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Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
An effective guide to the Instapage landing page optimization
When it comes to maximizing the ROI of your digital marketing campaigns, Instapage stands out as the most powerful landing page and CRO platform. With its extensive library of high-converting templates and pre-built lead generation elements, marketers can swiftly transform their campaigns without the need for complex coding or design skills.
Why choose Instapage for landing page creation?
Instapage offers a user-friendly platform that allows marketers to create landing pages quickly. The flexibility of the tool ensures that both small businesses and large enterprises can leverage its features to tailor pages specific to their audience. Highlights include:
- Over 100 ready-to-use templates designed to drive conversions and capture leads.
- A drag-and-drop page builder that requires no prior technical knowledge for users.
- Advanced analytics and A/B testing capabilities to refine landing pages based on real user data.
Steps to creating your first landing page with Instapage
Creating a landing page on Instapage can be broken down into three primary steps:
Step 1: Select a Template
Begin your design process by choosing from the vast template library. Here are three considerations:
- Choose a template that aligns with your campaign goals, whether lead generation or product promotion.
- Look for designs tailored for your industry to appeal directly to your target audience.
- Consider elements such as the layout and color schemes that resonate with your branding.
Step 2: Customize Your Page
Personalizing your landing page improves its performance. Important elements to focus on include:
- Incorporate dynamic text replacement to match the ad copy with landing page content, enhancing user experience.
- Utilize Instablocks for reusable content sections that maintain design consistency across pages.
- Integrate lead capture forms strategically to collect user information efficiently.
After customizing, ensure your page is optimized for conversion with built-in analytics features.
Instapage empowers your marketing strategy by streamlining landing page creation and optimization. Start today by leveraging these capabilities to boost your ROI!
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