Instapage’s microsite software for bed and breakfasts — your wallet-friendly option

Streamline your company's operations and marketing efforts with the microsite creator for bed and breakfasts.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Eurosport Gets a 30% uplift with Instapage personalization
Boost results through landing page optimization
Eurosport Gets a 30% uplift with Instapage personalization
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Power up landing pages with AI Power up landing pages with AI sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Improve alignment across your creative team sidebar
Eurosport Gets a 30% uplift with Instapage personalization
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Harness the power of Instapage as a Microsite creator for bed and breakfasts

Instapage provides a powerful platform for bed and breakfast owners looking to create high-converting microsites. By leveraging intuitive design features, you can showcase your unique offerings and engage potential guests effectively. This guide will walk you through the essential steps to utilizing Instapage for your microsite, ensuring you maximize conversions and enhance your online presence.

Step 1: Select a conversion-focused layout

Choosing the right layout is crucial for making an impactful first impression on visitors. Instapage offers over 100 customizable templates tailored for the hospitality sector, allowing you to find one that fits your brand's aesthetic and functional needs. Consider the following when selecting your layout:

  1. Clarity: Ensure your layout clearly communicates what makes your bed and breakfast unique.
  2. Visual appeal: Choose designs that highlight stunning images of your property.
  3. Functionality: Look for layouts that support smooth navigation and booking integrations.

Step 2: Customize with Instablocks and personalization tools

After selecting a layout, customize it using Instapage's Instablocks. This feature allows you to drag and drop elements, such as testimonials or image galleries, to create a bespoke experience. Make use of personalization features, including dynamic text replacement, to tailor your microsite for specific audiences based on their search queries or ads.

  1. Dynamic text: Tailor headlines and content to reflect the search terms used by visitors.
  2. Hero images: Use high-quality images that resonate with specific demographics (e.g., families, couples).
  3. Localized content: Incorporate local attractions and experiences to entice visitors.

Step 3: Optimize and track performance

Optimization is key to increasing conversions. Utilize Instapage's built-in A/B testing tools to identify which elements perform best. Analyze detailed heatmaps to understand user behavior and tailor content for maximum engagement.

  1. A/B Testing: Continuously test different headlines, images, and calls-to-action to see which drive more bookings.
  2. Analytics dashboard: Utilize real-time data to make informed adjustments to your microsite.
  3. Heatmaps: Understand where visitors click most to enhance user experience and navigation.

With these steps implemented, your microsite is set up to attract and convert visitors into guests efficiently. Instapage not only streamlines this process but also enhances your marketing efforts, ensuring your bed and breakfast stands out.

Ready to transform your online presence? Start building your microsite with Instapage today to elevate your bed and breakfast’s visibility and bookings.

Don’t wait any longer — harness the capabilities of Instapage to create a stunning microsite for your bed and breakfast that captivates and converts!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
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Fastest Implementation Enterprise - Summer 2025
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See microsite creator for bed and breakfasts in action

See microsite creator for bed and breakfasts in action

In this video tutorial, the hosts Kayleigh and John explore a charming bed and breakfast located by the lake in a picturesque town. They highlight 2019 design trends for home decor and reveal a cool DIY project for preparing for house guests. The ambience at the Lady of the Lake is described as welcoming and cozy, with inviting seating areas and refreshments like champagne or mimosas. The video captures the essence of the location and the comfort it offers, encouraging viewers to embrace the aesthetic appeal and usability of such spaces in their own homes. The overall tone is light-hearted and enthusiastic as they prepare to share insights and creative ideas.

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