Pre-launch page software for Workstation: Enhance your marketing

Experience the potential of pre-launch page creator for Workstation and seamlessly craft high-performing landing pages specific to various ads and audiences. Drive conversions, boost brand credibility, and cultivate lasting customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Boost results through landing page optimization
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Power up landing pages with AI Power up landing pages with AI sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Improve alignment across your creative team sidebar
CFI Financial Group invests in personalization with Instapage and gets a 415% CR increase
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Boost Your Marketing Strategy with Pre-launch Page Software for Workstation

Creating a dynamic pre-launch page is crucial for capturing interest and driving conversions before your product officially hits the market. With Instapage's intuitive landing page platform, marketers in various sectors including business services, tech, education, and government can quickly develop tailored experiences that resonate with their target audiences.

Understanding Pre-launch Page Software for Workstation

Pre-launch page software allows marketers to create dedicated landing pages that inform potential customers about upcoming products or services. This type of software is designed with features like drag-and-drop editors, making it accessible for users without coding skills. Instapage offers over 100 ready-to-use templates that enhance efficiency and empower teams to focus on engaging content rather than technical execution.

  1. User-friendly interfaces: Simplifies the design process, allowing marketers to launch pages quickly and efficiently.
  2. A/B testing capabilities: Analyze various page elements to optimize conversions and user experience.
  3. Analytics dashboard: Provides real-time insights into page performance and user behavior, enabling data-driven decisions.

Step 1: Design Your Pre-launch Page

Begin with the design of your pre-launch page. Select a template that aligns with your brand and messaging. Instapage’s library allows you to choose layouts specifically crafted for high conversions.

  1. Choose a responsive layout to ensure compatibility across devices.
  2. Incorporate dynamic text replacement to tailor content for different audience segments.
  3. Use engaging visuals and copy that aligns with your product’s value proposition.

Step 2: Optimize for Conversions

Once your design is up, focus on optimizing your page for conversions. This step is crucial in ensuring that your messaging resonates and drives action.

  1. Utilize built-in heatmaps to understand how users interact with your page elements.
  2. Create multiple variations of key elements (like headlines or images) using A/B testing to determine what resonates best.
  3. Track performance metrics to assess which strategies yield the highest conversion rates.

Step 3: Collaborate and Launch

Collaboration is key to refining and finalizing your pre-launch page. Instapage’s collaboration features allow real-time edits and feedback from team members and stakeholders.

  1. Enable comments directly on the page for clear feedback.
  2. Share designs securely with external partners for insights and approval.
  3. Use revision history to track changes and revert to previous designs if needed.

Following these steps will equip your marketing team with a powerful pre-launch page that effectively communicates your message and prepares your audience for the upcoming launch.

Ready to streamline your pre-launch strategy? Try Instapage today and elevate your marketing efforts to new heights.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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See pre-launch page software for workstation in action

See pre-launch page software for workstation in action

In this video, Salvador Vagrant discusses how to create a successful campaign video for your IndieGoGo project. The focus is on assembling a pre-launch video and methods for gathering email addresses prior to the launch. He distinguishes between the pre-launch efforts and the draft process for feedback. Notably, he critiques the standard IndieGoGo pre-launch page for being insufficiently optimized. Instead, he advocates for creating custom pre-launch pages to collect email addresses effectively. While options like Squarespace and WordPress are available for building these pages, he emphasizes the use of a specific tool as the best option for this purpose.

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