How LanderApp vs. Divi Builder vs. Instapage stack up against each other

Compare Instapage with LanderApp and Divi Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

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Features that set us apart from LanderApp and Divi Builder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. LanderApp vs. Divi Builder – Finding Your Ideal Landing Page Solution

Choosing a landing page builder can feel like assembling a dream team of marketing superheroes. Imagine if your marketing strategy could skyrocket to success with the right combination of tools at your disposal. Just like how a superhero team needs both strength and strategy, your landing page builder should empower you to enhance conversions, cut costs, and create trust with your audience. This comparison dives deep into three leading contenders—Instapage, LanderApp, and Divi Builder—analyzing their strengths to see which one emerges as the preferred choice for marketers aiming for spectacular results.

Meet the Competitors Striving for the Crown

Let’s put the spotlight on our three competitors. Instapage, a leader in the landing page domain, boasts a robust set of tools designed specifically for marketers. It helps to achieve higher conversion rates and builds brand loyalty through tailored landing experiences. LanderApp, while less known, presents a budget-friendly option with essential features aimed at small businesses. Meanwhile, Divi Builder stands out for its versatility, allowing for extensive customizations ideal for web developers and designers looking for flexibility. As these friendly rivals step into the ring, we’ll evaluate their features, strengths, and areas for improvement to help you make the best choice for your landing page needs.

Round One - Feature Exploration: Who Has the Most Tools?

Assessing Template Options and User-Friendliness

In the realm of landing pages, the variety and ease of template usage are game-changers when it comes to creating high-converting pages. Instapage offers hundreds of customizable templates that cater to various industries, making it easy for users to find a layout that resonates with their audience. Furthermore, the user-friendly interface simplifies the design process, catering to marketers of all skill levels. Conversely, LanderApp takes a more streamlined approach, providing a smaller selection of templates but ensuring that each design is straightforward to modify. While it may not offer the same breadth of options, its ease of use makes it appealing for those just starting out. On the other hand, Divi Builder excels in offering versatile customization options, attracting web enthusiasts who appreciate deeper design controls. With features like visual editing and responsive design adjustments, it allows for a more tailored approach to landing pages.

Instapage: A Premier Ally for Ultimate Customization and Conversions

Instapage shines when it comes to customization and conversion optimization tools. With its powerful A/B testing features, marketers can experiment with different layouts, messaging, and call-to-action buttons to discover what resonates best with their audience. Additionally, the seamless integration with various third-party tools elevates its functionality, allowing users to fuse their marketing stack effortlessly. Not to mention, Instapage's comprehensive analytics dashboard provides insights that help in making informed decisions, promoting growth and increased brand trust. Ultimately, Instapage is not just another tool; it’s a partner dedicated to transforming your landing page experience into success.

Round Two - Speed and Performance: Who Keeps It Snappy?

As website speed plays a crucial role in user experience, it’s essential to examine how each platform handles load times. Just like waiting in line for your favorite café can be frustrating, slow landing pages can lead to lost conversions and decreased user satisfaction.

Advantages of Instapage in Terms of Speed:

  1. Utilizes a global content delivery network (CDN) for faster load times.
  2. Optimized image and resource compression techniques.
  3. Regularly updated backend infrastructure for enhanced performance.
  4. Minimized JavaScript that accelerates page rendering.

LanderApp Speed Benefits:

  1. Simpler design structure leads to quicker loading.
  2. Backend optimization for faster resource allocation.
  3. Limited but impactful template choices reduce load burdens.

Speed Advantages of Divi Builder:

  1. Advanced caching options for swift page access.
  2. Responsive design automatically adjusts for optimal performance.
  3. Regular updates focused on speed improvements.
  4. User-driven feedback integrated to enhance loading times.

In summary, while all three platforms excel in their way, Instapage clearly stands out regarding speed and performance. Marketers can confidently rely on Instapage to ensure their landing pages load fast and deliver a smooth user experience. This critical factor can significantly bolster conversion rates, proving that speed truly matters.

Round Three - Usability: Who’s Easiest for Newbies?

Entering the world of landing page creation can feel daunting, but the right platform can ease this journey. With an inviting interface and a wealth of resources available, Instapage remains user-centric, ensuring a smooth onboarding process. It offers tutorials, templates, and comprehensive support materials to guide both novices and experienced marketers. Similarly, LanderApp simplifies navigation, creating an effortless experience for users to get started quickly. Meanwhile, Divi Builder, though a bit more complex, rewards those willing to take the time to learn with a treasure trove of customization options. Its extensive documentation and community forums provide invaluable assistance for those venturing into more intricate designs. The welcoming atmosphere of all three platforms instills confidence that anyone can excel in building captivating landing pages.

Round Four - Support Systems: Who Has Your Back?

Customer support can feel like your trusty sidekick, swooping in at just the right moment. Each platform offers a variety of support options, creating a safety net for users encountering issues. Instapage leads the pack with 24/7 chat support and an extensive knowledge base filled with articles, videos, and FAQs. LanderApp, despite being a smaller player, provides responsive email support and a user-friendly help center loaded with resources. Divi Builder does not fall behind either, offering email support along with active community forums where users can engage, share tips, and find creative solutions. The dedication of all three platforms to support their users sets them apart, building trust and confidence as you navigate your landing page journey.

Final Round - Pricing Strategies: Which Offers the Best Value?

Ultimately, the pricing models can significantly influence your decision. Instapage, while offering an extensive suite of features, comes with a premium price tag that reflects its capabilities. For businesses aiming for high conversion rates and tailored experiences, it often proves worth the investment. On the other hand, LanderApp presents a cost-effective alternative, ideal for startups and small businesses engaging in their first foray into landing pages. Meanwhile, Divi Builder offers flexible pricing options, appealing to single site owners and agencies alike with its one-time fee model. This variety ensures that every type of user can find a platform that aligns with their budget and needs.

To conclude, while all three platforms bring their unique strengths to the table, the choice ultimately rests on your specific needs and goals. Whether speed, support, customization, or pricing is your priority, understanding what you value most will guide your decision. Why not take Instapage for a spin with a free trial or demo? With its proven tools to reduce costs, increase conversions, and help you create tailored experiences, Instapage emerges as a formidable choice that every marketer should consider.

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