Website software for shoppers — Effortless landing page creation & optimization

Use our beginner-friendly website creator for shoppers and stand out in the digital landscape.

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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Improve alignment across your creative team sidebar
Bell Media cuts production schedules in half with Instapage post-click landing pages
Build landing pages 500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost results Mobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pages A/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaign Seamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landing Detailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across Integrations with 120+ marketing tools
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Website creator for shoppers and streamline your online campaigns

A landing page is a key element of successful online marketing campaigns. It should attract the right target audience, get picked by search engines' algorithms, and eventually turn website visitors into clients. However, developing landing pages can be a time-consuming and overwhelming task for many companies. That's where Instapage's website builder for shoppers comes in to save the day.

Instapage's website software for shoppers is a platform designed specifically for small companies and entrepreneurs that simplifies developing professional-looking landing pages. With its user-friendly interface and drag-and-drop functionality, even individuals with virtually no programming experience can style spectacular landing pages within a few minutes.

Create your web page with our website creator for shoppers in several steps

  1. Sign up for a free Instapage profile.
  2. Set up your profile and begin your free 14-day trial.
  3. Access your Dashboard and click on the Create Page button.
  4. Choose from the Standard Landing page or AMP Landing Page, or upload your previous designs from Instapage if you have any.
  5. Select a template from a layout catalogue or develop your web page completely from scratch.
  6. Check out our website builder for shoppers features and create your unique layout.
  7. Adjust additional settings, upload your content, or try out our AI features.
  8. Preserve your adjustments and invite your teammates to review and comment on the web page.
  9. Click Publish to launch your landing page.
  10. Access your web page Analytics at any time and keep track of your campaign's progress.

Instapage is about creating your online campaigns easy and flawless. Choose from more than 500 layouts and modify them according to your requirements, improve your website, run A/B tests, and transform leads into clients in several easy clicks. With our website software for shoppers, it is possible to increase conversions and focus on relevant metrics.

Start developing unique and user-friendly landing pages with Instapage right now!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

FAQs

See website software for shoppers in action

When creating a website, selecting the right tools is crucial for learning ease and overall website success. Many people feel overwhelmed by the numerous options available. After testing various website builders, I've identified their strengths and weaknesses to aid in your decision-making process. In this video, I will present five top website builders categorized by specific needs, rather than a simple list, acknowledging that each user has different requirements. For instance, if you're looking to create a blog, you might not prioritize podcast or e-commerce features, and vice versa. Thus, the categories will help tailor the recommendations to your individual goals.

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