Choose our user-generated content site template compatible with BigCommerce and turn visitor interactions into conversions

Streamline your content management with user-generated content site templates designed for compatibility with BigCommerce.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for landing page optimization

In a world where effective marketing hinges on digital performance, understanding how to utilize Instapage's powerful landing page platform can significantly boost your campaign results. This guide will walk you through the essential steps to optimize your landing pages for maximum ROI, tailored specifically for marketers in the USA.

Understanding Instapage: A landing page and CRO powerhouse

Instapage excels in providing marketers with comprehensive tools for accelerating and optimizing their digital marketing strategies. With features like customizable templates and iterative optimization techniques, marketers can drive higher conversion rates and significantly enhance their overall campaign effectiveness.

  1. Access to 100+ high-converting templates: Instapage offers a diverse collection of templates that cater to various industries, allowing you to rapidly create landing pages without starting from scratch.
  2. Built-in experimentation features: Leverage A/B testing and detailed heatmaps to make data-driven decisions that enhance page performance.
  3. User-friendly collaboration tools: These foster real-time feedback and allow multiple stakeholders to contribute seamlessly to the landing page creation process.

Step-by-step process to create a compelling landing page on Instapage

Creating a high-quality landing page requires a structured approach. Begin with identifying your campaign goals, followed by choosing a template that resonates with your audience.

  1. Define your campaign objective: Clearly articulate what you want your landing page to achieve, whether it's capturing leads, driving sales, or promoting a new service.
  2. Select a suitable template: Choose from Instapage’s varied library of templates designed to convert specific audience segments effectively.
  3. Customize for personalization: Utilize features like dynamic text replacement to cater to different audience preferences, ensuring content relevance for each visitor.

Optimizing your landing page for maximum conversions

After creating your landing page, focus on optimization strategies to enhance its performance. Factors like page speed and content relevance can significantly impact conversion rates.

  1. Conduct A/B testing: Utilize Instapage's testing tools to compare different versions of your landing page and determine which elements work best.
  2. Analyze user behavior: Use heatmaps to visualize visitor interactions and refine your content accordingly, enhancing engagement.
  3. Adjust messaging based on audience insights: Leverage data insights to tailor copy and offers that align closely with user expectations.

By following these steps, you can effectively utilize Instapage to improve your landing page performance and achieve greater marketing success.

Take the first step toward transforming your marketing campaigns. Embrace the capabilities Instapage offers for building optimized landing pages.

Ready to unlock the full potential of your digital marketing efforts? Start using Instapage today and discover how easy it can be to create high-converting landing pages.

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