Utilize Instapage's wiki website template optimized for Epic for maximum efficiency

Get high conversion rates with our Epic-optimized wiki website template. Created for marketers to build great SEO-optimized landing pages with ease!

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to landing page optimization with Instapage

Optimizing your landing pages is essential for maximizing your marketing ROI. Instapage offers marketers a powerful tools to accelerate and enhance digital marketing campaigns. This step-by-step guide will help you understand how to leverage Instapage for effective landing page optimization.

Understanding the basics of landing pages

Landing pages are standalone web pages specifically designed to facilitate conversions. Unlike standard web pages, they focus on a single objective with a clear call to action. Instapage provides over 100 templates to easily create effective landing pages without needing coding knowledge, making it an ideal choice for marketers.

  1. High-converting templates: Save time with ready-to-use designs that have been proven to increase conversions.
  2. User-friendly interface: Instapage's drag-and-drop builder allows even non-technical users to create stunning pages effortlessly.
  3. Conversion-focused layouts: Select from pre-designed layouts aimed at turning visitors into leads.

Creating your first landing page

To create your landing page in Instapage, follow these steps for best results:

  1. Choose a template: Start by selecting a high-converting template that aligns with your campaign goals.
  2. Customize elements: Utilize Instablocks to customize the layout, colors, and text to suit your brand's unique voice.
  3. Publish and optimize: Once you are satisfied with the design, publish your landing page and begin A/B testing for optimal performance.

Optimizing for conversions

To ensure your landing pages continue to perform well, implement the following strategies:

  1. Utilizing heatmaps: Analyze user behavior on your landing page to identify what areas attract the most attention.
  2. A/B testing: Regularly test different headlines, images, and calls to action to see which options drive the highest conversions.
  3. Real-time analytics: Use Instapage's built-in analytics dashboard to measure the effectiveness of your campaigns and adjust as needed.

With the right strategies, you can maximize your landing page's effectiveness and increase your marketing ROI significantly. By leveraging Instapage's unique capabilities, you'll experience improved campaign performance.

Now is the time to take your landing pages to the next level with Instapage. Start your journey towards optimized conversion rates today!

Don’t wait any longer! Try Instapage now to create high-performing landing pages that convert.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results