The intuitive HTML page software for Real estate agents

Harness the potential of Instapage's HTML page creator for Real estate agents and other intuitive solutions in the platform. Easily create impactful pages that resonate with your audience and achieve better outcomes.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Boost results through landing page optimization
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Improve alignment across your creative team sidebar
Zero In maximizes Google Ads campaign performance for clients by 34% using Instapage
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

A comprehensive guide to HTML page builder for real estate agents

Real estate agents are constantly seeking effective ways to create high-converting landing pages without requiring deep technical skills. With Instapage, agents can leverage a powerful HTML page builder tailored specifically for their needs. This guide will explore the steps involved in creating effective landing pages that not only resonate with potential buyers but also enhance brand loyalty and trust.

Understanding the HTML page builder for real estate agents

An HTML page builder simplifies the creation of web pages by allowing real estate agents to focus on content rather than code. Instapage offers user-friendly features, making it easy for agents to define their brand messaging and showcase listings effectively without any programming knowledge. This flexibility enables agents to utilize their creativity while ensuring their pages are conversion-optimized.

  1. Conversion-focused layouts: Choose from over 100 pre-designed templates that are specifically geared toward real estate promotions.
  2. Dynamic text replacement: Instantly personalize landing pages by modifying text based on user source, enhancing engagement.
  3. A/B testing capabilities: Analyze the effectiveness of different page versions, ensuring that agents can refine their messaging and design for maximum impact.

Steps to create effective landing pages

Creating impactful landing pages requires systematic planning and execution. Here’s a step-by-step guide tailored to the needs of real estate professionals using Instapage.

Step 1: Choose a template

Start by selecting a conversion-focused template that aligns with your real estate offerings.

  1. Select a layout featuring high-resolution images of properties to attract attention.
  2. Ensure the template incorporates space for engaging copy that highlights unique property features.
  3. Opt for templates designed with call-to-action buttons aimed at capturing leads effectively.

Step 2: Customize your landing page

Once you’ve chosen a template, it's time to customize it to reflect your brand and the specifics of your real estate offerings.

  1. Edit the text to highlight key selling points of the property or service, using dynamic text replacement for personalized touches.
  2. Incorporate video walkthroughs or virtual tours to enhance interactivity and viewer engagement.
  3. Use heatmaps and analytics within Instapage to track user engagement and optimize layout choices based on real-time data.

Following these steps will ensure your landing page is not only compelling but also effective in converting visitors into clients.

Ready to elevate your real estate business? Start using Instapage today to create landing pages that drive conversions and enhance customer loyalty.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See html page builder for real estate agents in action

See html page builder for real estate agents in action

Realtors often make critical mistakes with their websites, missing opportunities for high-quality leads. In this video, Jen Percival discusses the four common errors realtors make when building their websites and the reasons these choices can be detrimental. Jen, a realtor since 2008, emphasizes how her website's effectiveness was pivotal to her success, avoiding traditional methods like door knocking or cold calling. She also hints at sharing a valuable checklist of 11 essential elements that can help websites generate leads automatically. Viewers are encouraged to stay until the end for this informative resource, aiming to help real estate professionals optimize their online presence.

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