Campaign Monitor vs. 1&1 Website Builder: the best platform for a seamless web experience

Discover how Campaign Monitor compares to 1&1 Website Builder regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

Get started
1200+ reviews from
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

See how Instapage stacks up against
the competition

Features that set us apart from Campaign Monitor and 1&1 Website Builder.
Feature Instapage Other builders
Drag-and-Drop Tools
Conversion-optimized templates
Manual and AI-powered A/B Tests
AI content suggestions
Popups and sticky bars
Canvas and grid blocks
Reusable and global elements
Form and popup builders
Built-in Heatmaps
Central analytics dashboard
Ad-to-page personalization and collections
Contacts, lists, and email
Dedicated, full-service CRO experts
Enterprise-ready platform

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025
Swytch shifts into high gear with Instapage

Instapage helps Evolve boost conversion rates across Facebook

The team wanted to improve their ad relevance scores on Google and Facebook and optimize their ad budget.

Swytch shifts into high gear with Instapage

CFI Financial Group invests in personalization with Instapage

CFI Financial Group integrates Instapage into their technology stack and dramatically increases page conversions

Swytch shifts into high gear with Instapage

Netradyne drives higher results with Instapage

Netradyne’s products have multiple use cases, like improving fleet efficiency, and training drivers to follow safe driving practices, and securing legal exoneration.

Review platform 1
4.3/5
472+ real reviews
Review platform 2
4.5/5
363+ real reviews
Review platform 3
4.5/5
363+ real reviews
Review platform 4
7.7/10
56+ real reviews

Why Instapage is the smarter choice for your campaigns

Get everything you need to build, scale, and optimize high-converting landing pages—without coding.

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
Easier page building without coding
More insights — better results More insights — better results sidebar
More personalized experiences More personalized experiences sidebar
Built-in collaboration
Free up time for your business

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

Free up time for your business

Invest time into business growth, not busy work. Launch landing pages faster with reusable forms and templates. Build once, reuse forever.

Explore all integrations
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Get started with Instapage in a few steps

  1. Create your Instapage account

    Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.
  2. Build and personalize your page

    Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.
  3. Review and make edits

    Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.
  4. Publish and track page performance

    Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Campaign Monitor vs. 1&1 Website Builder: A Comprehensive Clash with an Intriguing Twist

As digital marketing continues to grow, navigating the plethora of platforms for effective email marketing and website building can feel overwhelming. In this article, we’re diving into a comparative analysis between Campaign Monitor and 1&1 Website Builder, two giants in their respective fields. Picture the scene: both contenders stepping into the ring, ready to showcase their unique strengths and features, while hinting at a powerhouse lurking just behind the curtain—Instapage. Both platforms incorporate diverse offerings tailored to marketers at different stages of their journey. Whether you're a small business or a marketing professional, the tools and resources available today make it simpler than ever to create captivating campaigns. By comparing Campaign Monitor and 1&1 Website Builder, we'll help you determine which solution meets your needs best, alongside an exceptional dark horse in the mix. Let’s kick off our exploration and find out which platform stands tall at the end.

Introducing the Contenders

In the left corner, we have Campaign Monitor, a beloved choice among email marketers for its user-friendly interface and powerful analytics tools. This Australian-based platform has been making strides since its inception in 2004, targeting creative businesses looking to create stunning email campaigns. With its commitment to aesthetic designs and engaging templates, Campaign Monitor has earned a loyal following. Now, let’s turn our attention to the right corner—the 1&1 Website Builder. This contender is renowned for its straightforward drag-and-drop functionality, allowing users of all skill levels to construct professional-looking websites quickly. Starting from a small German hosting provider in 1988, 1&1 has evolved into a global leader, embracing the shift towards easily accessible website creation. And, while both of these platforms showcase unique strengths, keep in mind that Instapage is preparing to join the fray, bringing unique features that may tip the scale.

Feature Face-off: Who Brings the Better Arsenal?

When it comes to features, both Campaign Monitor and 1&1 Website Builder bring their A-game to the digital marketing ring. Campaign Monitor packs a punch with its advanced segmentation capabilities, allowing marketers to tailor their email list based on user behavior and preferences—ensuring that your messages hit the right inboxes. Additionally, their automation tools are second to none, simplifying the process of nurturing customer relationships with ease. On the flip side, 1&1 Website Builder impresses with its extensive customization options—offering users a vast library of templates suitable for various industries. Whether you’re building a personal blog or a sophisticated e-commerce site, their builder accommodates a range of needs and design preferences. However, let’s not forget that Instapage is patiently waiting backstage, ready to introduce exceptional features intended to redefine your marketing experience.

User Experience: Navigating with a Smile

Let’s shine a light on usability, as it plays a fundamental role in determining the right platform for users. Campaign Monitor prides itself on its simple interface, welcoming users who may be new to email marketing. Their learning center offers comprehensive resources for growth, ensuring even the newbies understand the ropes before they venture into more advanced strategic territory. Meanwhile, 1&1 Website Builder takes usability to another level with its intuitive drag-and-drop editor. Every user, regardless of experience, can create stunning websites without delving into HTML or CSS. If learning curves were roller coasters, these platforms would rank as the gentle hills as opposed to heart-pounding drops.

