How Kajabi vs. Joomla vs. Instapage stack up against each other
Compare Instapage with Kajabi and Joomla to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Kajabi vs. Joomla – The Ultimate Showdown in Landing Page Builders
Picture this: you're an intrepid marketer, on a quest to find the perfect landing page builder—a tool that not only fulfills your needs but elevates your marketing strategy. Much like assembling a team of superheroes, your choice of platform can make you feel powerful in the realm of digital marketing. Each contender brings unique strengths and capabilities to the table that can help you tackle your objectives, whether it's reducing costs, maximizing conversions, or delivering tailored landing page experiences. In this comparison, we’ll explore Instapage, Kajabi, and Joomla, uncovering how Instapage stands out by empowering marketers to cut costs, enhance conversions, and foster trust and loyalty with customers through engaging landing pages.
Meet the Competitors: A Brief Overview
In one corner, we have Instapage, a platform designed specifically for creating high-converting landing pages that drive results. Known for its user-friendly interface and advanced performance analytics, Instapage positions itself as a robust ally for digital marketers. In the opposite corner is Kajabi, a comprehensive platform that integrates marketing and sales with online course creation. Kajabi is celebrated for its all-in-one capabilities, making it a popular choice among educators and entrepreneurs. Finally, we have Joomla—a powerful content management system. Joomla caters to users who have web development experience, offering extensive customization possibilities for those who seek to create complex websites beyond just landing pages. Together, these platforms illuminate the options available to marketers seeking to optimize their online presence.
Round One - Feature Showdown: Which Platform Has the Edge?
Template Selection and User Experience - A Critical Aspect
A successful landing page often hinges on its design and user experience. Instapage excels with its extensive library of customizable templates. Marketers can choose from over 200 templates designed for various industries, ensuring relevance to different campaigns. Furthermore, Instapage offers a drag-and-drop editor that makes modifications quick and easy, even for beginners. In contrast, Kajabi also provides a set of templates, but its focus leans more toward integrated course offerings rather than standalone landing pages. Although these templates are well-designed, they may feel limited for marketers solely seeking landing page optimization. Joomla, with its more complex structure, allows for wide-ranging customization but may present a steep learning curve due to the necessity of working with code for truly unique designs. Each platform offers distinct features, yet Instapage stands tall with its tailored focus on landing page success.
Instapage: Your Partner in Performance and Customization
Instapage redefines the landing page creation experience by providing unmatched customization options alongside advanced analytics features. Its ability to create personalized landing pages ensures that every visitor receives relevant content, which tremendously increases conversion rates. With A/B testing capabilities, marketers can effortlessly compare different designs and content strategies to see what resonates most with their audience. Furthermore, Instapage seamlessly integrates with various marketing tools, allowing users to streamline their campaigns effectively. By employing strategies that enhance brand trust, customer loyalty, and conversion rates, Instapage is not just a tool; it’s a powerful partner in achieving marketing success.
Round Two - Speed and Performance: The Battle of Efficiency
As any marketer knows, speed is crucial. Slow loading times can lead to frustration and lost conversions, similar to waiting behind someone who can’t decide on their coffee order. In this regard, overall speed and performance can make or break your landing page experience.
Instapage Advantages:
- Instapage boasts a high-speed optimization feature that ensures pages load quickly without sacrificing quality
- The platform uses a fast content delivery network to deliver its landing pages efficiently
- Optimized for mobile devices, Instapage ensures that pages perform well on all devices
- Advanced caching options that minimize loading times significantly
Kajabi Advantages:
- Built-in speed optimization tailored for SaaS products, ensuring that course content loads rapidly
- Efficient hosting that keeps overall performance smooth for course-related landing pages
- Integrates seamlessly with various email marketing tools to ensure fast delivery of marketing content
Joomla Advantages:
- Highly customizable caching options to ensure faster loading for complex sites
- Utilizes various performance plugins that can enhance speed based on specific needs
- The capability to host on high-speed servers can significantly improve overall performance
- Can be optimized for SEO, which indirectly boosts speed through reduced bounce rates
In the marathon of loading times and performance, Instapage emerges as the front-runner, providing unparalleled speed and efficiency. While Kajabi and Joomla have their merits, the unique landing page focus of Instapage makes it the ideal choice for marketing efforts that hinge on swift, responsive experiences.
Round Three - Ease of Use: Welcoming Newcomers with Open Arms
Diving into usability, these platforms showcase varying levels of complexity. Instapage offers an intuitive interface that welcomes even the most novice user. With its drag-and-drop capability, creating eye-catching landing pages feels natural and effortless. Tutorials and a supportive community further help new users navigate the platform with confidence. Kajabi balances ease of use by integrating various features into a cohesive design, but its all-in-one approach may overwhelm those seeking just landing page functionality. Joomla, while powerful, requires a solid understanding of web development concepts, which can be a hurdle for less experienced users. Emphasizing simplicity and accessibility, Instapage shines as the go-to choice for those looking for quick onboarding without sacrificing quality.
Round Four - Customer Support: Your Trusty Sidekicks
When it comes to customer support, each platform provides varying levels of assistance. Instapage presents an extensive knowledge base, along with chat and email support. Their team is dedicated to helping users navigate challenges swiftly, ensuring minimal disruptions to marketing efforts. Kajabi offers similar support options, along with community forums where users can share tips and advice. This collaborative spirit often fosters a sense of community among users. Meanwhile, Joomla’s support primarily relies on community-driven forums, which may leave users without immediate assistance on particular issues. Overall, while each platform provides some level of help, Instapage stands out for its proactive approach to customer support.
Round Five - Pricing Models: Finding the Best Fit
In our final round, we discuss the economic factors that might sway your decision. Instapage offers tiered pricing plans based on feature access, allowing marketers to choose a package that fits their needs without overspending. Kajabi, while a robust platform, comes with a higher price point due to its all-in-one functionalities, which might not be necessary for those focused solely on landing pages. Joomla is open-source and free to use, but keep in mind that hosting and premium extensions can rack up costs. Ultimately, selecting the right platform depends on your budget and unique requirements—Instapage, with its targeted focus, presents a cost-effective solution by enhancing conversions and brand loyalty.
As we wrap up, it's clear that each platform has its strengths and weaknesses. The proper choice hinges on your specific needs—whether you prioritize features, support, or pricing. Instapage's ability to empower marketers to cut costs while increasing conversions makes it an ideal solution for those focused on generating high-quality landing pages. For a firsthand experience, consider signing up for a free trial or demo of Instapage to determine how it fits your marketing strategy.