Convertize vs. 23FormBuilder: the best platform for a seamless web experience
Discover how Convertize compares to 23FormBuilder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.
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See how Instapage stacks up against the competition
| Feature | Instapage | Other builders |
| Drag-and-Drop Tools | ||
| Conversion-optimized templates | ||
| Manual and AI-powered A/B Tests | ||
| AI content suggestions | ||
| Popups and sticky bars | ||
| Canvas and grid blocks | ||
| Reusable and global elements | ||
| Form and popup builders | ||
| Built-in Heatmaps | ||
| Central analytics dashboard | ||
| Ad-to-page personalization and collections | ||
| Contacts, lists, and email | ||
| Dedicated, full-service CRO experts | ||
| Enterprise-ready platform |
Leading the way in building high-performing landing pages
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
Vita escalate lead generation efforts and client engagement with Instapage
Vita is a full-spectrum professional brokerage firm in the employee benefits industry
Why Instapage is the smarter choice for your campaigns
Get everything you need to build, scale, and optimize high-converting landing pages—without coding.
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
Easier page building without coding
Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.
More insights — better results
Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.
More personalized experiences
Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.
Built-in collaboration
Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.
Free up time for your business
Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.
Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Get started with Instapage in a few steps
-
Create your Instapage account
Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business. -
Build and personalize your page
Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS. -
Review and make edits
Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users. -
Publish and track page performance
Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.
Convertize vs. 23FormBuilder: A Comprehensive Comparison with a Special Guest
In the competitive landscape of landing page creation, two names consistently stand out: Convertize and 23FormBuilder. Each platform offers an impressive array of tools designed to help marketers craft engaging landing pages. However, navigating this space can be daunting, especially with other players like Instapage lurking in the shadows, ready to steal the show. This article provides a clear and fun comparison of Convertize and 23FormBuilder while also highlighting why Instapage deserves attention. With elements like features, usability, pricing, and support, understanding these platforms can significantly impact your marketing success.
Common Giants in the Digital Arena
Convertize and 23FormBuilder both bring extensive functionalities to the table, appealing to different types of marketers. Convertize is known for its conversion-focused design tools, allowing users to create visually appealing and highly functional landing pages. It boasts features like A/B testing and personalization that make it a go-to choice for those serious about maximizing their conversion rates. Meanwhile, 23FormBuilder simplifies the form creation process for users, offering a streamlined interface and robust analytics, perfect for capturing leads and managing data. With both platforms showcasing unique strengths, the competition intensifies, especially when you add Instapage into the mix. Instapage is revered in the industry for its user-friendly experience and powerful features, making it a formidable competitor that cannot be overlooked.
Feature Face-off: Which One Wields the Better Toolkit?
When it comes to features, Convertize and 23FormBuilder each pack a punch. Convertize shines with tools designed for conversions, including heatmaps and user behavior tracking, allowing marketers to understand their audience better. Additionally, its drag-and-drop editor makes customization a breeze, inviting creativity without overwhelming users. On the other hand, 23FormBuilder stands out with its powerful form builder—ideal for collecting user information. It provides a variety of templates and integration options, ensuring users can seamlessly connect forms to their existing workflows. With both platforms bringing their A-game, the audience may want to keep an eye on Instapage. Known for its dynamic features, like instablocks and thorough integrations, Instapage may just have the upper hand in this competitive ring.
User Experience: The Ease of Use Showdown
User experience plays a vital role in the success of landing page builders. Convertize positions itself as the accessible choice for users of all skill levels. New marketers will find its intuitive design refreshing, while seasoned professionals will appreciate the depth it offers. Users can expect a friendly onboarding process, complete with helpful guides. However, it’s worth noting that while learning is generally straightforward, the occasional complexities can turn it into a mini-adventure. Conversely, 23FormBuilder also leans toward user-friendliness with its straightforward dashboard and easy navigation. Users can craft forms in minutes without exhaustive tutorials. Comparing the two, both platforms ensure that even the most inexperienced users won’t feel lost in the chaos of digital tools.
