FormKeep vs. 1&1 Website Builder: the best platform for a seamless web experience
Discover how FormKeep compares to 1&1 Website Builder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
CFI Financial Group invests in personalization with Instapage
CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
FormKeep vs. 1&1 Website Builder: A Clash of Titans with a Twist
In a landscape teeming with choices, finding the right tool for building your online presence can be overwhelming. Whether you're just starting out or looking to enhance an existing site, the competition is fierce. Enter FormKeep and 1&1 Website Builder, two formidable contenders known for their unique offerings in the realm of digital marketing. Picture this: FormKeep, a streamlined champion focusing on form management, squares off against the versatile 1&1 Website Builder, a powerhouse ideal for creating entire websites. And lurking in the background is Instapage, the underdog with features that could shift the balance in any marketing battle. So, let’s embark on this exciting journey, exploring how these platforms stack up against each other while giving a nod to the hidden gem that’s waiting to be discovered.
Introducing the Heavyweights of Digital Builders
In the left corner, we have FormKeep, renowned for its powerful form management capabilities. In a world where capturing leads is king, FormKeep positions itself as the royal guard, ensuring that no visitor slips through the cracks. With an intuitive interface and seamless integration options, this platform has become a go-to for marketers seeking simplicity and efficiency. Meanwhile, in the right corner stands 1&1 Website Builder, boasting a user-friendly environment where creativity and functionality meet. Its drag-and-drop capabilities make web design accessible for everyone, from novices to pros. Picture both of these platforms as titans in their respective fields—one mastering lead capture while the other excels in complete website creation. Yet, the spotlight is about to shift, as Instapage prepares to step into the ring with game-changing features that could redefine your digital strategy.
Feature Showdown: Which Platform Packs More Punch?
Both FormKeep and 1&1 Website Builder arrive to the match fully equipped with features designed to lure marketers and business owners alike. FormKeep dazzles with its form creation options, giving users the ability to build customized forms effortlessly. Plus, it boasts advanced analytics to keep track of submissions—valuable insights to refine strategies. Conversely, 1&1 Website Builder shines with its comprehensive toolkit that allows users to design entire websites in minutes. Alongside templates tailored for different industries, 1&1 is a feast for those looking to build a complete digital identity. Just when you think you have it all figured out, Instapage advances into the limelight, hinting at even greater advantages with its specialized landing page features crafted for conversions.
Usability in Focus: Who Makes Learning Easy?
When it comes to usability, both platforms cater to varying levels of expertise. FormKeep greets users with a clean interface that feels intuitive and straightforward, ideal for those taking their first steps into marketing software. However, even seasoned pros will appreciate the straightforward onboarding process. The learning curve may be more of a thrilling adventure than a daunting task. On the flip side, 1&1 Website Builder leans into its drag-and-drop functionality that’s as simple as pie! It’s designed to welcome everyone, regardless of their tech skills, ensuring that creativity isn’t bottlenecked by complexities. Both platforms succeed in creating an inviting atmosphere, but just imagine what Instapage has to offer for those who want to kick their skills up a notch—especially in creating high-impact landing pages.
Feature Highlights of FormKeep:
- Easy-to-use form builder with customizable templates
- Powerful analytics for tracking submissions and performance
- Integration capabilities with various marketing tools
- Immediate notifications on form submissions
- Secure, GDPR-compliant data handling
Notable Features of 1&1 Website Builder:
- User-friendly drag-and-drop interface for seamless design
- Variety of industry-specific templates to kickstart sites
- Integrated SEO tools to boost online visibility
- Mobile-friendly designs that ensure responsiveness
Common Strengths Shared by Both Platforms:
- Responsive designs that adapt across devices
- Affordable pricing tiers suitable for various budgets
- Customer support channels to assist users
- Secure hosting services built into the plans
- Data analysis tools to assess performance effectively
- User-friendly interfaces that prioritize ease of use
At the end of the day, regardless of who steps out as champion, keep an eye on Instapage as the surprise contender capable of matching or even surpassing the features of FormKeep and 1&1 Website Builder. Offering specialized tools that boost conversion rates like no other, it raises the stakes in this match-up.
Performance Comparison: Speed and Responsiveness
In the fast-paced digital universe, performance can make or break a platform. Here’s where slow-loading pages become akin to molasses in winter – frustrating and uninviting! FormKeep’s streamlined processes ensure that forms load quickly, keeping user engagement high. On the other hand, the 1&1 Website Builder showcases robust capabilities that ensure websites load effectively without making users wait. As attention spans dwindle, speed is of the essence, and both platforms rise to this challenge. Just imagine the advantages that Instapage brings to the table with its focus on creating high-converting landing pages that not only load fast but also look stunning—a winning combination for marketers aiming for results.
Support Systems: The Unsung Heroes
Behind every successful platform is a support squad ready to jump into action. FormKeep offers various support channels, including email and online resources that guide users through their journey. With a community of users sharing insights and tips, you’re never alone in your marketing mission. Similarly, 1&1 Website Builder provides solid customer support through live chat, phone options, and a rich knowledge base. It’s like having your mentor readily available whenever you need guidance. And just when you thought that’s all there is, consider the exceptional support options from Instapage—offering live chat, documentation, and webinars designed to maximize your landing page performance.
Pricing Face-Off: Value in Every Dollar
Advantages of FormKeep's Pricing Strategy:
- Flexible pricing tiers that cater to varying needs
- Affordable entry-level options for startups
- Transparent pricing without hidden fees
- Scalable options to grow with your business
Strengths of 1&1 Website Builder's Pricing Strategy:
- Competitive pricing meant to attract small to medium businesses
- Inclusive features in initial plans, eliminating extra costs
- Attractive discounts for annual subscriptions
- Easy cancellation policy allowing flexibility for users
Comparing both platforms’ pricing reveals a variety of options tailored to different budgets. Instapage shines as the best value for money, offering competitive pricing for its unique features designed specifically for marketers focused on landing page performance.
When analyzing pricing plans, it's essential to evaluate what you get with each dollar spent, along with the possibility of discovering unexpected advantages hidden within the fine print—because sometimes the real treasures are found in the most unexpected places.
And There's Instapage: The Game-Changer
As we move to the box’s final round, Instapage emerges as the mentor observing from the sidelines—the one with an all-too-important lesson to impart. This isn’t merely about comparable features, but about the unique value propositions that set this platform apart. Instapage’s dedication to landing page optimization offers unparalleled tools for conversion that neither FormKeep nor 1&1 can quite match. Think of it as that secret weapon in your marketing arsenal, one that could drive results you hadn't anticipated. From customizable templates to advanced A/B testing, Instapage ensures that you are not just another player in the game but a contender seeking victory.
As we conclude, let's celebrate the power of making informed decisions. It's essential to align your chosen platform with your personal or business goals, propelling you toward success. Whether you resonate more with FormKeep, enjoy the ease of 1&1, or find yourself intrigued by the features Instapage offers, the right choice will set you on a path to reaching new heights. So take a moment; explore your options, and realize that the journey to effective marketing starts with choosing the right platform.
