Take your user journey page creation experience to the next level with our Wix-compatible template
Build and integrate high-converting user journey page templates with Wix effortlessly!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to using Instapage for landing page optimization
Instapage is recognized as a leader in landing page creation and conversion rate optimization (CRO). Marketers across various sectors are leveraging this powerful platform to create impactful landing pages that drive engagement and increase return on investment (ROI). In this guide, we’ll walk you through the essential steps to optimize your campaigns using Instapage’s unique features.
Understanding the foundation of Instapage
Instapage is an all-in-one solution that empowers marketers with tools to create, optimize, and scale their campaigns. The platform provides over 100 customizable templates and lead generation elements designed for high conversion rates.
- High-converting templates: Access to a library of over 100 designs that cater to diverse industries.
- Lead generation elements: Integrate forms and pop-ups effortlessly to capture leads directly from your landing pages.
- Intuitive page builders: Drag-and-drop builders simplify the process of page creation, making it accessible for all skill levels.
Creating your landing pages efficiently
Using Instapage’s flexible platform, you can build landing pages in a matter of minutes. This is particularly useful when you need to launch campaigns quickly without sacrificing quality.
- Choose a template: Select from a vast collection of conversion-focused layouts that match your campaign goals.
- Customize the design: Use the easy-to-navigate builder to adjust colors, images, and layout elements.
- Prototype and test: Utilize built-in experimentation features to prototype quickly and test different variations of your pages.
Optimizing for higher conversion rates
After creating your landing pages, the next step involves ensuring they perform optimally. Instapage provides powerful optimization tools to enhance user engagement
- Utilize heatmaps: Gain insights into on-page behavior and see where users are clicking the most.
- Conduct A/B testing: Test different headlines, images, and calls to action to determine which versions yield the best results.
- Leverage analytics dashboards: Monitor performance metrics and make data-driven decisions to improve your pages.
With these steps, you can effectively create and optimize landing pages that not only attract visitors but also convert them into leads, thereby maximizing your digital marketing efforts.
To propel your marketing strategies further, harness Instapage’s collaboration features and tailor your content for distinct audience segments. With targeted personalization, you can engage users at a micro-level delivering precisely what they need.
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