How Launchaco vs. Kajabi vs. Instapage stack up against each other
Compare Instapage with Launchaco and Kajabi to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage, Launchaco, and Kajabi – The Ultimate Showdown
Choosing the right landing page builder can feel like assembling a team of superheroes, each with their own unique powers and abilities to help you conquer your marketing goals. Just like superheroes, Instapage, Launchaco, and Kajabi each bring something distinctive to the table, making your decision a blend of strategy and preference. This article will guide you through a friendly comparison, helping you decide which platform can best suit your needs. We'll explore each contender's strengths, weaknesses, and overall value to ensure you find the perfect sidekick for your marketing endeavors. So, buckle up as we embark on this enlightening journey, filled with insights and a few light-hearted moments along the way. Remember, there's no one-size-fits-all solution; rather, it's about finding what aligns with your marketing vision and makes your campaigns soar!
Meet the Competitors: A Closer Look
In this corner, we have Instapage, a powerful platform known for its exceptional customization options and conversion optimization tools. Instapage empowers marketers to reduce costs, grow conversions, and deliver highly relevant landing page experiences that enhance brand trust, customer loyalty, and overall conversion rates. Flanking Instapage, we have Launchaco, an up-and-coming contender that takes pride in its simplicity and user-friendliness, making it a great choice for newcomers. Lastly, we have Kajabi, which offers an all-in-one solution that combines not just landing page creation but also course creation and membership management. Each of these platforms has carved out its niche in the digital marketing landscape, setting the stage for an epic battle of features, usability, and performance. Let’s explore how they stack up against each other in this friendly rivalry!
Round One - Feature Showdown
Template Variety and User Experience: Who Wins?
When it comes to landing page builders, having a diverse selection of templates is critical. Launchaco offers a limited yet clean array of templates that cater to various industries, making it easier for users to launch their pages quickly without extensive customization. However, while they deliver on simplicity, diversity may be lacking, leaving some users wanting more. On the other hand, Kajabi shines brightly with its wide range of professional templates designed for both landing pages and sales funnels. Its templates are highly customizable, allowing users to modify them as they see fit. Instapage, however, takes the lead in the template race by offering a vast library of over 500 templates, all crafted with conversion in mind. Each template is not only visually appealing but also optimized for performance, making it ideal for marketers looking to create visually striking landing pages without sacrificing effectiveness.
Instapage: Mastering Customization and Conversion Metrics
Instapage stands out as a powerhouse in terms of customization and conversion optimization tools. It offers a straightforward drag-and-drop builder that allows users to design their landing pages from scratch or modify existing templates to fit their unique brand identity. This flexibility is crucial for marketers who want their pages to stand out in a crowded digital landscape. Additionally, Instapage provides tools like A/B testing, heatmaps, and conversion analytics, which helps users directly measure the impact of their efforts. This not only empowers users to make data-driven decisions but also ensures that their landing pages continuously improve over time, ultimately resulting in higher conversion rates.
Round Two - Speed and Performance
Imagine you're at your favorite coffee shop, excited for your morning brew. You place your order, but then you find yourself waiting impatiently as the barista takes what feels like an eternity to prepare your drink. Just like in this scenario, website speed plays a crucial role in user experience. Slow-loading landing pages can lead to high bounce rates and customer dissatisfaction. Now, let's explore how each of our contenders performs in terms of speed and performance.
Instapage Advantages:
- Lightning-fast loading times that enhance user experience
- Dedicated optimization tools to ensure pages are always performing at their best
- Integration with various analytics tools to track performance metrics
- Regular updates aimed at improving speed and user satisfaction
Launchaco Advantages:
- Simplicity allows for faster page creation
- Optimized lightweight templates that load quickly
- Focus on essential features, keeping the site uncluttered
Kajabi Advantages:
- Robust hosting infrastructure that enhances loading speed
- Built-in analytics for tracking performance
- Comprehensive optimization features across all its tools
In the speed and performance showdown, Instapage emerges as the champion with its emphasis on fast-loading pages and optimization tools, while Kajabi and Launchaco contribute positively in their own rights. However, when it comes to expertly crafted landing pages that don’t keep users waiting, Instapage remains the top choice.
Round Three - User Friendliness and Learning Journey
User friendliness is essential in determining how quickly one can adapt to a new platform. While all three contenders strive to be welcoming to their users, Launchaco shines with its straightforward approach that's perfect for beginners. Its minimal setup process and guided tutorials make it a great starting point for those new to landing page creation. Instapage, however, offers extensive documentation, tutorials, and a supportive community that helps users navigate its wide array of features. This, in turn, means that while new users may have a somewhat steeper learning curve, they'll ultimately gain deeper insights into building high-performing pages. Kajabi merges landing page creation with a broader suite of marketing tools, making it slightly more complex. Still, users familiar with digital marketing software will find it intuitive and rewarding once they get the hang of it.
Round Four - Support Teams: Your Trusty Sidekicks
In the realm of customer support, reliability and responsiveness are key qualities that can make or break user experience. Instapage offers robust customer support through live chat and email, ensuring users can always get the assistance they need promptly. Additionally, their extensive knowledge base serves as a valuable resource for troubleshooting on-demand. Launchaco provides simple support options such as email and a contact form, but lacks 24/7 assistance which might not suit everyone’s needs. Kajabi, meanwhile, stands out by offering live chat support alongside its email support, catering to users who may require immediate assistance. Kajabi also includes a community forum, enabling users to connect and share tips, thereby cultivating a supportive environment.
Round Five - Pricing Plans: Value for Your Investment
When it comes to pricing, Instapage offers a variety of plans tailored to different user needs, ensuring flexibility for marketers with varying budgets. Their pricing tiers reflect the extensive features offered, with a focus on maximizing ROI through conversion optimization tools. Launchaco is budget-friendly with a free plan that caters to casual users, but its premium options may not provide as many features as competitors. Kajabi, while more expensive, provides an all-in-one solution, bundling course creation, email marketing, and landing pages together, which can lead to significant long-term savings for users needing those additional functionalities.
In conclusion, choosing between Instapage, Launchaco, and Kajabi hinges on your specific requirements and goals as a marketer. While all three have unique strengths, Instapage consistently emerges as a powerful option for those focused on landing page optimization and extensive customization. Consider your priorities—whether it be a vast array of features, a strong support framework, or pricing flexibility—before making your decision. With a free trial available, you can explore Instapage firsthand and experience the benefits it brings to your marketing efforts.