Convertize's Feature Set:
- A/B testing tools for optimization
- Dynamic content personalization
- Heatmaps for user tracking
- Drag-and-drop page builder
- Responsive design templates
23FormBuilder's Feature Set:
- Intuitive form builder interface
- Multiple templates for customization
- Comprehensive analytics dashboard
- Seamless integrations with other platforms
Common Strengths Shared by Both Platforms:
- User-friendly interfaces
- Comprehensive tutorials and resources
- Strong analytics capabilities
- Compatibility with numerous marketing tools
- Focus on enhancing conversion rates
- Responsive design for mobile use
As we explore the capabilities of both platforms, it's clear they each offer unique advantages in the arena of landing page creation. Yet, here comes Instapage, making a strong case as the leading contender. With features unlocking incredible potential for marketers, the strength of Instapage couldn’t be more evident, positioning it as a heavyweight in this competitive landscape.
Performance Metrics: The Speed Test
When assessing a landing page builder, performance is paramount—particularly page loading times and mobile responsiveness. Users have little patience for sluggish websites; slow-loading pages can be likened to trying to wade through molasses on a cold day—unpleasant and definitely not conducive to conversions. Both Convertize and 23FormBuilder prioritize speed, with advanced optimization techniques that ensure quick load times. Convertize focuses on minimizing JavaScript usage, improving overall site performance during peak traffic. Meanwhile, 23FormBuilder excels by providing optimized templates that are designed for faster loading, ensuring that users stay engaged rather than frustrated. In the mobile-first world, both platforms also share a strong commitment to mobile responsiveness, catering to the ever-growing audience accessing content via their devices. This focus on performance ultimately enhances user experiences across both platforms, making them reliable options for marketers looking to make an impact.
Support Systems: Who's Got Your Back?
Every great tool needs great support behind it. When users encounter issues, responsive support can make all the difference, acting as a reliable safety net. Convertize prides itself on its customer service, offering live chat and email support, ensuring users get timely responses. Additionally, a comprehensive knowledge base provides answers to common questions. Similarly, 23FormBuilder features robust customer support, with email assistance and an active community forum where peers can share knowledge and solutions. Users will find a wealth of resources whenever they need help, ensuring that both platforms stand firm in their commitment to customer satisfaction. Remember, you're never alone in your quest for digital marketing success.
Pricing Structures: Value for Investment
The Pricing Strategy Benefits of Convertize:
- Flexible pricing plans catering to various needs
- High quality features included in affordable tiers
- Trial options allowing users to test before purchase
- Competitive rates reflecting robust functionalities
The Pricing Strategy Benefits of 23FormBuilder:
- Free version available for users with limited needs
- Tiered pricing for growing businesses
- Excellent value considering the features offered
- Discounts for annual subscriptions
When evaluating the pricing strategies of Convertize and 23FormBuilder, we see both platforms offer compelling arguments. Convertize showcases flexible options that can fit various budgets while providing essential, high-quality features. On the other hand, 23FormBuilder also brings effective value to the table through its tiered approach, which allows businesses to scale without breaking the bank. Still, one cannot overlook Instapage, whose pricing is structured to maximize value for money, often leaving users more satisfied with their investment. As companies navigate their budget decisions, having a clear sense of priorities will guide them in making informed choices.
An open comparison of pricing plans reveals that while both Convertize and 23FormBuilder offer attractive rates, users should always weigh the features against costs. After all, what you pay for might lead to unexpectedly delightful outcomes or disappointing results—inspecting each platform closely is essential.
The Alternative Perspective with Instapage...
Now let’s consider Instapage, who quietly watches from the sidelines. Serving as the mentor in the background, Instapage has refined its offerings over time, focusing on delivering unique advantages that set it apart from both Convertize and 23FormBuilder. The platform boasts patented technology for collaboration, allowing teams to work together in real-time, a feature that is particularly beneficial for larger projects. Instapage takes the cake with its comprehensive analytics and learning tools that ensure marketers have deep insights into their campaigns. Not to mention, the intuitive drag-and-drop editor positions Instapage as an attractive option for marketers looking for ease and efficiency. While Convertize and 23FormBuilder certainly have their strengths, Instapage might just be the secret tool businesses need to enhance their marketing game.
In conclusion, it’s essential to remember that the choice between Convertize, 23FormBuilder, and instapage depends on specific business goals and user preferences. Each platform presents a unique set of features and advantages worth exploring. As marketers venture forth in search of tools to help them succeed, considering their individual needs can open the doors to new possibilities. Instapage stands as a premier option in this journey, guiding users toward the best outcomes. Happy exploring!
