A go-to microsite software for General partners to create professional websites

Enjoy a range of website building and optimization options our microsite creator for General partners offers, from affordable to premium, without needing technical skills.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Honey
Zendesk
Vimeo
Garthner
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Boost results through landing page optimization
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Power up landing pages with AI Power up landing pages with AI sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Improve alignment across your creative team sidebar
Heap uses Instapage's Instablocks™ to build post-click landing pages faster
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Creating a powerful microsite with Instapage for General partners

Instapage’s powerful microsite creator is designed to streamline the creation of highly targeted landing pages that engage your audience. With over 100 customizable templates, marketers can craft unique experiences that drive conversions and enhance brand loyalty.

Why choose Instapage for microsite creation?

Opting for Instapage as your microsite creator means leveraging a platform that focuses on cost reduction and high conversion rates. Instapage empowers you to create, customize, and optimize landing pages without needing extensive technical knowledge, ensuring your message resonates with your target audience.

  1. User-friendly interface: Instapage offers a drag-and-drop editor, which allows marketers to create microsites efficiently without coding skills.
  2. Extensive template library: With over 100 layouts specifically designed for conversion, you can easily find a microsite template that fits your business needs.
  3. Collaboration features: Real-time feedback and editing tools let teams work together seamlessly, speeding up the production process.

Step 1: Identify your target audience

Understanding who your microsite is aimed at is crucial for tailoring your content effectively. Take the following steps:

  1. Analyze customer data: Use analytics tools to gather insights on your existing customers and potential audience demographics.
  2. Segment your audience: Identify key segments within your target market for personalized messaging.
  3. Consider their pain points: Develop content that addresses the specific challenges and needs of each audience segment.

Step 2: Design your microsite

After identifying your audience, focus on the design elements of your microsite. Key considerations include:

  1. Visual branding: Ensure your microsite's design aligns with your overall brand identity, using consistent colors, logos, and fonts.
  2. Mobile responsiveness: Design for mobile-first to cater to users accessing your site on different devices.
  3. Call-to-action (CTA): Position clear and compelling CTAs throughout the microsite to encourage user engagement.

Step 3: Launch and optimize your microsite

Once your microsite is up and running, it’s time to optimize it for the best performance. Consider these strategies:

  1. Run A/B tests: Experiment with different versions of your microsite to identify what works best in driving conversions.
  2. Utilize heatmaps: Monitoring user interactions can guide adjustments in layout and content placement.
  3. Analyze performance metrics: Use analytics dashboards to track conversion rates and user behavior for ongoing improvements.

By following these steps, you can create a highly effective microsite that fosters trust and loyalty among your audience, ultimately increasing conversion rates.

Ready to elevate your marketing strategy with a powerful microsite creator? Start with Instapage today and watch your conversion rates soar!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See microsite creator for general partners in action

See microsite creator for general partners in action

In today's video, the tutorial demonstrates how to create a microsite that can be added to social media profiles, like Instagram. The advantages of these microsites include being mobile-friendly, easy to amend, and completely free to create. The tool used for this task is Canva, a free, user-friendly graphic design application that allows for the creation of professional-looking designs. While Canva is 100% free with no credit card required, there are paid options available for additional images, templates, and features. New users are encouraged to use a link provided in the video description to support the channel. Signing up for a Canva account is recommended to save designs, and the creator will be signing in to start the process.

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