Easy-to-use white coming soon page templates

Maximize your marketing strategy with white coming soon page templates. Start today and achieve immediate results.

Maximize your marketing strategy with white coming soon page templates. Start today and achieve immediate results.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Creating a compelling white coming soon page template with Instapage

Crafting an engaging white coming soon page template is essential for building anticipation and collecting leads before your launch. Instapage’s platform allows marketers in various sectors, including tech and financial services, to effortlessly create high-impact landing pages that resonate with their target audiences.

Understanding the importance of a white coming soon page

A white coming soon page serves multiple strategic purposes, such as generating buzz and providing key information about your upcoming product. It is vital for establishing your brand's presence online before the official launch. Effective use of landing page design can significantly enhance user engagement, keeping potential clients informed and excited.

  1. Establishes brand identity: A well-designed coming soon page lays the groundwork for your branding and messaging.
  2. Captures leads: Use intuitive lead generation elements to gather contact information from interested users.
  3. Builds anticipation: Creating excitement through strategic messaging can reduce bounce rates and keep users returning.

Step 1: Design your white coming soon page

Begin by leveraging Instapage’s 100+ customizable templates tailored to various industries. Choose a template that aligns with your brand identity and emphasizes your key message.

  1. Select an engaging header that calls attention to your upcoming product.
  2. Include a captivating hero image that reflects your brand and sparks curiosity.
  3. Utilize clear typography for easy readability, ensuring the message is straightforward.

Step 2: Implement lead generation features

Integrating lead capture tools is essential for transforming visitors into potential customers. Use built-in forms, buttons, and CTAs to encourage users to submit their information.

  1. Place sign-up forms prominently above the fold to maximize visibility.
  2. Offer an incentive for signing up, such as early access, discounts, or exclusive content.
  3. Reassure users about data privacy to build trust.

Step 3: Optimize and personalize your coming soon page

Optimize your page for conversion by analyzing user behavior and conducting A/B testing on different elements. Personalization can enhance user experience, tailoring messages to specific audience segments.

  1. Use heatmaps to understand visitor interactions and adjust designs accordingly.
  2. Run A/B tests to determine which messaging resonates best with your audience.
  3. Incorporate dynamic content based on user preferences to increase engagement.

In conclusion, a well-executed white coming soon page template can serve as a powerful tool for building anticipation and generating leads prior to your launch. Instapage provides the flexibility needed to accomplish this effectively.

Start your journey today with Instapage and transform your marketing strategy. Sign up now to unlock exclusive templates and features designed to elevate your campaigns.

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