Web page software with analytics and tracking unleashed

Experience the potential of web page creator with analytics and tracking and seamlessly craft high-performing landing pages specific to various ads and audiences. Drive conversions, boost brand credibility, and cultivate lasting customer loyalty.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Lemonade Stand scales output by streamlining efficiency with Instapage
Boost results through landing page optimization Boost results through landing page optimization sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Improve alignment across your creative team sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Build landing pages Build landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost results Increase conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pages Boost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaign Make the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landing Optimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment across Secure your business data
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Website analytics tools: Your ultimate how-to guide

Are you new to designing websites and landing pages, or maybe just the thought of it gives you chills? Using our web page builder with analytics and tracking might just be that low-risk, super intuitive, and reasonably priced solution you were seeking. It’s packed with different building customization tools, user behavior monitoring capabilities, and optimization functionalities that are easy to understand and make getting started a breeze.

Although the Instapage creator provides numerous templates and pre-added visual assets, there’s plenty of room for creativity and personalization. Start getting the most out of Instapage in minutes.

Getting started with our web page software with analytics and tracking

  1. Log in to your Instapage account or set up a new one.
  2. In the top left corner, select Create Page and select your page type. Come up with a title for it.
  3. Start off with one of 200+ templates ideal for various kinds of websites.
  4. Leverage the numerous layout elements to change your page's design.
  5. Select to add text, change its size and font, add images, build in videos, and use other options offered in the left sidebar.
  6. Create a form and check it in the builder before publishing the modifications.
  7. Preview your landing page to ensure it appears and operates as desired.
  8. Proceed to publish your page by selecting any of the available publishing options.

As you discover our web page creator with analytics and tracking, you’ll find that it doesn’t require much of a learning curve, no matter your tech background or previous skills. It spares you from needing to use a dedicated developer or designer to launch your page. In addition, while Instapage provides many no-code widgets and elements, you can still improve your landing page by implementing personalized HTML, Javascript, and CSS for additional versatility.

Improve your page’s creation process with our intuitive website builder. Start boosting your online presence today!

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Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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Frequently asked questions about website metrics tracker

See best website analytics tools feature in action

See best website analytics tools feature in action

[Music] hi my name is Tim Wilson Im going to see how quickly and succinctly I can kind of give a very basic explanation of how web analytics tagging and tracking actually works really just going to do with a couple of diagrams and its really the same diagram that Ill repeat twice so hopefully enjoy the next couple of minutes so if you have a web page and lets just say its cool analytics comm slash index dot HTM on that webpage you can drop a page tag its JavaScript Java Script is able to do some kind of dynamic things its kind of smart its kind of a mini coding language it can it can read information it can do things so when a visitor comes to your page the JavaScript ad detects hey what page is this its its cool analytics comm slash index dot HTM it may detect whats the title tag it may detect whether or not the visitor has been on the site before by reading a cookie it may look at something like the visitors script screen resolution may look at what was the referring site

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Build landing pages that get results Build landing pages that get results Build landing pages that get results

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