One pager software for Public Relations (PR) professionals: for beginners and power users

Boost engagement and conversion rates with our one pager creator for Public Relations (PR) professionals.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Boost results through landing page optimization
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Power up landing pages with AI Power up landing pages with AI sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Improve alignment across your creative team sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Pr one pager: Your ultimate how-to guide

In the competitive landscape of public relations (PR), a well-crafted one pager can make a significant impact. Instapage's one pager creator is designed specifically for PR professionals seeking to streamline their message and maximize engagement. With easy-to-use tools, you can create stellar one pagers that resonate with your audience and enhance your brand's visibility.

Why use a one pager in public relations?

A one pager provides a succinct and powerful way to convey critical information about your brand or campaign. It is instrumental in pitching to clients, stakeholders, and media. Here’s why your PR strategy needs one:

  1. Clarity: It distills complex information into essential points, making it easier for stakeholders to grasp the key message.
  2. Visual Appeal: Instapage offers 100+ customizable templates that allow you to present information attractively.
  3. Strategic Focus: You can directly address specific audience needs, creating a personalized experience that enhances brand loyalty.

Creating your one pager with Instapage

Follow these steps to create an impactful one pager using Instapage’s platform:

  1. Select a Template: Choose from a library of conversion-focused layouts tailored to your audience's needs.
  2. Customize Content: Use dynamic text to personalize information and ensure alignment with your messaging goals.
  3. Optimize for Results: Utilize built-in A/B testing and heatmaps to measure performance and fine-tune for maximum impact.

Enhancing your one pager's performance

Once you have created your one pager, focus on enhancing its performance. Here’s how to make your one pager stand out:

  1. Incorporate Feedback: Share your one pager with team members for instant feedback and real-time edits.
  2. Analyze Performance: Leverage the analytics dashboard to track engagement metrics and optimize content based on data insights.
  3. Utilize Collaboration Tools: Securely share your one pager with outside stakeholders to ensure all teams are aligned.

By implementing these strategies, you can maximize the effectiveness of your one pager in any PR campaign.

In conclusion, utilizing Instapage's one pager creator equips PR professionals with the necessary tools to craft compelling messaging that resonates with their audience. Start leveraging these features today to elevate your PR strategy.

Ready to create impactful one pagers? Sign up for Instapage and redefine your PR communications!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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FAQs

See one pager creator for public relations (pr) professionals in action

See one pager creator for public relations (pr) professionals in action

Hey, it's Neville Medora here. Today, I'm discussing one pagers, which are single-page documents providing a high-level overview of a product, service, or business. They have various uses, such as advertising local businesses, serving as flyers, presenting product details to decision-makers, and being utilized by government officials as handouts for bills and causes. One pagers are common and easy to create, but there are four essential elements to craft a good one pager. First, it should present an overall snapshot of the product with a compelling headline, such as 'Get unlimited car washes for just $25 a month' or 'The only authentic Thai restaurant in South Detroit.' This sets the stage for effective communication.

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