How ClickFunnels vs. Beaver Builder vs. Instapage stack up against each other
Compare Instapage with ClickFunnels and Beaver Builder to create high-converting landing pages. With personalization, optimization, and collaboration tools, Instapage helps you deliver experiences that drive results.
Get startedSee how Instapage stacks up against the competition
Feature | Instapage | Other builders |
Drag-and-Drop Tools | ||
Conversion-optimized templates | ||
Manual and AI-powered A/B Tests | ||
AI content suggestions | ||
Popups and sticky bars | ||
Canvas and grid blocks | ||
Reusable and global elements | ||
Form and popup builders | ||
Built-in Heatmaps | ||
Central analytics dashboard | ||
Ad-to-page personalization and collections | ||
Contacts, lists, and email | ||
Dedicated, full-service CRO experts | ||
Enterprise-ready platform |
Leading the way in building high-performing landing pages
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations






Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrationsGet started with Instapage in a few steps
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Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Instapage vs. ClickFunnels vs. Beaver Builder – The Ultimate Showdown in Landing Page Creation
Choosing the right landing page builder is akin to selecting the perfect cast for a blockbuster movie. Each contender brings unique talents to the table, promising to deliver spectacular results. As marketers, we are the directors of our campaigns and must carefully assess which tool will best elevate our message and drive conversions. In this article, we will dive deep into three leading players in this arena: Instapage, ClickFunnels, and Beaver Builder. From customization options to performance metrics, we'll explore each platform's strengths and weaknesses in a friendly and informative manner, ensuring your choice is as informed as it is enjoyable. Let’s embark on this adventure to discover what each of these beacons of landing page design has to offer and help you make the ideal decision for your marketing strategy.
Meet the Champions of the Digital Marketing Arena
Welcome to the digital boxing ring where three of the most formidable landing page builders go head-to-head: Instapage, ClickFunnels, and Beaver Builder. Each platform boasts unique functionalities, catering to various marketing needs and expertise levels. Instapage has garnered acclaim for its robust customization options that allow businesses to create tailored landing pages that resonate with specific audiences. Not far behind, ClickFunnels presents an integrated sales funnel approach that helps entrepreneurs streamline the customer journey from lead capture to conversion. Meanwhile, Beaver Builder shines with its WordPress integration, offering users an intuitive drag-and-drop interface that empowers marketers to design engaging pages without needing advanced technical skills. Now that we’ve introduced our contestants, let's explore their feature sets in detail and see who emerges victorious.
Round One - Battling for Features and Usability
Template Selection and User Experience Face-Off
In this first round, we’ll focus on the variety of templates and overall user experience each platform provides. ClickFunnels brings to the table pre-designed funnel templates that allow users to capture leads effectively, but can sometimes feel limiting in customization. Beaver Builder shines with its versatility, offering numerous layout choices and ease of use particularly for those familiar with WordPress. Users can simply drag and drop elements to create visually appealing pages. Instapage, however, sets the bar higher with an extensive library of high-converting templates that users can further personalize. Their sophisticated A/B testing features empower marketers to tweak every element, ensuring the best possible performance. For marketers who prioritize flexibility combined with ease of use, Instapage offers a compelling choice.
Instapage: Your Partner in Conversion Success
When it comes to converting visitors into customers, Instapage stands out as a premier tool for marketers. With unmatched customization capabilities and a dedicated focus on conversion rate optimization, Instapage turns landing pages into genuine conversion machines. The platform offers features like dynamic text replacement, customizable CTA buttons, and advanced analytics, which empower marketers to craft landing pages that resonate with their target audience. By allowing marketers to reduce costs through efficient campaign tracking and offer personalized experiences, Instapage not only increases brand trust but also fosters customer loyalty. The tools provided equip businesses to nurture leads effectively, making sure each potential customer's journey is rewarded with relevant experiences.
Round Two - Speed and Performance Showdown
Let’s shift gears and talk about speed because let's face it, waiting for a landing page to load is like watching paint dry. Players in the online sphere know that user experience hinges on fast load times, influencing both conversion rates and search engine rankings. Imagine standing in line for your morning caffeine fix, only to discover the barista is slower than molasses. It’s enough to sour even the sunniest of moods. In this round, we explore how each platform fares regarding performance.
Instapage Advantages:
- Designed to create lightweight landing pages that load in under three seconds
- Optimized for mobile responsiveness, ensuring seamless mobile access
- Includes built-in performance monitoring tools to track load times
- Utilizes a global CDN to minimize latency and enhance speed
ClickFunnels Advantages:
- Offers various templates that are optimized for performance
- Utilizes a robust back-end infrastructure to handle high traffic loads
- Provides comprehensive analytics to help monitor page performance
Beaver Builder Advantages:
- Allows for the creation of optimized pages through WordPress hosting
- Supports lazy loading to enhance page speed
- Gives users control over caching settings for better speed management
- Utilizes minimal scripts to keep pages lightweight
When we look at speed and performance across the board, it’s evident that while all three platforms perform admirably, Instapage’s focus on lightweight design and mobile optimization truly puts it ahead. Marketers seeking to maximize conversion rates must prioritize speed, and Instapage excels in this essential aspect.
Round Three - A Learning Curve Comparison
Navigating the world of landing page builders should feel like stepping onto a welcoming path rather than stumbling through a dense thicket. Luckily, that's what each of these platforms aims to achieve. ClickFunnels prides itself on being beginner-friendly, featuring a straightforward interface and comprehensive tutorials to guide users in building their funnels. Beaver Builder makes it easy with its intuitive drag-and-drop capacity; anyone can start creating beautiful pages irrespective of their technical prowess. Instapage takes usability a step further with customizable walkthroughs and an extensive support library, which ensures users feel empowered as they explore the platform's advanced features. In the end, all three platforms cater to varying skill levels, making it easy for newcomers while still providing depth for seasoned marketers.
Round Four - Support and Assistance
Customer support is the unsung hero of any platform. When the unexpected occurs, responsive support can be a lifesaver. Think of support teams as your trusty sidekick, ready to swoop in just when you need them. Instapage boasts a responsive support team available via chat, email, and phone, alongside an extensive knowledge base filled with articles and guides. ClickFunnels has also established a solid reputation for its customer service, providing email support and active community forums brimming with advice and shared experiences. Beaver Builder, while strong in the DIY realm, relies primarily on documentation and community discussions, lending it a more self-service approach. Each option has benefits, but immediate support can make all the difference.
Round Five - Decoding Pricing and Plans
As we step into the final round, it’s essential to discuss the pricing structures of each platform and what they offer based on different budget tiers. Instapage follows a subscription model, providing solid value for marketers focused on conversion optimization, especially considering the trial period. ClickFunnels, on the other hand, presents different tiers based on the number of funnels and pages you need, making it ideal for teams needing a streamlined sales process. Meanwhile, Beaver Builder charges a one-time fee for unlimited use, making it appealing for individual users or small businesses. It's important for users to reflect on what matters most—features and performance versus pricing.
In conclusion, while each platform has distinct advantages tailored to different strategies, Instapage truly shines for its remarkable customization capabilities, speed, and ease of use. Your unique needs will ultimately determine the winner among these platforms. Take a moment to assess what features align with your marketing goals. With Instapage's free trial, why not experience its benefits firsthand and see how it can enhance your landing page efforts?