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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An all-in-one landing page solution for maximizing your ROI

Instapage is designed to supercharge your marketing efforts with tailored landing page and conversion rate optimization (CRO) tools. It empowers marketers across various industries, ensuring they can ramp up their digital strategies effectively. Whether you're in business services, education, or tech, our platform is built to meet your unique needs.

Understanding the importance of landing pages

Landing pages are crucial for marketing success, serving as the first impression for potential customers. They need to be optimized for conversion to drive results. With Instapage, you can leverage over 100 high-converting templates that cater to different target audiences, enabling you to capture leads efficiently.

  1. High-converting templates: Choose from a library of ready-to-use layouts designed to drive conversions.
  2. Customization options: Use our intuitive builders and lead-generation elements to tailor your landing pages.
  3. Rapid deployment: Quickly launch campaigns without the need for extensive coding, enabling marketers to move fast.

Step 1: Create your landing page with Instablocks

Start by utilizing Instablocks, which allow you to combine content sections quickly. This feature not only simplifies the design process but also enhances your ability to create pages that align with your branding.

Step 2: Implement optimization strategies

Once your page is live, optimization is key. Use built-in experimentation features like A/B testing and heatmaps to analyze user behavior. This will guide you to refine your content for better engagement and conversions.

  1. A/B testing: Experiment with different versions of your landing page to find what resonates best with your audience.
  2. Heatmaps: Visualize where users are clicking to identify areas for improvement.
  3. Analytics dashboard: Monitor the performance of your landing pages in real-time for strategic adjustments.

Step 3: Personalize user experiences

Personalization is essential in reaching your target audience effectively. Utilize dynamic text replacement and specific advertising alignment to create relevant experiences for every user segment.

  1. Dynamic content: Tailor your landing pages to reflect the specific interests of your audience.
  2. AdMap integration: Align your ads with precisely designed landing pages to enhance user experience.
  3. Real-time metrics tracking: Assess engagement at the audience level to enhance future marketing efforts.

By integrating these strategies, you will maximize your marketing ROI and create impactful campaigns.

Get started today with Instapage to revolutionize your landing pages and drive significant results in your digital marketing strategies.

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