Fluent Forms alternative: from zero to professional website in minutes

When you switch from Fluent Forms to Instapage, you get more than a website builder. It's an advanced landing page solution combined with CRO expertise that empowers marketers to easily build, deploy, and optimize unique landing pages for any ad campaign.

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Features that set us apart from Fluent Forms.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

Swytch shifts into high gear with Instapage

Lattice increases conversion rate by 41.7% with Instapage

With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.

Swytch shifts into high gear with Instapage

Vita escalate lead generation efforts and client engagement with Instapage

Vita is a full-spectrum professional brokerage firm in the employee benefits industry

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Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Looking for a Fluent Forms Alternative? Here’s Why Instapage Is Your Next Best Move

Many marketers face significant challenges when it comes to creating effective landing pages that convert visitors into customers. With a plethora of tools available, it can be overwhelming to choose the right one that not only fits your needs but also offers superior performance. Enter Instapage, a powerful platform designed to simplify the landing page creation process while maximizing conversion rates. This guide will explore how Instapage serves as an exceptional alternative to Fluent Forms, providing unique features that empower marketers to enhance their campaigns. Imagine having a tool at your disposal that allows you to create highly customized landing pages that resonate with your target audience effortlessly. Instapage is here to redefine your marketing strategy, enabling you to cut down on costs, increase your conversions, and craft experiences that deepen brand trust and foster customer loyalty. As we dive deeper, you'll learn how Instapage stands out among the competition and how it can be the secret weapon in your marketing arsenal.

Understanding the Landscape

The Pros and Cons of Fluent Forms

Fluent Forms, while popular, comes with its own set of strengths and weaknesses. On one hand, it offers basic form functionalities that can help collect leads; its straightforward setup appeals to beginners. However, its inherent limitations become apparent when you realize it lacks the advanced features necessary for businesses aiming to optimize their landing pages effectively. Moreover, the absence of adaptable design options means marketers often face challenges achieving a cohesive brand presence across digital platforms. While Fluent Forms does cater to basic needs, when it comes to maximizing conversion rates, its offerings simply don't measure up to what many marketers seek. Users may find themselves frustrated by these constraints, ultimately realizing that sticking with Fluent Forms might restrict their potential for growth. As we outline these aspects, it's essential to consider alternatives that better align with today’s competitive landscape, where every click counts, and each landing page offers a chance to convert visitors into loyal customers.

The Search for the Best Fluent Forms Alternative Begins

If you've been on a quest for a tool that enhances your marketing efforts beyond basic forms, you're not alone. Many marketers are seeking options that provide versatile solutions tailored to complex digital marketing needs. This journey for an alternative is crucial, as the landscape constantly evolves to require more impactful customer engagement strategies. The shift towards dedicated landing page platforms signifies a broader trend where performance can make or break campaigns. There's a desire for solutions that grant not just functional efficacy but also allow for robust customization and intuitive user experiences. In understanding this journey, it's vital to recognize how choosing a suitable platform can drive your success, providing tools that support business growth and customer connection. In this respect, Instapage steps forward as a worthy contender in responding to these evolving needs – promising not only a user-centric approach but a suite of features aimed at enhancing overall efficacy.

Why Instapage Stands Out from the Crowd

Customization at Your Fingertips

One of the standout advantages of Instapage is its extensive customization capabilities. Marketers are no longer confined to rigid templates that fail to accurately represent their brand identities. Instapage provides sophisticated design tools that allow users to create landing pages tailored precisely to their vision. With an intuitive drag-and-drop interface, adding elements, adjusting layout, and tweaking design specifications is a breeze. Furthermore, marketers can leverage a library of pre-built templates, specifically optimized for conversions, and customize them to suit any campaign effectively. This flexibility not only distinguishes Instapage from more generic tools but also empowers users to deploy targeted marketing strategies that resonate with their audience. Customization is not just a feature; it’s a necessity in standing out in competitive markets.

  1. Drag-and-drop page builder for easy customization
  2. Wide selection of pre-designed templates
  3. Mobile-responsive designs ensuring optimal performance
  4. A/B testing capabilities for data-driven adjustments
  5. Custom domains for branding consistency
  6. Integration with numerous marketing tools
  7. Advanced HTML and CSS editing options

Conversion Rates That Speak Volumes

Instapage isn't just about aesthetics; it's deeply rooted in conversion optimization. Many businesses that have made the switch from Fluent Forms to Instapage report significant increases in their conversion rates. This is attributed to several factors including its optimized landing pages, smart lead capture features, and enhanced user engagement tools. By employing A/B testing, users can easily compare different designs and messages to identify what resonates best with their audience, leading to more informed decisions. Instapage’s focus on real-time performance analytics ensures that marketers can continuously refine their campaigns and achieve the highest return on investment possible. With Instapage, every aspect is in place to help boost conversions, ensuring your marketing efforts deliver tangible results.

An Unbeatable User Experience

The user experience offered by Instapage is unparalleled when measured against competitors like Fluent Forms. Ease of use is a core principle of the platform, designed to accommodate users with varying levels of technical skills. Comprehensive customer support options ensure that users never feel lost or unsupported. Whether you're a rookie or an industry expert, the supportive community and extensive resources available make onboarding both smooth and empowering. The platform’s straightforward navigation and straightforward integration with other tools also enhance usability, allowing users to focus their energy on what matters most – crafting impactful landing pages that drive results. This perfect blend of features, usability, and support puts Instapage in a league of its own, further solidifying its position as a superior choice for dedicated marketers.

From Features to Benefits – What Instapage Brings to Your Table

Transitioning from a feature-focused perspective to understanding real-world benefits is essential for any marketer contemplating a switch to Instapage. While the features discussed previously demonstrate its robust capabilities, the primary focus remains on the positive outcomes users can expect. By choosing Instapage, you ultimately gain more than just a tool; you gain a partner that amplifies your marketing initiatives, fosters brand loyalty, and enables you to connect meaningfully with prospective customers. By supporting an agile marketing model, Instapage accelerates the process of creating pages designed for targeted success, shortening time-to-market while enhancing the quality of your digital presence. It becomes much easier to finally achieve the level of engagement and conversion that can turn casual visitors into faithful clients.

Making the Switch – How Easy Is It?

Transitioning from Fluent Forms to Instapage

Making the switch from Fluent Forms to Instapage is not only advantageous but also straightforward. The process is designed to ensure that even those who are not tech-savvy can handle it smoothly. Firstly, start by assessing your current landing pages and noting any essential elements you want to replicate or enhance in Instapage. Next, import existing leads made via Fluent Forms to maintain continuity in your marketing efforts. Instapage offers migration support and resources that guide users through these adjustments. After setting up your account, you can use the intuitive interface to recreate or design new landing pages. As you familiarize yourself with the tools, you’ll quickly uncover the benefits of analytics and insights at your fingertips. Lastly, the community support is available to help answer any questions, providing assurance throughout this transition.

  1. Evaluate existing content and leads to migrate
  2. Set up your Instapage account
  3. Use migration tools provided by Instapage
  4. Design new landing pages using templates
  5. Analyze performance data for adjustments
  6. Seek community help for timely support

In conclusion, the benefits of switching from Fluent Forms to Instapage are clear. With unmatched customization, proven conversion performance, a user-friendly experience, and dedicated support, Instapage delivers a comprehensive solution that can take your marketing efforts to unprecedented heights. Don’t let your marketing campaigns be limited by basic tools. Take the leap today, and let Instapage empower you to achieve your goals. Whether you’re ready to dive in or have further inquiries, the Instapage team is eager to assist you on your journey towards marketing excellence.

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