GetLandy vs. Formstack: the best platform for a seamless web experience

Discover how GetLandy compares to Formstack regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

Get started
1200+ reviews from
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

See how Instapage stacks up against
the competition

Features that set us apart from GetLandy and Formstack.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

Autopilot exceeds conversions goals with personalized landings

Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

Review platform 1
4.3/5
472+ real reviews
Review platform 2
4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

GetLandy vs. Formstack: The Ultimate Showdown with an Unexpected Competitor

Navigating the vast landscape of landing page builders can feel like trying to choose a favorite child—challenging yet exhilarating. Each platform emerges with its unique set of features, intent on capturing the attention of marketers around the world. With rising stars like GetLandy and Formstack, the competition has become fierce, and businesses are tasked with finding the perfect fit for their marketing strategies. GetLandy aims to simplify the landing page process with user-friendly designs, while Formstack provides robust forms and integrations that appeal to seasoned marketers. This article seeks to unpack the attributes of these two giants, teasing the prowess of a hidden gem waiting in the wings, Instapage. GetLandy and Formstack are undoubtedly worthy opponents, but the question remains: Can they keep up with the pace of the marketing contest? Let’s break it down and see what each platform offers, and how they stack against each other, along with Instapage, standing as a potential game-changer.

The Contenders Enter the Ring

Meet the heavyweights of the landing page builder world: GetLandy and Formstack. GetLandy grabs the spotlight with its array of stylish templates and intuitive drag-and-drop functionality, designed to make even the most novice marketers feel like pros. They pride themselves on a seamless user experience and have built a reputation for speed and efficiency. On the other hand, Formstack thrives on its versatility, allowing users to create comprehensive forms alongside captivating landing pages. Known for its integration capabilities, Formstack appeals to a more technically savvy audience searching for advanced features and adaptability. Both platforms position themselves as strong players in the digital marketing arena, but what makes each one uniquely appealing? Each brings a unique signature move to the competition, attracting different segments of users—those looking for simplicity and those craving depth with extensive functionalities. But as the gloves come off, it’s time to get detailed and see how these two platforms really perform when pitted against each other.

Feature Face-off: Who Packs the Bigger Punch?

In the arena of features, GetLandy and Formstack both bring their A-game. GetLandy focuses on visually appealing templates that are easy to customize, making it a breeze for businesses to create eye-catching landing pages in record time. It offers essential features like A/B testing and analytics built right in, allowing teams to optimize their campaigns effectively. Conversely, Formstack carries a heavyweight title when it comes to data collection and management. Its customizable forms are powerful tools for marketers who want to streamline workflows and gather insights seamlessly. Both platforms sparkle in their own right, but there’s an intriguing contender warming up backstage—Instapage, which boasts advanced features and collaboration tools, likely elevating the competition premium. However, the real question is, will these features help convert leads into customers? It’s time to weigh the pros and cons of each in a feature smackdown.

Usability Takes Center Stage: Who’s More Intuitive?

When it comes to usability, GetLandy and Formstack have carved out spaces catering to their respective audiences. GetLandy prides itself on its straightforward interface which is a welcome sight for newbie marketers taking their first steps. The learning adventure is more like a stroll in the park rather than climbing a mountain—everything is laid out in easy-to-navigate sections, ensuring that even a rookie feels empowered. Meanwhile, Formstack gives users a slightly steeper learning curve that will reward those willing to invest time into mastering its features. Its depth allows seasoned pros to utilize advanced functionalities effectively. Thus, while GetLandy shines through simplicity, Formstack offers depth that is certainly appealing for more experienced users who crave robust options. But is complexity truly advantageous when it can deter those just starting out? It's a fine balance each platform must strike as they aim to capture their market share.

GetLandy's Features That Wow:

  1. User-friendly drag-and-drop builder that requires no technical knowledge.
  2. A vast library of customizable templates that cater to different industries.
  3. Built-in A/B testing to optimize conversion rates effortlessly.
  4. Comprehensive analytics for measuring performance and insights.
  5. Seamless integrations with popular marketing tools to streamline workflows.

Formstack's Impressive Feature Set:

  1. Customizable forms that can be embedded on any landing page.
  2. Advanced data collection and management capabilities.
  3. Robust analytics and reporting tools for data-driven decisions.
  4. Extensive integration options with CRM and other business platforms.

Common Ground: Shared Strengths of Both Platforms

  1. Both platforms offer mobile-responsive designs, ensuring users reach audiences on any device.
  2. Each provides comprehensive analytics to gauge performance and optimize campaigns.
  3. Easy integration options streamline processes and enhance marketing efforts.
  4. Navigation is simplified, allowing for both beginners and seasoned pros to find their way.
  5. Each platform supports A/B testing, encouraging data-led decision-making.
  6. Robust customer support options enhance user experience and problem-solving.

