Website template for Content editors – Design your web page with an intuitive builder.

Achieve your online goals with the website template for Content editors.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to mastering landing pages with Instapage

Maximizing your digital marketing ROI starts with effective landing pages. Instapage offers marketers a powerful landing page and conversion rate optimization (CRO) platform tailored for various industries. Discover how you can build, optimize, and manage high-performance landing pages without a developer's assistance.

Why choose Instapage for your landing pages?

As a leader in landing page creation, Instapage provides over 100 customizable templates that cater to distinct marketing needs across sectors such as tech, education, and financial services. The platform's intuitive drag-and-drop builder makes it easy for marketing teams of all sizes, allowing users to create stunning, conversion-focused pages efficiently.

  1. Built-in templates: Access a vast library of high-converting landing page templates.
  2. User-friendly design: Create beautiful pages with an intuitive builder, no coding required.
  3. Lead generation elements: Integrate forms and buttons seamlessly to capture leads.

Steps to create an effective landing page

Building a landing page with Instapage can be broken down into three simple steps: selecting a template, customization, and optimization.

  1. Choose a template: Start with a template suited to your marketing goals, whether capturing leads or promoting a product.
  2. Customize for your audience: Use personalized content features to align with your audience's interests and intentions.
  3. Optimize through testing: Leverage A/B testing and heatmaps to fine-tune your landing page performance.

Advanced features for optimization

Optimization is key in enhancing landing page performance, and Instapage offers advanced tools to maximize conversion rates.

  1. A/B testing: Experiment with different layouts, CTAs, and copy to find the highest-performing combination.
  2. Heatmaps: Gain insights into user interactions and on-page behavior to inform adjustments.
  3. Analytics dashboard: Monitor landing page performance metrics to assess effectiveness.

In conclusion, leveraging Instapage’s robust suite of tools allows marketing teams to create optimized landing pages that drive conversions and enhance ROI. By combining user-centric design with insightful optimization techniques, Instapage solidifies itself as a key asset in digital marketing strategies.

Ready to elevate your marketing game? Start leveraging Instapage's powerful features today and watch your digital marketing campaigns soar.

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