Utilize Instapage's user-generated content site template optimized for Epic for maximum efficiency

Get high conversion rates with our Epic-optimized user-generated content site template. Created for marketers to build great SEO-optimized landing pages with ease!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective landing page and CRO strategy with Instapage

Instapage offers marketers a comprehensive solution to create high-performing landing pages. By utilizing Instapage's innovative tools and features, businesses can significantly enhance their conversion rates and maximize their marketing ROI, making it a powerful asset for anyone involved in digital marketing.

Understanding Instapage's features

Instapage stands out due to its all-in-one features that cater to marketers from diverse sectors such as business services, tech, education, and more. The platform is equipped to meet the unique needs of different industries, ensuring that every landing page built is not only aesthetically pleasing but also optimized for conversion.

  1. 100+ customizable templates: Choose from a vast library of high-converting templates that can be tailored to fit your brand and message.
  2. Built-in A/B testing: Easily conduct A/B tests to identify the most effective variations of your landing pages and optimize for better results.
  3. Dynamic text replacement: Deliver personalized content to different audience segments based on their interests or demographics.

Step 1: Launching a landing page

To create your landing page, follow these straightforward steps using Instapage's user-friendly interface:

  1. Select a template: Pick a template that aligns with your campaign goals and industry.
  2. Customize your content: Use Instapage's drag-and-drop builder to edit text, images, and video.
  3. Publish and track: Once satisfied, publish your landing page and start monitoring its performance through the analytics dashboard.

Step 2: Optimizing for conversions

Enhancing your landing page for better conversions is crucial. Here’s how to use Instapage’s optimization features:

  1. Utilize heatmaps: Analyze visitor behavior on your pages to discover where users are engaging most.
  2. Run A/B tests: Try different headlines, images, or CTAs to see which combinations yield the best results.
  3. Monitor key metrics: Review conversion rates, bounce rates, and other analytics to iterate on your design and content.

Step 3: Personalization and collaboration

For higher engagement and flexibility, consider these personalization and collaboration tools within Instapage:

  1. Dynamic ad mapping: Align ads with relevant landing pages for a tailored user experience that boosts your campaign effectiveness.
  2. Real-time collaboration: Allow team members to provide feedback and edit pages instantly, streamlining the review process.
  3. Audience segmentation: Utilize data tools to track specific metrics for distinct audience groups, refining your marketing strategies.

By leveraging Instapage's versatile capabilities, marketers can create optimized landing pages that cater specifically to their target audience's needs.

Ready to enhance your marketing strategies? Start using Instapage today and experience the difference a powerful landing page solution can make for your business.

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