How Joomla vs. Fluent Forms vs. Instapage stack up against each other
Compare Instapage with Joomla and Fluent Forms to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Netradyne drives higher results with Instapage
Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Joomla vs. Fluent Forms – The Ultimate Showdown for Landing Page Builders
Choosing the right landing page builder can be likened to assembling the perfect team for a big game. Each player has unique strengths, and finding the one that fits your strategy is key to winning the marketing match. In this article, we pit three strong contenders against each other: Instapage, Joomla, and Fluent Forms. It’s not just about finding a tool, but rather a partner that empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that boost brand trust, encourage customer loyalty, and drive conversion rates. Ready to discover which one leads the charge? Let’s dive in and explore their features, usability, and pricing, while giving you plenty of insights to help make the best choice for your needs.
Meet the Contenders: A Friendly Rivalry
In the blue corner, we have Instapage, known for its focus on high-converting landing pages optimized for everything from sign-ups to sales. In the red corner, Joomla, a highly flexible content management system that can be configured to create landing pages, albeit with a steeper learning curve. In the green corner, Fluent Forms—a formidable player known for its ease of use, particularly for those who want to quickly build forms and landing pages without any coding knowledge. Each of these platforms brings something unique to the table. While Instapage caters to marketers seeking customization and conversion optimization, Joomla provides deeper flexibility and control, and Fluent Forms shines in user-friendliness. This overview sets the stage for a detailed comparison that highlights what each of these platforms does best and where they might fall short.
Round One - Features That Matter
Template Diversity and User Experience: A Clash of Titans
When it comes to landing pages, template variety and ease of use can make or break your entire campaign. Joomla offers a plethora of templates through various plugins, giving users a wide range of customization options, but the experience can get overwhelming for beginners. These templates often require additional configurations, which might be daunting without technical know-how. On the other hand, Fluent Forms prioritizes simplicity, with a selection of pre-designed templates that make it easy for users to create attractive forms and pages quickly. However, this simplicity might sometimes limit the depth of customization desired by professionals. Instapage stands confidently in the middle, boasting a massive library of high-quality, conversion-focused templates. These templates not only look great but have been designed with best practices in mind to drive results. The user-friendly drag-and-drop editor further ensures that marketers can create stunning landing pages without breaking a sweat. This seamless blend of functionality and aesthetics positions Instapage as a go-to for those serious about maximizing conversions.
Instapage: The Leader in Customization and Conversion Success
With a focus on providing unmatched customization options, Instapage helps marketers build landing pages that truly resonate with their audience. It allows for extensive A/B testing capabilities, enabling users to identify the most effective elements for their target demographic. The platform also features real-time collaboration tools that empower teams to brainstorm and iterate effectively, ensuring that every part of the landing page serves a purpose and contributes to the overall goal—conversions. Instapage supports a plethora of integrations, making it easy to connect with email services and CRMs, further enhancing its capability to deliver tailored experiences. In essence, Instapage isn’t just a landing page builder; it’s a strategic partner that equips marketers with the tools they need to thrive.
Round Two - Speed and Performance: Who Takes the Lead?
Speed is an essential aspect of user experience and directly impacts conversion rates. Picture this: you arrive at your favorite coffee shop, but the line is ridiculously long. Frustrating, isn't it? The same applies to your landing page—slow loading times can deter users, even if your content is stellar. Thus, measuring the speed and performance of Instapage, Joomla, and Fluent Forms offers critical insights into which platform can help marketers deliver quick, efficient experiences.
Instapage Advantages:
- Offers optimized templates to ensure fast loading times
- Built-in AMP support for mobile page speed enhancement
- CDN integration to deliver content swiftly to global audiences
- Perfectly optimized images reduce resource load, speeding up page access
Joomla Advantages:
- Flexibility to optimize for performance based on server configurations
- Plugins available to enhance speed and cache pages
- Option to customize code for refined speed applications
Fluent Forms Advantages:
- Lightweight plugin structure minimizing loading impact
- Streamlined form processing that prioritizes quick submissions
- Compatibility with caching plugins to boost load speed
In conclusion, speed and performance are crucial for any landing page builder. While each platform offers strengths, Instapage undoubtedly stands out due to its automatic optimization features, ensuring that marketing efforts are not hampered by slow load times. It promotes a seamless digital experience that can significantly influence conversion rates.
Round Three - Usability: Welcome Aboard!
Usability is pivotal for any landing page builder, especially for those who may not possess tech-savvy skills. Each platform presents its unique approach to welcoming new users while also catering to seasoned pros. Instapage shines with its intuitive drag-and-drop interface, making it accessible for anyone to create beautiful landing pages in no time. Even the most novice users can navigate the platform with ease thanks to guided walkthroughs and a user-friendly design. For Joomla users, however, the experience is a mixed bag. While it can be incredibly rewarding for those who invest the time to learn it, there’s a steep learning curve that can pose challenges for entry-level users. Fluent Forms excels by offering an easily navigable interface specifically designed for quick form and landing page creation. Its straightforward menus and pre-built templates enable users to start building in moments, creating an environment that encourages experimentation and creativity. In this round, Instapage may take the baton due to its strong focus on user-friendliness combined with sophisticated features.
Round Four - Support That Stands by You
Customer support can be the difference between a smooth sailing experience and a frustrating journey. This round aims to evaluate how each platform’s support team feels like a trustworthy sidekick always ready to assist. Instapage presents excellent support through multiple channels, including live chat, email, and extensive knowledge resources. Their robust community forums make it easy to find guidance or share tips with fellow users. Joomla’s support primarily consists of community forums and email-based assistance, but the decentralized nature can sometimes lead to slower responses. Meanwhile, Fluent Forms approaches support with a friendly touch, offering extensive documentation as well as a responsive support team through email and chat, ensuring users can get the help they need effectively. Overall, while all platforms offer valuable support, Instapage’s combination of proactivity and various support channels may give it an edge.
Round Five - Pricing Strategies: Value for Money
When it comes to pricing, understanding the value offered is crucial. Instapage operates on a subscription model with tiered pricing plans that fit different needs and budgets, allowing users to choose a plan that aligns with their marketing goals. It’s worth noting that the investment in Instapage pays off, given the advanced features and performance enhancements tailored for conversion maximization. Joomla, being an open-source platform, is free to use, but costs arise from hosting and paid extensions, which can add up quickly depending on customization choices. It’s essential for budget-conscious marketers to weigh these costs. On the other hand, Fluent Forms is often celebrated for its affordability without sacrificing functionality. Their pricing structure is straightforward and often comes with valuable features suitable for those seeking a budget-friendly alternative without compromising on quality. Ultimately, while all three platforms have unique pricing strategies, the best choice will depend on individual needs, objectives, and budget.
In wrapping up this friendly rivalry, it's clear that each platform brings valuable features to the table, catering to different marketing needs and strategies. However, Instapage continues to emerge as a top choice, especially for those looking to enhance their brand's trust through high-quality landing pages that drive conversions. Whether you prioritize features, usability, or price, keep your specific goals in mind. And remember, trying out Instapage with a free trial is an excellent way to see how it fits your strategy without any risk. Give it a whirl!
