Instapage’s website software for hospitals — your wallet-friendly option

Streamline your company's operations and marketing efforts with the website creator for hospitals.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Boost results through landing page optimization
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Power up landing pages with AI Power up landing pages with AI sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Improve alignment across your creative team sidebar
Atlantic Relocation Systems boosts ad conversions by 198% with better ad-to-page matching
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Creating effective landing pages for hospitals with Instapage

For hospitals looking to enhance their online presence, a tailored approach to landing page creation is essential. Instapage's robust platform offers marketers the tools they need to produce high-converting landing pages that resonate with their target audience, specifically designed for the healthcare sector. By leveraging a library of over 100 conversion-driven layouts, hospitals can quickly build pages that not only inform but also instill trust and improve patient engagement.

Understanding the importance of landing pages for hospitals

Landing pages serve as a critical gateway for potential patients. By understanding user intent and optimizing page designs accordingly, hospitals can significantly enhance their conversion rates. Key elements to include are clear calls-to-action, patient testimonials, and essential healthcare information. These elements not only streamline the patient journey but also establish credibility and trust.

  1. Utilize patient testimonials: Real-life testimonials can build trust and influence decision-making.
  2. Include clear calls-to-action: CTAs should guide users towards scheduling appointments or accessing health resources.
  3. Mobile optimization is key: Most users will access your site through mobile devices, making responsive design essential.

Steps to create impactful landing pages using Instapage

Instapage makes the creation of high-performing landing pages straightforward. Follow these steps for success.

Step 1: Choose a template that aligns with your hospital's goals

Identifying a suitable template that reflects your hospital's mission is critical. Consider these factors:

  1. Relevance: Ensure the template serves the purpose of your campaign, whether it's patient registration or information dissemination.
  2. Customization: Look for layouts that allow you to customize colors and branding to fit your hospital's identity.
  3. Ease of use: Choose templates that are user-friendly, making it easy for your team to update content as needed.

Step 2: Optimize your landing pages for better performance

Optimization is pivotal to achieving high conversion rates. Leverage Instapage’s built-in tools for effective A/B testing:

  1. Use A/B testing: Experiment with different headlines and images to see what resonates best with your audience.
  2. Implement heatmaps: Understand where users are clicking to refine the design and layout based on real user behavior.
  3. Analytics dashboard: Monitor your page performance and make data-driven decisions to enhance your marketing approach.

By incorporating these strategies, hospitals can create landing pages that not only attract but also convert visitors into patients.

Ready to get started with your hospital's landing page? Sign up for Instapage today to experience seamless page creation and see firsthand how it can enhance your patient engagement strategies.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See website creator for hospitals in action

See website creator for hospitals in action

A medical website is a significant investment, making it essential to comprehend key aspects in the design process when selecting an agency. Firstly, focus on user experience; understand what actions you want patients to take, primarily making it easy for them to book appointments from the main navigation and treatment pages on the site. This often overlooked step is critical. Next, ensure the agency doesn't rush into development; there should be a thorough design phase that involves gathering inspiration, creating mockups, and obtaining client feedback to ensure satisfaction with the final product's design before moving forward. Proper attention to these elements ensures that the website meets patients' needs effectively.

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