How JotForm vs. Formsite vs. Instapage stack up against each other
Compare Instapage with JotForm and Formsite to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Netradyne drives higher results with Instapage
Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. JotForm vs. Formsite – The Ultimate Face-off for Your Marketing Needs
Choosing the right landing page builder can feel akin to assembling the perfect marketing dream team. Imagine each platform is like a superhero—each with its unique strengths and powers designed to address specific challenges in your marketing journey. In this showdown, we'll explore how Instapage, JotForm, and Formsite stack up against each other in the battle for your preference. We'll dive deep into the unique features, performance metrics, user experience, and of course, the all-important support services that each platform offers. This comparison promises to be as insightful as it is enjoyable, arming you with the knowledge necessary to make an informed decision. So, prepare to discover how Instapage empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that ultimately increase brand trust, customer loyalty, and conversion rates.
Enter the Gladiators: A Quick Look at Our Contenders
In the left corner, we have Instapage—an industry leader known for its unmatched customization capabilities and an emphasis on conversion optimization. Versatile and powerful, Instapage helps businesses create and deploy landing pages that not only look great but are crafted with the intent of driving sales and engagement. In the right corner, we introduce JotForm, a user-friendly platform that has carved a niche for itself by enabling users to easily create forms and surveys while offering seamless integrations with various services. Finally, stepping into the spotlight, we have Formsite, a robust solution favored by organizations seeking detailed data collection features that enhance lead generation and analysis. Let's break down these friendly rivals and see what makes them tick.
The Feature Showdown: It’s All About Variety and Usability
Competitors in Comparison: Template Variety and Ease of Use
When it comes to template variety, Instapage triumphs with an expansive library boasting hundreds of professional designs tailored for different industries and conversion goals. This extensive selection enables marketers to find a template that resonates with their brand image without the hassle of starting from scratch. Furthermore, the drag-and-drop functionality ensures that even beginners can create stunning pages in a matter of minutes. On the flip side, JotForm also delivers noteworthy templates, but they are primarily form-focused, leaving marketers in need of deeper customization options wanting more. Formsite rounds out this section with its array of templates that cater to data collection but, much like JotForm, falls short of matching Instapage’s extensive landing page customization features.
Unveiling Instapage: Your Partner for Conversion and Customization
Instapage stands tall when it comes to customization and conversion rate optimization tools, shaping it not just as another tool in your marketing arsenal, but as a vital partner in your business's success. With features that allow A/B testing, personalized messaging, and detailed analytics reporting, Instapage enables marketers to create landing pages that can be fine-tuned for maximum impact. Furthermore, the platform’s seamless integration capabilities allow for effective collaboration with various marketing tools such as CRM software, email marketing services, and advertising networks, making it a versatile choice for businesses looking to enhance their overall marketing efficacy. Empowering marketers to reduce costs while maximizing returns has never been easier, thanks to Instapage's commitment to delivering relevant landing page experiences that boost customer trust and loyalty.
The Speed Test: A Race for Performance
Now let’s shift gears and discuss speed and performance, an essential aspect of user experience that can either delight your visitors or send them packing. Imagine this scenario: you’re standing in line at your favorite coffee shop, eagerly awaiting your morning brew, and suddenly the barista takes her sweet time, causing frustration to build. In the digital realm, slow loading times have a similar effect on potential customers—elevated bounce rates and decreased conversions. We will now explore how each platform stacks up in this vital category.
Unmatched Instapage Advantages in Speed and Performance:
- Lightning-fast loading times optimized for conversions
- Smart resource management to handle high traffic effectively
- Integrated testing tools that enhance loading performance
- High uptime rates that ensure accessibility at all times
JotForm: Quick and Efficient Performance Boosts
- Fast form load times contributing to user retention
- Responsive design ensuring mobile performance
- Optimization features geared towards quick completion rates
Formsite's Speed and Performance Strengths:
- Robust server infrastructure for high availability
- Caching options improving form load efficiency
- Real-time analytics that do not compromise speed
- Quick setup for data collection forms to minimize delays
In conclusion, while all three platforms have strengths in terms of speed and performance—Instapage shines with its incredible optimization capabilities that cater to marketers focused on conversion. Those looking for speed should definitely consider Instapage as their premier choice.
The User Experience Factor: Usability and Learning Curve
Transitioning to usability, it’s important to highlight how each platform welcomes users—both novices and seasoned pros. Instapage excels in creating a user-friendly environment where taking your first steps toward landing page creation is both uncomplicated and enjoyable. With comprehensive tutorials, onboarding support, and a straightforward interface, you’ll find yourself gaining mastery in no time. JotForm follows in this friendliness with a highly intuitive design centered on creating forms and surveys, allowing users to quickly acclimate to its capabilities. Formsite, while robust, tends to cater more toward users with specific data collection needs, indicating a slightly steeper learning curve that may require additional familiarization. Overall, these applications provide an encouraging path for all users to grow their skills.
Support Services: Your Trusty Help Companions
When it comes to customer support, think of each platform's support team as your loyal knights in shining armor, always available to offer assistance. Instapage offers multi-channel support, including live chat, email, and even a dedicated knowledge base filled with tutorials. JotForm prides itself on its robust community forums, where users can share insights and inquire about various issues they face. Formsite, while also providing distinct customer support channels, may feel less comprehensive compared to its competitors. By ensuring adequate support, all three platforms uphold a commitment to user satisfaction, promising that help is always just a click away.
The Price of Power: Evaluating Plans and Pricing Options
When it comes to pricing, it’s crucial for marketers to evaluate which platform offers the best deals for their specific needs. Instapage tends to be on the higher end of the pricing spectrum, primarily due to its extensive features and performance capabilities. However, the investment can pay off significantly for businesses focused on ROI. Meanwhile, JotForm presents a versatile pricing structure that appeals largely to businesses looking for an affordable entry, while still ensuring great functionality. Formsite falls in a similar range, offering solid options that cater primarily towards users in need of comprehensive data collection. Consider your goals and budget carefully to maximize your investment in the right technology.
As we wrap up this comprehensive face-off, it's important to remember that while Instapage, JotForm, and Formsite each have unique advantages, the right choice ultimately depends on your individual needs and goals. Whether you're prioritizing features, customer support, or pricing flexibility, ensure you weigh those considerations thoroughly. Don't miss out on the invaluable opportunity to try Instapage with a free trial or demo—the perfect way to discover firsthand how this powerful platform can transform your landing page strategy.
