How Joomla vs. Act-On vs. Instapage stack up against each other
Compare Instapage with Joomla and Act-On to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get started
See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. Joomla vs. Act-On – Who's the Champion of Landing Pages?
Choosing the right landing page builder is akin to assembling your superhero avengers: each has unique powers but all serve the ultimate goal of boosting your marketing strategy. With the high stakes involved in digital marketing, opting for the wrong tool can lead to missed opportunities and customer confusion. Exploring choices like Instapage, Joomla, and Act-On is crucial for marketers who want to resonate with their audience and drive conversion rates. In this article, we will navigate through the strengths and weaknesses of each platform, helping you identify which superhero fits your needs best. From features to performance and usability, we’ll arm you with the information necessary to make a smart decision, ensuring your landing pages become your marketing sidekick. So sit tight as we unravel which platform truly reigns supreme in the battle for landing page excellence!
Meet the Contenders
In the vibrant realm of landing page builders, we have three formidable contenders: Instapage, Joomla, and Act-On. Each offers a different approach to creating beautiful, functional landing pages. Instapage is known for its emphasis on customization and conversion optimization, making it a favorite among marketers aiming for high conversion rates. Joomla, on the other hand, has established itself as a powerful content management system, providing a robust framework for landing pages along with a vast array of templates and functionalities. Act-On shines with its integrated marketing automation features, aimed at helping businesses synchronize their marketing efforts seamlessly. Each platform brings its own flair and advantages, which we'll explore in detail as we determine the ultimate champion in our landing page building showdown!
Round One - Feature Showdown
Template Range and Ease of Use Compared
When it comes to template variety, all three platforms present diverse options. Joomla boasts a vast marketplace with numerous templates, appealing to users who appreciate blending functionality with design. However, Joomla’s flexibility often requires a steeper learning curve, which could hinder a marketer’s rapid deployment of landing pages. Instapage excels in providing a user-friendly, drag-and-drop interface alongside a rich selection of professionally designed templates that cater specifically to conversion. This feature is especially beneficial for marketers who want to launch campaigns quickly without technical delays. Act-On, while not primarily a landing page builder, provides customizable templates, but may lack the depth of design options found in Instapage and Joomla. Users often find its interface less intuitive compared to Instapage. Overall, when it comes to template variety and user experience, Instapage takes an early lead, setting the bar high for its competitors.
Instapage: Your Partner in Customization and Optimization
Instapage stands out as a powerhouse for landing page customization and conversion optimization tools. With features like A/B testing and heatmaps, Instapage empowers marketers to experiment with elements of their landing pages, ensuring they can refine their offerings continuously based on real user data. This capability positions Instapage not just as a mere tool, but as a strategic partner in success. By enabling marketers to reduce costs associated with ineffective campaigns and grow their conversion rates through data-driven decisions, Instapage reinforces brand trust and fosters customer loyalty. The platform’s flexibility and rich feature set make it the go-to solution for marketers who prioritize delivering relevant landing page experiences tailored to their audience's needs.
Round Two - Speed and Performance
Now, let's pivot to speed and performance - think of website loading times like the anxious wait for your morning coffee. Just as a slow barista can dampen your spirits first thing in the day, a laggy landing page can send potential customers packing. User experience is paramount, and marketers need to ensure their landing pages load quickly to capture and retain visitor interest. A high-performing landing page can significantly enhance user engagement, encouraging visitors to explore, and finally convert. Like a swift-footed superhero, speed can be your best ally in driving conversions!
Instapage Advantages:
- Optimized for fast-loading landing pages, ensuring visitors have a seamless experience.
- Utilizes a reliable hosting infrastructure that minimizes downtime.
- Integrates CDN (Content Delivery Network) for globally improved content delivery speeds.
- Allows for real-time edits without compromising performance.
Joomla Advantages:
- Offers caching options to improve site speed significantly.
- Utilizes lightweight templates, which enhance loading times.
- Customization options available to optimize performance.
Act-On Advantages:
- Provides options for responsive design, enhancing load speed on mobile devices.
- Integrated analytics tools assist in monitoring and optimizing performance.
- Efficient code structure that generally ensures pages load swiftly.
In this round of speed and performance, while Joomla and Act-On have their advantages, Instapage emerges as the victor for its emphasis on optimized experiences that ensure lightning-fast loading times, crucial for keeping visitors engaged. A speedy landing page is non-negotiable for successful digital marketing, and with Instapage’s commitment to performance, it stands out as the best choice.
Round Three - Usability and Learning Curve
Usability is a vital aspect that significantly influences a user’s overall experience with any platform. Instapage shines in this area, boasting a highly intuitive interface that welcomes newcomers while providing advanced features for seasoned marketers. Users often commend the platform for its straightforward navigation and clean design, making it easy to find the features they need. Joomla, despite its power, can present a steep learning curve due to its extensive capabilities, which may leave new users feeling overwhelmed. Meanwhile, Act-On provides a decent user experience, yet users often need time to acclimate to its features, which can often feel complex compared to Instapage’s simplicity. Overall, for those seeking a smooth entry into the world of landing page creation, Instapage is undeniably the most accessible choice, enabling users of all experience levels to achieve results quickly and efficiently.
Round Four - Support System
Picture customer support personnel as your trusty sidekicks, always ready to jump in and assist you during crucial moments. With Instapage, users enjoy a plethora of support options, including live chat, email assistance, and a comprehensive knowledge base packed with tutorials and guides. Joomla offers community forums, but responses can vary in quality, which may not satisfy everyone. Act-On also provides excellent support, with options for live chat and email, along with extensive documentation to help users navigate the platform. However, it can sometimes take longer to receive assistance due to their larger user base. Overall, Instapage excels in customer support, ensuring peace of mind for its users as they navigate the wonderful world of landing pages.
Round Five - Pricing and Plans
Diving into the pricing structures, Instapage offers flexible plans designed to fit varying budgets, catering particularly to marketers who understand the importance of an investment in quality tools. By providing monthly and annual subscription options, users can choose according to their financial strategy. In contrast, Joomla is open-source and free but often necessitates additional expenses for premium templates and plugins, which can add up quickly. Act-On, while equipped with valuable features, often comes with a higher price tag, making it more suitable for established businesses with larger budgets. It's essential for marketers to assess which platform aligns with their pricing preferences and needs to determine the best value. While all three platforms present unique pricing strategies, Instapage tends to offer the most balanced approach, highlighting its commitment to ensuring a beneficial cost-to-value ratio.
In wrapping up this comprehensive comparison, considering features, speed, usability, support, and pricing is crucial to finding the right landing page builder. Instapage consistently rises to the top, showcasing its prowess across multiple areas and demonstrating its value to marketers seeking improved conversion rates and brand trust. Whether you prioritize the flexibility of design, the ease of use, or strong customer support, Instapage continues to shine as a superior choice. Thus, we encourage you to seize the opportunity to explore what Instapage can do for your marketing strategy by taking advantage of its free trial or demo!
