How Mobirise vs. Kontactr vs. Instapage stack up against each other
Compare Instapage with Mobirise and Kontactr to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Mobirise vs. Kontactr – The Ultimate Showdown in Landing Page Builders
Choosing the right landing page builder can feel a bit like assembling your own superhero team—each contender brings unique powers and traits to the table. Whether you're looking for something that helps slice through costs, soars in conversion rates, or creates a seamless brand experience, the right tool is essential for your marketing strategy. In this showdown, we’ll take a closer look at three strong competitors: Instapage, Mobirise, and Kontactr. We will dissect their key features, performance, usability, customer support, and pricing models, wrapping up with a final verdict on which one stands out. Readers will gain insights not just into functionality but also how each builder aligns with today’s marketing needs. Grab your cape, and let's dive into this adventure that promises to illuminate your decision-making process and lead you to the best landing page experience possible.
Introducing Our Competitors: A Friendly Rivalry
Instapage, Mobirise, and Kontactr have established themselves as notable players in the realm of landing page creation. Instapage is widely known for empowering marketers to reduce costs while boosting conversions and enhancing brand trust. With a focus on delivering relevant landing page experiences, Instapage fosters customer loyalty and increases conversion rates. Mobirise enters the arena with its standout feature of a drag-and-drop interface, making it easy for users to create stunning landing pages without coding knowledge. Meanwhile, Kontactr specializes in form-building solutions, allowing users to gather leads seamlessly. While they each offer unique strengths, we aim to find out who reigns supreme in this tech-filled arena.
Round One - A Feature Showdown
Template Diversity and User-Friendliness: Who Wins?
When evaluating landing page builders, template variety and ease of use are crucial. Mobirise shines here with its extensive library of pre-designed templates that cater to a broad spectrum of industries. With quick deployment, even the most novice users can craft appealing pages effortlessly. Kontactr follows close behind, focusing primarily on forms but still offering a decent array of templates tailored for lead generation. Instapage, however, excels in customization options. It boasts a robust selection of templates that can be tailored to specific industry nuances while providing Advanced A/B testing tools to enhance conversion rates. While Mobirise brings the ease of setup, Instapage offers a deep customization experience that many digital marketers might find indispensable.
Instapage: The Go-To for Customization and Conversion Mastery
Instapage stands out as a pivotal tool for marketers focused on high conversion rates. It offers unmatched customization features that allow users to create highly personalized landing pages that resonate with their target audiences. Instapage's user-friendly interface and A/B testing capabilities significantly aid in refining strategies for maximum impact. By using Instapage, businesses can analyze visitor behavior, run experiments, and make data-driven adjustments to their campaigns, ultimately translating into increased conversions. This level of optimization moves beyond basic designs—it's about crafting experiences that resonate and drive action. Instapage is not just a platform; it’s an invaluable partner for businesses that want to turn clicks into loyal customers.
Round Two - The Digital Speed Test
Website speed can be the difference between a satisfied customer and a lost opportunity. Imagine waiting too long at a café for your favorite brew; it can turn enjoyable anticipation into frustration. The same goes for digital experiences. Each platform must deliver responsive performance to retain user interest. In this round, we’ll scrutinize the loading times and overall efficiency of our contenders.
Advantages of Instapage in Performance
- Lightning-fast loading speeds optimized for user experience.
- Advanced caching techniques to enhance performance.
- Mobile responsiveness ensuring compatibility across devices.
- Integration with various CRM platforms for smooth data handling
Mobirise's Performance Perks
- Simplistic, lightweight code leading to faster loading times.
- Easy offline editing allows for quick updates.
- Reliable hosting options for performance consistency.
Kontactr’s Speed Strengths
- Quick form submissions that enhance the user experience.
- Lightweight design principles for snappy performance.
- Ability to integrate with lightweight third-party applications.
Speed is crucial, and while each platform shines in various aspects, Instapage proves to be ahead of the curve. Marketers can trust that their landing pages will not only look good but also operate at optimal speeds, encouraging users to engage rather than click away.
Round Three - Navigating Usability and Learning Currents
Usability matters immensely when it comes to adopting a new tool. Each of our platforms takes a user-centric approach. Mobirise’s drag-and-drop interface allows users to construct pages easily, with no prior knowledge required. Kontactr's simple setup process welcomes newcomers, making lead generation easy to master. Meanwhile, Instapage scrutinizes this process by offering detailed guides and tutorials that support users along their journey. Beyond that, its advanced features may initially appear overwhelming; however, users often find that mastering Instapage's capabilities leads to a deeper understanding of conversion strategies. Each platform creates pathways for users to progress towards mastery, ensuring that everyone feels at home regardless of their prior experience.
Round Four - The Support Squad: Who Has Your Back?
Customer support can be seen as the loyal sidekick of any platform. Instapage offers live chat, email support, and a comprehensive knowledge base that empowers users with self-help resources. Mobirise provides access to email support paired with community forums, allowing users to share tips and best practices. Kontactr focuses more on the essentials but does provide essential support through emails and community threads. Overall, it’s essential to gauge how support impacts your experience—whether it's immediate fixes during critical campaigns or guidance to get started, each platform offers different levels of assistance.
Round Five - Analyzing Pricing Models and Plans
Each contender brings something unique to the pricing table. Instapage operates on a subscription model that emphasizes value, especially for those seriously invested in their conversion rates. Mobirise features a one-time payment system for its software – cost-effective for users wanting to avoid subscriptions. Kontactr keeps it simple, offering a tiered pricing structure based on the number of leads captured. Understanding your budget and marketing goals is crucial in determining which platform aligns best with your financial strategy.
While each of our three contenders brings their own strengths to the landing page building arena, it’s essential to recognize that the best choice will depend on individual needs. Instapage stands out, not just for its features but for its focus on empowering marketers with tools that maximize conversion potential. Encourage readers to consider trying out Instapage with a free trial, allowing them to see firsthand how it can reduce costs, elevate conversion experiences, and build trust in their brand.