Instapage’s microsite software for walking tours — your wallet-friendly option

Streamline your company's operations and marketing efforts with the microsite creator for walking tours.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Boost results through landing page optimization
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Power up landing pages with AI Power up landing pages with AI sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Improve alignment across your creative team sidebar
Kingsway Real Estate Brokerage sells millions using landing pages for Facebook Ads
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build engaging walking tour microsites effortlessly with Instapage

Creating a microsite for walking tours is essential for marketers in the travel and tourism industry who want to engage potential customers. Instapage's user-friendly platform provides a flexible solution with a robust library of over 100 conversion-focused layouts and Instablocks, allowing you to design landing pages without any coding experience. By using Instapage, marketers can streamline the process of creating and optimizing their walking tour microsites to enhance visitor engagement and conversion rates.

Step 1: Choose the right template for your walking tour

Choosing the right template is crucial for your microsite's success. Instapage offers professionally designed templates specifically tailored for walking tours, ensuring high relevance and usability. The right template can make your site visually appealing and enhance user experience.

  1. Select a template that aligns with your walking tour's theme, such as historical, cultural, or culinary.
  2. Look for templates with strong call-to-action buttons to drive conversions effectively.
  3. Ensure the template includes sections for testimonials and images to build trust and appeal.

Step 2: Personalize content for your target audience

Personalization is key to connecting with your audience. Instapage allows you to create dynamic content that resonates with different visitor segments, ensuring that each audience finds the information most relevant to them.

  1. Use dynamic text replacement to tailor headings and messages based on user location.
  2. Align advertisements with specific landing pages to enhance relevance and performance.
  3. Implement audience-level tracking to refine and optimize your messaging continuously.

Step 3: Optimize your landing page for conversion

After customizing your microsite, the next vital step is optimization. Instapage simplifies this with built-in experimentation tools, such as A/B testing and heatmaps, to enhance your page's performance.

  1. Conduct A/B tests comparing different layout designs or calls-to-action to determine what performs best.
  2. Utilize detailed analytics to monitor user behavior on your landing pages and identify areas for improvement.
  3. Leverage heatmaps to visualize where users frequently click or spend time on your page, adjusting content accordingly.

By following these steps, you can effectively build an engaging and optimized microsite for your walking tours that enhances customer engagement and conversion.

Start creating your walking tour microsite today with Instapage and experience the increase in conversions and customer satisfaction!

Ready to boost your walking tour marketing strategy? Explore Instapage now and unlock the potential of optimized landing pages.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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FAQs

See microsite builder for walking tours in action

See microsite builder for walking tours in action

Welcome! If you haven't done so already, please watch our tutorial series on creating entries for historical and cultural sites in Clio. Once there are enough entries in a particular area, you can create a walking or driving tour. Most of our tours cover one to two miles and highlight historic landmarks along the route. Some tours focus on specific themes and can span larger areas, making them ideal for driving or as educational resources. You can explore history through Clio from anywhere in the world. For instance, to delve into the history of the American Revolution in Boston, one entry isn’t enough; tours provide a comprehensive historical experience. They can span multiple cities or even the entire country, serving as a great road trip or a way to explore topics. Whether sharing with others or for personal adventure, let's create a tour together!

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