Web page templates optimized for Microsoft Edge
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Try out web page templates optimized for Microsoft Edge and reach your clients without breaking a sweat. Take a step forward with an intuitive and compliant solution.
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Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A comprehensive guide to creating effective landing pages with Instapage
Landing pages are critical to effective online marketing, allowing businesses to capture leads and enhance conversion rates. Instapage’s powerful landing page and CRO platform help marketers elevate their digital campaigns, ensuring optimized performance regardless of team size or budget. This guide breaks down the process of leveraging Instapage's features to create dynamic and effective landing pages, essential for driving successful marketing strategies.
Understanding the importance of landing pages
Landing pages serve as a focal point for your marketing efforts, designed specifically to convert visitors into leads or customers. They provide a targeted destination for visitors coming from various channels such as email, social media, or advertising campaigns. By focusing on single calls-to-action, landing pages increase the likelihood of conversion. A well-optimized landing page can significantly improve your marketing ROI.
- Higher conversion rates: Landing pages direct users towards a specific action, which can lead to higher conversion rates than traditional web pages.
- Enhanced tracking and analytics: With built-in tools from Instapage, marketers can easily track user behavior and page performance.
- Focused messaging: Tailoring your message to a specific audience increases relevancy and can drive more engagement.
Step 1: Choosing the right template
Start by selecting a suitable template from Instapage’s extensive library of over 100 high-converting designs. Templates can be easily customized to align with your branding and messaging.
Step 2: Utilizing built-in optimization features
Make the most of Instapage's built-in optimization features, which include A/B testing and heatmaps. These tools help you understand visitor interactions and refine your landing pages for higher effectiveness.
- A/B testing: Test different versions of your landing page to identify the most effective elements.
- Heatmaps: View where users click and scroll the most to understand engagement levels.
- Analytics dashboard: Assess overall performance and make data-driven decisions.
Step 3: Personalizing the user experience
Personalization allows you to dynamically tailor content based on user behavior or preferences. Leveraging Instapage's dynamic text replacement and AdMaps, you can create highly targeted experiences that resonate with your audiences for maximum impact.
- Dynamic text replacement: Automatically change texts based on user characteristics or ad campaigns.
- AdMaps: Align specific ads with designated landing pages to enhance targeting.
- Audience-level metrics: Track individual audience metrics to refine targeting strategies.
By following these steps and utilizing Instapage's powerful features, marketers can enhance their digital campaigns, driving higher conversions and maximizing ROI.
Ready to elevate your online marketing efforts? Start using Instapage today to create optimized landing pages that convert.
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