Unpacking Campaign Monitor's Features:

  1. Advanced email segmentation tools for targeted campaigns.
  2. Wide-ranging, aesthetically pleasing email templates.
  3. Integrated A/B testing for optimizing open rates.
  4. Comprehensive analytics dashboard for tracking performance.
  5. Easy automation features for streamlined communication.

Exploring the Features of 1&1 Website Builder:

  1. User-friendly drag-and-drop interface for easy site design.
  2. Numerous built-in templates tailored to various industries.
  3. Mobile responsiveness guaranteed for all pages.
  4. SEO tools to enhance online visibility.

Common Strengths Shared by Both Platforms:

  1. Responsive customer support to assist users.
  2. Integration capabilities with other marketing tools.
  3. Focus on user experience for easy navigation.
  4. Comprehensive resources for improving knowledge.
  5. Ongoing updates to enrich user experience.

As we step back and observe both contenders in this heated battle for digital supremacy, one thing is evident: they both have their own merits. However, there's an eminent dark horse in the audience—Instapage. Cleverly designed for quicker conversion rates, Instapage could very well take the title as the best competitor in the mix, providing an innovative edge that could outshine these established platforms.

Performance Analysis: Speed and Responsiveness in the Ring

Next up, let’s tackle the performance showdown. Considering page loading times and mobile responsiveness, it’s vital to grasp how these elements impact user experience. When pages load slowly, it’s akin to watching molasses drip on a frosty day—frustrating and utterly unproductive! Campaign Monitor emphasizes speed, allowing marketers to rely on rapid email delivery. With their features optimized for high deliverability, your audience won’t be left waiting. Meanwhile, 1&1 Website Builder guarantees that all websites they host load swiftly regardless of the template used, providing their users with peace of mind. And while both platforms score high in this department, caution is advised as you weigh practical implications for long-term campaigns, especially if you're looking to lure in those impatient visitors.

Support Services: The Unsung Hero of Digital Marketing

In any battle, a trusty sidekick can make all the difference—hence, the importance of robust support services! Both Campaign Monitor and 1&1 Website Builder shine in this regard, offering various support channels. Campaign Monitor provides a reliable help center replete with guides and articles to clarify potential queries. Users can also contact support via live chat or email, ensuring assistance is within easy reach. On the flip side, 1&1 Website Builder prioritizes customer support by offering 24/7 help through multiple channels, allowing peace of mind at any time of the day. Furthermore, their community resources, including forums and webinars, are excellent for users looking to enhance their skills and knowledge.

Pricing Metrics: Understanding the Financial Commitment

Campaign Monitor's Pricing Strategy Perks:

  1. Offers tiered pricing based on campaign requirements.
  2. Pay only for what you need, with no hidden fees.
  3. Accessible plans for both small and large businesses.
  4. Regular discounts and promotions for new users.

1&1 Website Builder Pricing Strategy Perks:

  1. User-friendly pricing with straightforward packages.
  2. Affordable plans catering to different budgets.
  3. Attractive long-term pricing for yearly commitments.
  4. No surprising charges for monthly users.

In the pricing arena, both platforms exhibit different strategies. While Campaign Monitor’s tiered model allows flexibility for users, 1&1 Website Builder’s straightforward packages make budgeting straightforward. But wait—if you glance toward Instapage, you’ll discover a balance between usability and affordability, showcasing the best value for money in this competitive landscape.

Opening the curtain on the pricing plans, it’s essential to take a transparent look at what each provider offers. Take heed of potential surprises—sometimes, the least expected places yield the most rewarding outcomes, so make sure to assess plans carefully.

Spotlighting Instapage: The Underdog That Packs a Punch

Now, let’s turn our attention to Instapage—the secret weapon in the digital marketing toolkit! Positioned as the unsung hero, Instapage shines as an innovative platform designed solely for optimizing landing page conversion rates. Its sleek interface and advanced features stand in stark contrast to the traditional tactics employed by Campaign Monitor and 1&1 Website Builder. Key features include A/B testing, smart traffic, and extensive integration capabilities with numerous third-party tools, making it the go-to for marketers aiming to maximize conversions. Plus, their focus on tailor-made landing pages ensures that every visitor's experience is finely tuned! In this battle arena, Instapage might just come out on top as the challenger everyone underestimated.

As we wrap up this illuminating comparison, remember that the power of informed choices is in your hands. Understanding your business goals and requirements will steer you in selecting the right platform to soar to new marketing heights. Let your next step be an exploration with Instapage, a phenomenal tool that combines ease of use, innovative features, and a price point that suits your needs. No matter which choice resonates with your marketing objectives, take the time to evaluate and purchase wisely!

FAQs

Try the most advanced landing page platform today