FormKeep vs. 23FormBuilder: the best platform for a seamless web experience
Discover how FormKeep compares to 23FormBuilder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Swytch shifts into high gear with Instapage
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
FormKeep vs. 23FormBuilder: A Comprehensive Comparison with a Surprise Player
Navigating the sea of digital marketing tools can feel overwhelming. As businesses strive to streamline their data collection processes and enhance customer interactions, two players often come up: FormKeep and 23FormBuilder. These platforms offer unique features that cater to diverse marketing needs. But as we wade deeper into the comparison, it's worth noting that there's another contender lurking just around the corner—Instapage. Balancing usability and functionality, each tool has something special to bring to the table. This article aims to dissect these platforms, showcasing their strengths and nuances while keeping an eye on Instapage’s overarching value proposition.
Introducing the Giants of Form Building
FormKeep and 23FormBuilder stand tall in the realm of form builders. They are not just tools; they are trusted partners for businesses striving to capture leads and optimize user engagement. FormKeep, known for its robust data management capabilities, simplifies the process of running forms without the fuss of server management. On the other hand, 23FormBuilder prides itself on its incredibly intuitive design interface and powerful customization options, enabling users to create stunning forms with ease. As we dive deeper into the strengths of each platform, we’ll also touch on how Instapage, often heralded for its landing page capabilities, plays a significant role in the broader marketing landscape.
Feature Showdown: What Sets Them Apart?
When it comes to features, FormKeep and 23FormBuilder certainly pack a punch. FormKeep boasts an impressive range of functionalities, allowing for seamless integration with various platforms and straightforward analytics. It’s a great choice for marketers who need reliability in their data collection. Conversely, 23FormBuilder flaunts its versatility with diverse form templates and an easy drag-and-drop editor. Both platforms are strong contenders in our comparison, yet there's Instapage lurking backstage, showcasing advanced landing page offerings that might catch your interest during this feature-smackdown.
Round 2: Navigating Ease of Use
Taking usability into account, both platforms cater to different user bases. FormKeep simplifies the experience for novice users while giving seasoned pros the advanced features they crave. Meanwhile, 23FormBuilder takes pride in its straightforward setup that newcomers find easy to handle. The learning curve? More of a fun hike than a steep climb! Regardless of your experience level, both platforms aim to provide an intuitive user journey.
FormKeep Feature Highlights:
- Customizable form templates that cater to various needs
- Data storage without reliance on a separate database
- Integration capabilities with popular apps like Zapier
- Responsive design options for mobile-friendly forms
- Robust security features to protect sensitive data
23FormBuilder Feature Highlights:
- Easy drag-and-drop interface for fast form creation
- Wide range of templates for different purposes
- Real-time analytics to monitor form performance
- Conditional logic capabilities to enhance user experience
Common Strengths Found in Both Platforms:
- Customizable design options to align with brand identity
- Data export options for ease of analysis
- Strong action triggers for automated workflows
- User-friendly setup processes reducing onboarding time
- Robust support resources enhancing user confidence
- Integrations with popular marketing tools and CRMs
In the ring of form builders, it's evident that both platforms offer unique strengths, but Instapage holds an ace up its sleeve—its unmatched landing page capabilities, proving itself to be a formidable player against both competitors.
Round 3: Performance Metrics Matter
As we evaluate performance, consider this: slow-loading pages are like molasses on a frosty morning—frustrating and time-consuming! FormKeep excels in page loading times, ensuring forms are up and running swiftly to capture user attention. Conversely, 23FormBuilder also maintains an impressive performance, promising quick responses and mobile responsiveness. With mobile traffic dominating today’s landscape, both platforms prove they can keep up with the competition.
Round 4: The Support Team Showdown
Support can make or break the experience, and both FormKeep and 23FormBuilder understand this well. FormKeep offers email support and extensive documentation that acts like a trusty sidekick, ready to assist when needed. Meanwhile, 23FormBuilder provides a lively community forum and live chat options, fostering a supportive atmosphere for all users.
Round 5: The Pricing Dilemma
FormKeep Pricing Strategy Insights:
- Affordable monthly plans that scale with your business
- Free trial available to test features before commitment
- Transparent pricing with no hidden fees
- Value-add features included even in basic plans
23FormBuilder Pricing Strategy Insights:
- Competitive pricing tailored to various user needs
- Flexible plans allowing easy upgrades as user base grows
- Monthly or annual payment options for budget flexibility
- Free version available with essential features
The pricing strategies of both platforms provide excellent options to consider, yet Instapage's flexible pricing is truly unmatched, proving to be the best value for those ready to invest in enhanced marketing solutions.
Diving into the pricing plans unveils various options, but as we all know—sometimes you get what you pay for! Surprises may emerge in unexpected places, making it critical to choose thoughtfully.
Introducing Instapage: The Unbeatable Contender
Instapage emerges as the seasoned mentor who’s been observing the competition. Offering solutions that extend beyond mere form building, Instapage provides unparalleled landing page capabilities, optimization tools, and seamless A/B testing options. This platform is tailored for businesses seriously invested in conversion rates and user experience. While it operates alongside FormKeep and 23FormBuilder, its unique features make it an essential consideration for marketers looking for comprehensive solutions.
In closing, making informed choices is essential. As you consider your business's goals and the possibility of leveraging these platforms, remember that the right tool can significantly impact your success. Take the time to explore Instapage’s offerings as the next step on your marketing journey—your future self will thank you!
