Create versatile CMS website from scratch using our lead-focused templates
Drive more leads with Instapage versatile CMS website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
Accelerate your marketing efforts with Instapage's powerful landing page and CRO platform
In the competitive landscape of digital marketing, converting traffic into leads and sales is paramount. Instapage's landing page platform is designed specifically to empower marketers in this mission, allowing for rapid deployment of optimized pages that align perfectly with your campaign goals, ensuring you maximize ROI across various industries.
Unleash the power of ready-to-use templates
Instapage offers over 100 high-converting templates along with essential lead generation functionalities. This vast selection allows marketers to avoid the lengthy process of starting from scratch, enabling quick launches that efficiently capture leads. Each template is designed with conversion in mind, ensuring that your landing pages resonate with your target audience across various sectors.
- Diverse templates: Choose from a variety of layouts that cater to specific industries, ensuring relevance and appeal.
- Lead generation elements: Integrate forms, buttons, and other tools designed to convert visitors into leads while maintaining ease of use.
- High customization: Make necessary adjustments to fit your brand without requiring coding expertise.
Quickly build landing pages without technical expertise
With Instapage, the landing page creation process is streamlined and user-friendly, allowing anyone to design effective pages. The library of conversion-focused layouts and Instablocks means that you can build uniquely suited landing pages quickly.
Optimize and personalize for better performance
Optimization is crucial for landing page effectiveness. Use built-in experimentation tools like A/B testing and detailed heatmaps to assess performance. By understanding user behavior, you'll be able to make informed decisions that lead to significantly higher conversion rates.
- A/B testing: Determine which page elements attract conversions through direct comparison of different versions.
- Heatmaps: Analyze on-page behavior to identify what parts of your page are grabbing attention and which areas need improvement.
- Analytics dashboard: Gauge overall performance metrics to continually refine your campaigns.
Collaborative features to enhance teamwork
Instapage not only enhances individual productivity but also promotes collaboration among teams. With features that facilitate feedback and real-time edits, teams can ensure that marketing content is aligned and optimized before launch.
- Instant feedback: Use the review feature to share important insights, ensuring everyone is on the same page.
- Secure sharing: Share draft pages with stakeholders or clients for additional insights without any security concerns.
- Real-time collaboration: Make necessary edits or suggestions instantly within the platform to streamline workflows.
In conclusion, with Instapage, every marketer is equipped with the tools they need to launch, optimize, and scale campaigns effectively. By leveraging its powerful features, you can accelerate your marketing efforts and drive higher ROI.
Take the first step towards transforming your digital marketing experience. Sign up for Instapage today and explore how our landing page and CRO platform can optimize your campaigns!
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