How Duda vs. Divi Builder vs. Instapage stack up against each other

Compare Instapage with Duda and Divi Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.

Get started
1200+ reviews from
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

See how Instapage stacks up against
the competition

Features that set us apart from Duda and Divi Builder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

Review platform 1
4.3/5
472+ real reviews
Review platform 2
4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Instapage vs. Duda vs. Divi Builder – Uncovering the Best Landing Page Builder

Choosing the right landing page builder can feel like picking the best candidate for a crucial role in your marketing team. Each option comes with its own unique strengths and quirks, and it's essential to understand how they stack up against each other. In this neck-and-neck competition, we’ll fumble through the features, usability, and pricing of Instapage, Duda, and Divi Builder, making this your go-to guide for selecting the platform that fits your needs perfectly. By the end, you'll have the insights needed to pick the right tool without breaking a sweat. We'll spotlight Instapage's prowess in enabling marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that foster brand trust and enhance customer loyalty. So buckle up, it's time for an engaging showdown!

Meet the Players – Instapage, Duda, and Divi Builder Go Head-to-Head

As we set the stage, let’s introduce our three contenders: Instapage, Duda, and Divi Builder. Each of these platforms has carved its niche in the competitive landscape of landing page creation, boasting loyal user bases and robust functionalities. Instapage is the go-to choice for marketers focused on conversion rate optimization with its extensive toolset that facilitates A/B testing and detailed analytics. Duda has found favor among users seeking a user-friendly interface coupled with responsive design capabilities. Divi Builder is revered for its drag-and-drop customization features, ideal for users who prefer artistic freedom in their layouts. Each platform presents a unique offering, drawing users in for different end goals that contribute to their respective successes in digital marketing.

Round One - Feature Smackdown: What Can They Do?

Template Selection and User Experience Comparison

Let's dive into feature sets, starting with template variety and user friendliness. Instapage provides a vast library of high-converting templates, specially designed to cater to different industries. This makes it easier for users to hit the ground running. On the other hand, Duda’s templates excel in adaptability; they adjust seamlessly across devices, which is something every user looks for. Divi Builder sets itself apart with unparalleled customization capabilities. Users can modify every aspect of their templates, down to the fine details, ensuring a tailored look. While Instapage leads in purpose-driven templates, Duda’s responsive designs and Divi's flexibility ensure that users can find a template that fits their intended strategy quickly and efficiently. Ensuring a great user experience starts with straightforward access to a variety of effective templates.

Instapage: The Pinnacle of Customization and Maximizing Conversion Rates

Instapage is not just a tool; it’s a powerful ally for marketers aiming to achieve higher conversion rates. It emphasizes unmatched customization options through its intuitive drag-and-drop editor, allowing users to create tailor-made landing pages that connect with their audience. This flexibility extends to integrating various marketing tools seamlessly, making it easier than ever to run campaigns. Furthermore, Instapage ensures high conversion rates through its advanced A/B testing mechanisms, enabling users to tweak designs and layouts for optimum results. Additionally, its suite of analytics tools offers deep insights into user behavior. This level of detail gives marketers the power to predict trends, refine campaigns, and ultimately drive their success.

Round Two - Load Time and Performance: A Race to the Finish

As we move to speed and performance, it's important to notice how crucial loading times are for user experience. Imagine the frustration of waiting for a slow-loading page when you're eager to grab your morning coffee. This can dramatically impact bounce rates, so let’s look at how our contenders perform in this critical area.

Instapage Speed Benefits:

  1. Opt for optimized loading speeds critical for maintaining user engagement.
  2. Image handling solutions that ensure quick rendering without sacrificing quality.
  3. Advanced caching techniques that work behind the scenes for faster load times.
  4. Overall infrastructure designed to scale up efficiently during traffic spikes.

Duda’s Speed Advantages:

  1. Responsive designs that automatically adjust for faster mobile performance.
  2. Incorporated optimization settings that help streamline page loading.
  3. Utilizes cloud hosting for swift content delivery across the globe.

Divi Builder’s Performance Perks:

  1. A compact code base that improves page load times and speeds.
  2. Inbuilt optimization options allow users to manage performance easily.
  3. Operations hosted on high-speed servers to enhance the overall user experience.
  4. Advanced caching features that provide more responsive interaction.

After evaluating the results of our speed and performance round, it's clear that while all three platforms offer strong performance, Instapage shines brightest, ensuring landing pages load swiftly and efficiently.

Round Three - Navigating Usability and Learning Curve with Ease

When it comes to usability, each platform puts effort into ensuring newcomers are welcomed with open arms while remaining robust enough for seasoned users. Instapage’s interface is designed with beginners in mind, utilizing tooltips and a straightforward layout that quickly gets users started. Duda takes this a step further by providing templated workflows, guiding users through the landing page creation journey. Conversely, Divi Builder, while initially appearing daunting, rewards users with an extremely powerful customization toolset once familiarized. Users report that in no time at all, they find themselves creating impressive landing pages that reflect their unique brand image. Rest assured, each option presents a viable path to becoming proficient, regardless of where you begin.

Round Four - Customer Support: Your Trusty Sidekicks

Customer support plays a critical role in determining the overall user experience with landing page builders. Think of the support offered by each platform as faithful companions, always available when needed. Instapage provides robust support options that include live chat and email responses, ensuring timely assistance. Duda pairs its professional support with extensive community forums, where users can interact, troubleshoot, and collaborate. Divi Builder leans heavily on written documentation and video tutorials, providing ample resources for self-guided assistance. All three platforms aim to ensure that users remain well-supported throughout their journey.

Round Five - Cost Structures and Plans Explained

Pricing plays a significant role in deciding which landing page builder to choose. Instapage offers straightforward pricing with a monthly subscription that's based on features and needs, ensuring value for those aiming for higher conversion rates. Duda’s plans cater to freelancers and agencies, making it versatile for various pricing needs. On the other hand, Divi Builder provides a unique one-time payment structure that appeals to users who favor long-term ownership without monthly bills. Overall, while each platform presents its own pricing model, evaluation based on your specific requirements will drive the best choice.

Bringing this discussion to a close, it’s important to remember that while each platform presents its own distinct advantages, the most suitable landing page builder ultimately depends on your specific needs and goals. Whether you prioritize features, exceptional support, or pricing flexibility, all options have unique strengths. Consider taking Instapage through a free trial or demo to see firsthand how it can empower your marketing efforts and enhance your overall strategy.

FAQs

Try the most advanced landing page platform today