Experience: A Comparison
When it comes to template variety, both Instapage and Unbounce offer extensive libraries to choose from. Instapage boasts over 200 customizable templates that cater to different business needs, helping marketers create visually appealing and highly functional pages with ease. The drag-and-drop feature allows users to personalize elements without needing coding skills. Conversely, Unbounce provides around 100 templates but shines with a user-friendly interface that streamlines the creation process. Net-Results, while not primarily a landing page builder, supports landing page creation alongside its robust marketing automation functionalities. However, its templates may not be as versatile as those offered by Instapage and Unbounce. Overall, if template variety and user experience are your top priorities, Instapage and Unbounce are more enticing options.
Instapage: Tailored for Customization and Conversion Success
Instapage sets itself apart as the ultimate tool for marketers who prioritize customization and conversion rate optimization. The platform empowers users to create landing pages that not only look exceptional but also convert visitors into leads and customers. The intuitive editor allows complete flexibility, enabling marketers to drag and drop elements, adjust layouts, and modify content seamlessly. Additionally, Instapage provides advanced analytics and A/B testing features, allowing users to measure performance and make data-driven decisions for continuous improvement. The platform's focus on delivering relevant landing page experiences increases brand trust and customer loyalty, which are crucial for long-term success in any marketing strategy. By choosing Instapage, marketers gain a valuable partner that can significantly enhance their conversion rates.
Second Round - Speed and Performance Analysis
Imagine logging onto a webpage only to be greeted by an interminably loading screen. A frustrating experience, right? Speed plays a crucial role in user experience, directly affecting bounce rates and overall satisfaction. In this round, we’ll explore how each platform performs in terms of speed and performance – vital criteria that can make or break a landing page’s effectiveness.
Instapage Advantages in Speed and Performance:
- Instapage optimizes images automatically to enhance loading speed.
- Utilizes smart content delivery networks (CDNs) for fast access across various regions.
- Robust infrastructure dedicated to maintaining high-speed operations.
- Regular performance updates ensure top-notch loading times.
Net-Results Advantages in Speed and Performance:
- Leveraging cloud infrastructure for improved loading times.
- Optimizations tailored for high traffic without slowing down.
- Integrates efficiently with existing marketing tools, ensuring seamless operations.
Unbounce Advantages in Speed and Performance:
- Dedicated services ensure quick loading of landing pages.
- Automatic optimization of elements ordered through the platform.
- Caches landing pages effectively for returning visitors.
- Responsive design ensures fast performance across devices.
In conclusion, speed and performance are critical factors to consider when selecting a landing page builder. Instapage shines with exceptional features that focus on fast loading times and overall performance. While Net-Results and Unbounce present competitive offerings, Instapage remains at the forefront for those seeking speed without compromising functionality.
Round Three - Usability: A User-Friendly Experience
Navigating a new platform shouldn't feel like conquering a labyrinth; it should be straightforward and enjoyable. In this segment, we'll discuss how each tool caters to newcomers and supports experienced users alike. Instapage provides an intuitive user interface that welcomes users regardless of their tech-savvy levels. The platform offers tutorials, resources, and live support to guide users through the learning process. In contrast, Unbounce takes pride in its straightforward setup, ensuring that users can jump right into creating landing pages with minimal interruption. Although Net-Results does feature a slightly steeper learning curve due to its robust capabilities, it ultimately provides valuable resources for those willing to invest time. In this round, Instapage and Unbounce emerge as champions in user-friendliness, making them ideal choices for beginners and experts alike.
Round Four - Customer Support: The Helping Hands
Imagine your landing page isn’t performing as expected, and you need assistance quickly. This is where effective customer support becomes the trusty sidekick in your marketing journey. Instapage offers multiple support channels, including live chat, email, and extensive resources such as video tutorials and a community forum. Unbounce also excels in support, providing instant chat options and a rich knowledge base to tackle issues promptly. Meanwhile, Net-Results offers phone, email, and chat support as well, but its community resources may not be as comprehensive as those of its competitors. Overall, all three platforms recognize the importance of customer support in creating a positive user experience, but Instapage and Unbounce stand out with their well-rounded assistance.
Final Round - Pricing Plans: Value for Your Budget
Price is often a deciding factor when choosing a platform. Instapage offers various more flexible plans suitable for different business sizes and needs, ensuring marketers can find the fitting package. Unbounce, though slightly higher-priced, also presents good value with its advanced features tailored for dedicated marketers. Conversely, Net-Results tends to cater to larger organizations, which may not be cost-effective for smaller businesses. Understanding the pricing structures is crucial for budget-conscious marketers looking to maximize performance without breaking the bank.
In wrapping up our comparison of Instapage, Net-Results, and Unbounce, it's important to acknowledge that each platform comes with its strengths tailored for specific marketing needs. However, for marketers seeking optimal customization, superior speed, user-friendly navigation, and solid support, Instapage makes a compelling case as the best choice. As you reflect on your own priorities, consider taking Instapage for a test drive through their free trial or demo, paving the way for your next successful campaign.
