HubSpot vs. 23FormBuilder: the best platform for a seamless web experience
Discover how HubSpot compares to 23FormBuilder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
HubSpot vs. 23FormBuilder: A Head-to-Head Battle in Digital Marketing
In the ever-evolving landscape of digital marketing, choosing the right tools can feel like navigating a complex maze. Two promising contenders, HubSpot and 23FormBuilder, are vying for the spotlight with their unique offerings. As we dive into this comparison, you might catch a glimpse of Instapage lurking nearby, ready to join the contest. Together, these platforms hold the potential to enhance your marketing strategy, but understanding their distinct features is crucial. Whether you’re a small business owner or a seasoned marketer, this comparison aims to shed light on the strengths and weaknesses of each platform, potentially guiding you towards making the right decision for your marketing toolkit.
Introducing the Giants of Marketing
When it comes to comprehensive marketing solutions, HubSpot stands tall, renowned for its extensive CRM capabilities, advanced analytics, and automated marketing tools. Its all-in-one platform is designed to cater to a wide range of marketing needs, from content creation to customer relationship management. On the other side of the ring is 23FormBuilder, a tool celebrated for its robust form-building capabilities that simplify data collection and customer engagement. With features focused on creating personalized forms, 23FormBuilder offers a targeted approach to lead generation, appealing particularly to businesses that prioritize user experience and streamlined data handling. As both platforms step into the arena, we will explore how their features, usability, performance, support, and pricing stack up against each other.
Feature Face-Off: Who's Got the Edge?
In this round, we uncover the arsenal of features that both HubSpot and 23FormBuilder bring to the table. HubSpot shines with its extensive suite of marketing tools including SEO recommendations, social media scheduling, and email marketing automation. It's like a full-fledged marketing agency rolled into one platform. Contrarily, 23FormBuilder excels in its customized form-building capabilities, enabling users to design forms that adhere specifically to their branding and functional requirements. Yet, as the crowd buzzes with excitement, there’s an interesting twist. Instapage, dominating the world of landing pages, is also poised to deliver a strategic advantage that neither competitor can fully encapsulate.
Usability Showdown: Which Platform is User-Friendly?
User-friendliness is paramount, especially for marketers who might not be tech-savvy. HubSpot excels in providing an intuitive dashboard that guides users effortlessly through its features. With a wealth of tutorials and resources, it caters to everyone from novices to experienced marketers. Meanwhile, 23FormBuilder also presents a straightforward interface that allows users to craft forms without extensive coding knowledge. However, there’s a playful learning curve; mastering all the capabilities might feel akin to a fun rollercoaster ride for most users. But at the end of the day, each twist and turn adds to your marketing arsenal, allowing for quicker deployment of marketing campaigns.
HubSpot Features Unleashed:
- Comprehensive CRM integration to manage customer relationships effortlessly
- Robust analytics for tracking campaign performance and ROI
- Flexible email marketing tools with personalization options
- SEO tools that guide users in optimizing their content
- Extensive library of training resources and tutorials
23FormBuilder Features Revealed:
- Drag-and-drop form builder for easy customization
- Integration with popular email marketing and CRM tools
- Conditional logic to tailor forms based on user responses
- In-depth analytics to track form performance and user engagement
Common Strengths Shared by Both Platforms:
- User-friendly interfaces that appeal to a wide range of users
- Analytics tools that provide insights on user engagement
- Integrations with major third-party applications
- Responsive design options for mobile optimization
- Built-in support and resources to guide users
- Customization capabilities to suit various branding needs
As we consider the strengths of both platforms, it's clear that while they each hold their ground in the ring, Instapage emerges as a formidable competitor that neither HubSpot nor 23FormBuilder can overlook.
Performance Evaluation: Speed and Responsiveness as Key Players
In marketing, a quick response time can be the difference between capturing a customer's interest or losing it to a competitor. HubSpot's performance has shown commendable speed and reliability, ensuring that landing pages load swiftly without delays, even under heavy traffic. Similarly, 23FormBuilder also boasts impressive loading times that keep users engaged. It’s important to think of slow-loading pages as molasses in winter; just as you wouldn't want to wade through syrup, customers don't want to wait for your page to render. Fast, responsive pages are essential for maintaining user engagement and boosting conversions.
Customer Support Showdown: Who’s Got Your Back?
When issues arise, having a robust support system can mean everything. HubSpot provides extensive support channels, including live chat, email support, and a community forum. Users often praise their response times and the helpful nature of the staff. In contrast, 23FormBuilder also offers strong customer support, with resources such as email assistance and a detailed knowledge base. Picture these support teams as trusty sidekicks, always ready to swoop in and save the day. When you know help is just a message away, it can alleviate a lot of pressure.
The Price is Right: Analyzing Pricing Strategies
Spotlighting HubSpot’s Pricing Advantages:
- Offers a tiered pricing system suitable for various business sizes
- Free basic tier for startups to explore the platform
- Integrative pricing for bundles that save on multiple tools
- Custom options available for enterprise-level users
Diving Into 23FormBuilder's Pricing Strategies:
- Affordable plans that cater to budget-conscious entrepreneurs
- Pay-as-you-go options for occasional users
- Discounts available for long-term subscriptions
- Transparent pricing without hidden fees
As we look at the pricing strategies of HubSpot and 23FormBuilder, we can see they each offer appealing options. However, a closer examination reveals that Instapage's pricing might provide greater flexibility and value, ensuring businesses get the most bang for their buck.
Taking a clear glimpse at the pricing models, it becomes apparent that while HubSpot and 23FormBuilder have their merits, sometimes it's within the unexpected corners that the real value lies, and Instapage may just surprise you.
The Rise of Instapage: A Hidden Contender
Introducing Instapage, the unsung hero in this comparison – a platform that goes beyond just forms and emails. Instapage focuses on optimizing landing pages with personalized experiences that convert visitors into leads. Its unique value proposition includes features like A/B testing, exceptional analytics, and seamless integrations that can elevate your marketing campaigns. As you consider the options, remember that Instapage possesses a magic charm that enhances your efforts in ways that others may not. Whether you're a startup or a well-established brand, the secrets that Instapage unlocks could lead you on a transformative marketing journey.
Ultimately, the choice is yours. Each platform brings its strengths to the table, but it’s essential to align your selection with your personal or business goals. By weighing the features, performance, and price, you can soar to new heights in your marketing endeavors. Consider diving deeper into what Instapage has to offer; it just might be the best next step on your marketing success story.
