Web page software for real estate teams - conversion-oriented collaboration

Collaborate effectively on your marketing campaigns using Instapage and its web page creator for real estate teams. Effortlessly create, edit, and optimize landing pages to drive collective success for your team.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Boost results through landing page optimization
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Improve alignment across your creative team sidebar
Instapage helps Netradyne get a 38.2% conversion lift by powering its return on ad spend
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

A comprehensive guide to using Instapage for web page building for real estate teams

In the competitive real estate market, having a dedicated web page builder allows teams to create tailored landing pages that not only capture leads but also elevate brand trust and customer loyalty. Instapage's platform empowers marketing professionals to build high-converting landing pages specifically designed for real estate initiatives, without needing advanced technical skills.

Getting started with the Instapage web page builder

Before diving into creation, familiarize yourself with the features that make Instapage the go-to platform for real estate teams. Here are some key components to help you get set up effectively:

  1. Conversion-focused templates: Select from over 100 professionally designed layouts that cater specifically to real estate needs, ensuring an easy start to your page creation.
  2. Instablocks: Utilize reusable content blocks that can be dragged and dropped into your pages, streamlining the design process and maintaining brand consistency.
  3. Analytics dashboard: Monitor your page performance in real time, allowing for informed decision-making based on visitor behavior.

Designing your first landing page

Creating a captivating landing page requires considering your target audience's preferences. Here’s a step-by-step process to follow:

  1. Choose your template: Begin by selecting a template that correlates with the aim of your landing page, whether it’s showcasing properties, generating leads, or promoting services.
  2. Customize your content: Modify text, images, and branding elements to resonate with your audience. Personalization is crucial, so ensure your message aligns with what potential clients are searching for.
  3. Preview and test: Utilize Instapage's preview features to see how your page appears on different devices. Run A/B tests to determine which variations yield the highest conversions.

Optimizing for conversions

Once your landing page is live, the optimization process begins. Here's how to enhance performance:

  1. Analyze visitor data: Leverage detailed heatmaps and real-time analytics to assess user interactions, helping to identify areas for improvement.
  2. Implement A/B testing: Experiment with different headlines, calls-to-action, and visuals to discover what resonates best with your audience.
  3. Adjust based on feedback: Use collaboration features to gather instant feedback from team members or external partners and iterate quickly.

Following these steps will enable real estate teams to tap into the full potential of Instapage, resulting in pages that not only attract leads but convert them into clients.

Ready to elevate your real estate marketing strategy? Start building optimized landing pages with Instapage today to enhance your audience's experience and increase conversion rates.

Explore our demo and see how Instapage can transform your webpage creation for your real estate needs.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See web page builder for real estate teams in action

See web page builder for real estate teams in action

In the real estate sector, choosing the right website provider is crucial, as many offer various templates and customization options. This video outlines seven essential components for a successful real estate website that can effectively rank on Google and capture leads. Chris Lincell, the senior real estate writer coach and technologist at theclose.com, shares these must-haves for real estate agent websites. Additionally, the video is sponsored by Placer, which specializes in providing customizable, high-performing IDX-ready websites for real estate professionals. Placer aims to serve as a central marketing hub for agents, teams, and brokers, offering personalized services to elevate their businesses.

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