Unleash the power of HTML page software for publishing companies with Instapage solutions

Propel your digital success to new heights with our powerful HTML page creator, designed for publishing companies and tailored to their needs. Optimize your company’s online campaigns and turn clicks into customers in minutes with minimal investment.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
HelloFresh speeds up landing page production by 33% with Instapage
Boost results through landing page optimization
HelloFresh speeds up landing page production by 33% with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Improve alignment across your creative team sidebar
HelloFresh speeds up landing page production by 33% with Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Simplify Your Marketing Efforts with an HTML Page Creator for Publishing Companies

Creating effective landing pages is crucial for driving conversions, especially for publishing companies. Instapage offers an intuitive HTML page creator that allows marketers to design stunning, conversion-oriented landing pages effortlessly—no coding required. With over 100 customizable templates tailored for success, you can present a professional image that aligns with your brand while capturing prospective customers' attention.

Understanding the Importance of Landing Pages

Landing pages serve as dedicated gateways for your marketing campaigns, focusing specifically on converting visitors into leads or customers. Experience shows that a well-optimized landing page can significantly increase your conversion rates, ultimately leading to lower customer acquisition costs. Instapage's HTML page creator equips you with the tools you need to craft these valuable pages efficiently.

  1. Customizable templates: Choose from a diverse library of conversion-focused layouts that fit your business needs.
  2. Mobile responsiveness: Ensure your landing pages look great on any device, catering to a broader audience.
  3. Built-in SEO tools: Optimize your content to enhance search visibility and draw more organic traffic.

Step 1: Crafting Your First Landing Page

With Instapage's user-friendly interface, building your first landing page is a breeze. Start by selecting a template from our extensive library tailored for different industries.

Step 2: Optimizing for Performance

Once your page is live, it's essential to monitor its performance. Utilize detailed heatmaps and A/B testing features to gather insights and make informed iterations. Performance analytics allow you to understand where your audience engages and what areas need improvement.

  1. A/B testing capabilities: Experiment with different headlines, images, and calls-to-action to see what resonates best.
  2. Heatmaps: Visualize exact areas where users click, enabling you to adjust design elements to maximize engagement.
  3. Referral tracking: Monitor which channels and campaigns drive conversions, informing future strategies.

Step 3: Personalizing the Experience

To maximize your conversion rates, consider personalizing your content to match the specific audience segments. Instapage allows for dynamic text replacement and tailored messaging using AdMaps, ensuring visitors see relevant content that directly addresses their needs.

  1. Dynamic text replacement: Automatically adapt your page content to reflect campaign-specific keywords for higher relevance.
  2. AdMaps integration: Align specific ads with dedicated landing pages to create a seamless user experience.
  3. Audience-level tracking: Gain insights into how different segments interact with your pages to further refine your approach.

In conclusion, using an HTML page creator like Instapage can streamline your marketing efforts, empowering you to create, optimize, and personalize your landing pages effectively. Experience the difference and watch your conversion rates grow.

Ready to transform your marketing campaigns? Start using Instapage today and create high-converting landing pages that resonate with your unique audience.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See html page creator for publishing companies in action

See html page creator for publishing companies in action

This video tutorial introduces HTML basics and guides viewers in creating their first website using HTML. It covers three main topics: an introduction to HTML, basic syntax, and building a simple local website viewable in a browser. The tutorial emphasizes that it will focus solely on HTML, without delving into CSS or JavaScript, resulting in a basic website design. HTML, short for Hypertext Markup Language, is explained as a means of displaying information on web pages, distinguishing it as a markup language rather than a programming language. Unlike programming languages that use logic and conditions, HTML structures content for web presentation.

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