A go-to microsite software for Investigators to create professional websites

Enjoy a range of website building and optimization options our microsite creator for Investigators offers, from affordable to premium, without needing technical skills.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Boost results through landing page optimization
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Power up landing pages with AI Power up landing pages with AI sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Improve alignment across your creative team sidebar
NetSearch Digital Marketing amplifies its PPC campaign performance to get a 31% CR lift
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

A comprehensive guide to the Microsite builder for Investigators using Instapage

Instapage is your go-to solution for creating engaging microsites that empower investigators across various sectors. The tool elevates user experience with customizable templates that cater specifically to the needs of marketing professionals in business services, education, and financial sectors in the USA.

What is the Microsite builder for Investigators?

A Microsite builder for Investigators is a specialized platform that allows users to create focused, standalone web pages targeted at specific audiences. These microsites can serve various purposes, such as advertising campaigns or informational resources, optimizing user engagement dramatically compared to traditional websites. Instapage’s timeline allows marketers to rapidly adjust and launch these microsites, ensuring timely promotion for leads and conversion optimization.

Step 1: Planning Your Microsite

The first step in utilizing Instapage’s Microsite builder is planning your content. Align your goals with the expectations of your target audience. Consider the following:

  1. Define your target audience: Understand who you are trying to reach within sectors such as tech/SaaS or government.
  2. Outline key objectives: These could range from brand awareness to lead generation.
  3. Draft relevant content: Each page should carry a clear message tailored to specific investigative themes.

Step 2: Designing Your Microsite

Next, leverage Instapage’s user-friendly design features to create a visually appealing microsite. Focus on:

  1. Utilizing pre-designed templates: Choose from over 100 conversion-focused layouts that need no coding skills.
  2. Incorporating powerful visuals: Use images and graphics relevant to your investigations to increase engagement.
  3. Ensuring mobile responsiveness: Verify that your design is mobile-friendly, allowing for wider audience reach.

Step 3: Optimizing for Conversions

To maximize the effectiveness of your microsite, optimization is key. This includes:

  1. A/B testing various elements: Experiment with different headlines, images, and call-to-action buttons to understand what works best.
  2. Analyzing performance metrics: Utilize built-in analytics and heatmaps to track user interactions on your microsite.
  3. Integrating personalized experiences: Use dynamic text replacement to tailor content for different audience segments.

By following these steps, you can effectively create a compelling Microsite builder for Investigators that enhances user experiences and conversions.

Ready to take your investigative marketing to the next level? Start your journey with Instapage’s Microsite builder today and transform your landing pages into conversion machines!

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Improve your Quality Score with quick load technology for landing pages

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See microsite builder for investigators in action

See microsite builder for investigators in action

In today's video, you'll learn to create a mobile-friendly microsite that can be added to your social media profiles, such as Instagram. These microsites are easy to amend and completely free to create. The tool we'll use is Canva, a user-friendly graphic design application that allows you to design professional-looking materials. While Canva is free to use without requiring a credit card, paid options are available that unlock more images, templates, and features. If you're new to Canva, the link in the video description supports the channel at no extra cost to you. Although signing up isn't necessary to use Canva, it's recommended for saving your designs. The tutorial will guide you through getting started with the free version after signing in.

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