A go-to microsite software for Ed Techs to create professional websites

Enjoy a range of website building and optimization options our microsite creator for Ed Techs offers, from affordable to premium, without needing technical skills.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Lemonade Stand scales output by streamlining efficiency with Instapage
Boost results through landing page optimization
Lemonade Stand scales output by streamlining efficiency with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Improve alignment across your creative team sidebar
Lemonade Stand scales output by streamlining efficiency with Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Unlocking potential with Instapage Microsite creator for Ed Techs

Creating a compelling landing page can significantly enhance your marketing strategy for education technology. Instapage's Microsite creator for Ed Techs allows marketers to efficiently craft tailored experiences that resonate with educational audiences. With a robust library of over 100 templates and conversion-optimized layouts, marketers can quickly build and publish pages without requiring coding expertise.

Understanding the need for a Microsite in Ed Tech

Microsites serve a critical role in the digital presence of Ed Tech organizations. Here’s why:

  1. Targeted Messaging: Tailor content to specific educational audiences, ensuring your message engages the right users.
  2. Streamlined User Experience: Provide focused information on specific programs or initiatives without distractions.
  3. Enhanced Analytics: Microsites allow for precise tracking of user behavior, giving insights into audience engagement.

Step 1: Choosing the right layout

Selecting a layout that reflects your brand while meeting audience expectations is crucial. Here’s how to choose effectively:

  1. Identify goals: Determine if the focus is on lead generation, awareness, or event promotion.
  2. Align with branding: Ensure the design mirrors your organization’s visual identity.
  3. Utilize audience insights: Leverage data to find layouts that historically perform well with similar demographics.

Step 2: Optimizing for conversions

Utilizing Instapage's built-in optimization features optimizes landing pages for better performance. Here are some strategies:

  1. A/B Testing: Run experiments to determine which elements contribute to higher conversions.
  2. Heatmaps: Analyze user interactions on your page to improve content placement.
  3. Clear CTA Messaging: Use compelling and easy-to-understand calls to action that resonate with your audience.

Step 3: Personalizing experiences

With Instapage, creating personalized content geared towards unique audience segments is seamless.

  1. Dynamic Text Replacement: Automatically customize page text based on the visitor's source or behavior.
  2. AdMap Integration: Direct specific ad campaigns to the corresponding landing page for a consistent user journey.
  3. Audience-Level Tracking: Monitor metrics on individual audience performance, allowing for data-driven adjustments.

By following these steps, your team can optimize landing pages that drive engagement and conversions in the education sector effectively.

Ready to transform your Ed Tech strategy? Sign up today with Instapage and experience a new level of efficiency and effectiveness in your marketing campaigns!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See microsite creator for ed techs in action

See microsite creator for ed techs in action

In this video tutorial, you'll learn how to create a mobile-friendly microsite to enhance your social media profiles, particularly on Instagram. These microsites are free to create, easy to update, and convenient for sharing. The tutorial utilizes Canva, a free graphic design tool that allows you to produce professional designs for various applications. While Canva is entirely free to use without any credit card requirement, it also offers paid options for access to more images, templates, and features. If you're new to Canva, using the link provided in the video description supports the channel at no additional cost to you. Signing up for an account is recommended to save your designs. The tutorial starts after signing in to Canva.

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