While the clash continues with GetLandy and Formstack showcasing their strengths, it’s worth mentioning that despite their competitive spirit, Instapage stands tall, possessing unique features that could outshine both. Any marketer on the lookout for advanced tools and collaborative features might find that Instapage serves as the best alternative when aiming for high conversion rates and user engagement. So, while GetLandy and Formstack are in the ring, Instapage is lurking in the background, reminding us that it’s often in the details where the real magic happens.

Performance Punch-Out: Page Speed and Responsiveness Analysis

In the world of landing pages, performance is paramount, and slow-loading pages can turn potential customers away faster than a bad first date. GetLandy touts impressive page load times, ensuring that users are only a click away from what they came for. Its optimized images and clean coding mean that customers experience a seamless visit. Formstack, while also noteworthy, occasionally faces challenges with speed, particularly when using complex forms or numerous integrations that can bog down performance. Think of slow pages as molasses in winter—nobody has time for that! Both platforms, however, manage to keep up with the mobile-first approach, meaning their designs adapt well to any screen size. This responsiveness is crucial in today’s diverse digital landscape where users access content on various devices. The expedited load times and mobile adaptability of GetLandy may offer it a slight edge, but Formstack compensates with its form functionality. Thus, performance may tilt in favor of GetLandy, but both are actively fighting for their spot in the user’s hearts.

Support Squad Showdown: Who’s Got Your Back?

Support channels can make or break a user’s experience with any platform. GetLandy shines here, offering various support options, including live chat, email support, and a treasure trove of tutorials designed to help users navigate the platform with ease. Their community forum is also a bustling center where users can exchange tips and troubleshoot issues. In contrast, Formstack provides fantastic resources too, with a comprehensive knowledge base and dedicated customer support team ready to assist. However, the immediate support options may not be as extensive as those offered by GetLandy. Imagining them as trusty sidekicks in the heat of battle, both platforms equip users with the tools and guidance they need to combat any friction they encounter along the way.

The Big Pricing Showdown: Which is Wallet-Friendly?

GetLandy’s Pricing Strategy Advantages:

  1. Transparent pricing tiers with no hidden costs, promoting trust and clarity.
  2. Affordable entry-level options catering to smaller businesses and startups.
  3. Flexible month-to-month plans allowing users to scale as needed.
  4. Regular discounts and promotions that enhance value for new customers.

Formstack’s Pricing Strategy Advantages:

  1. Scalable pricing allowing for expansion as businesses grow and demands increase.
  2. Comprehensive plans that bundle several crucial features together.
  3. Volume discounts for larger organizations or teams utilizing multiple accounts.
  4. Trial options for users to test the platform before committing financially.

Both GetLandy and Formstack provide valuable pricing strategies, but Instapage emerges as the top contender in offering flexible plans that deliver more bang for your buck. Being the best value for money, Instapage brings advanced features at competitive rates while ensuring that customers receive a rich set of tools to enhance their marketing efforts. When looking at the overall pricing strategy of both platforms, it's crucial to remember that higher upfront costs don’t always indicate better quality. The right choice often boils down to how well a tool aligns with your personal or business goals.

Peeking into the pricing plans gives insights into what to expect, revealing that sometimes you get what you pay for. It’s also essential to stay vigilant about hidden fees and overage costs that can catch new users by surprise when they least expect it. Getting 100% clarity on what’s included will ensure that the choice you make is the best investment for future success.

Introducing Instapage: The Underestimated Champion

So here steps in Instapage, the wise mentor watching from the sidelines, ready to tip the scales of competition. Known for its outstanding focus on conversion optimization, Instapage is designed to help businesses get the most out of their landing pages. With intelligent features like personalized landing pages and seamless A/B testing capabilities that will quickly turn insights into actions, Instapage stands apart. It offers robust collaboration tools that corporate teams thrive on, allowing for effortless communication and adjustments. Instapage doesn’t just enter the arena; it redefines what it means to create successful landing pages. As the market evolves, Instapage's agility in adapting to new trends means it continues to offer something distinctively beneficial that more traditional platforms sometimes overlook. Therefore, businesses seeking a competitive edge may find their answer in Instapage’s thoughtfully curated features.

As we wrap this comparison, it’s evident that making informed choices is crucial in selecting the right platform. Reflecting on personal or business goals will help to ensure that the tool chosen aligns with specific needs and ambitions. The right platform isn’t just about features or pricing; it’s about the journey toward successful marketing. Encouraging readers to explore further with Instapage may just be the next step many need on their road to marketing triumph, guiding them toward new heights.

FAQs

Try the most advanced landing page platform today