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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Create the Ultimate Landing Pages with Instapage

Landing pages are crucial in any digital marketing strategy. Instapage offers powerful optimization tools and features to accelerate conversions. By utilizing Instapage’s all-in-one platform, you can create high-converting landing pages that resonate with your audiences, regardless of your budget or team size.

Getting Started with Instapage

To embark on your journey with Instapage, it's essential to understand the basic functionalities. With over 100 templates at your disposal, finding the right starting point is straightforward.

  1. Intuitive page builders: Drag-and-drop features allow marketers to design landing pages without any coding.
  2. Robust A/B testing: Experiment with different page versions to see which designs and messaging perform best.
  3. Seamless integration: Connect with various marketing tools for a cohesive campaign experience.

Step 1: Choose the Right Template

Selecting a relevant template is the first step to effective landing page creation. Instapage provides you with versatile options tailored to various industries.

  1. Business Services: Opt for templates designed for lead generation and service showcases.
  2. Education: Engage students with templates focusing on courses and enrollment incentives.
  3. Tech/SaaS: Highlight product features and capture trial sign-ups using tech-oriented themes.

Step 2: Optimize for Conversions

Once your template is selected, optimization is key. Instapage offers several features to enhance your page’s performance.

  1. Heatmaps: See how users interact with your page to identify areas of improvement.
  2. Dynamic content: Personalize landing pages based on visitor data to increase relevance.
  3. Analytics dashboard: Use metrics and KPIs to monitor performance and test outcomes.

Step 3: Collaborate and Review

Collaboration can elevate your landing page to new heights. Use Instapage’s built-in tools to gather feedback and make real-time edits.

  1. Feedback tools: Share links with stakeholders for immediate input.
  2. Version control: Easily track changes and maintain page integrity.
  3. Secure sharing: Ensure that your pages are only accessible to approved users.

Incorporating these steps will prepare your landing pages for success. Leverage all available tools to refine your strategies.

Start maximizing your digital marketing ROI with Instapage today. Sign up now and unleash the power of high-converting landing pages.

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