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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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Learn how to build top-performing landing pages for any goal

FAQs

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

A powerful landing page and CRO platform for maximizing ROI

Instapage stands out as a comprehensive platform designed for marketers aiming to boost their digital campaigns. With its intuitive interface and abundant resources, you can create high-converting landing pages without the need for coding knowledge. From business services to the tech/SaaS industries, Instapage serves as the backbone for effective marketing strategies, helping you optimize results efficiently.

Why choose Instapage for your landing pages?

Instapage offers numerous advantages that cater specifically to your marketing needs. The platform allows users to access a myriad of templates and elements designed to enhance lead generation and conversions. As you navigate the digital landscape, having a tool that simplifies the process becomes invaluable.

  1. Over 100 high-converting templates: These templates simplify the creation process, allowing marketers to quickly launch campaigns without starting from scratch.
  2. Built-in optimization features: Tools like A/B testing and heatmaps provide insights into user behavior on your pages, enabling continuous improvement.
  3. Personalization options: Features like dynamic text replacement let you tailor content to various audience segments, increasing engagement and conversion rates.

Step 1: Accessing and selecting a template

To kickstart your landing page creation, begin by selecting an appropriate template from the extensive library. The process is straightforward and designed to save you time.

Step 2: Customizing your landing page

Once you have chosen your template, you can personalize it using Instapage's intuitive drag-and-drop builder. Here’s how you can enhance your page:

  1. Add custom images and videos: Visual elements can significantly impact user engagement, so ensure you choose high-quality media.
  2. Utilize call-to-action (CTA) buttons: Strategically placed CTAs can guide visitors toward desired actions.
  3. Incorporate lead capture forms: These tools allow you to gather important visitor information to nurture leads.

Step 3: Optimize and launch your landing page

After customizing your page, the next critical step is optimization. Analyze traffic and user behavior, tweaking elements as necessary to improve performance.

  1. Implement A/B testing: Experiment with different layouts to discover which converts best.
  2. Monitor metrics via the analytics dashboard: Understanding visitor behavior helps refine your marketing approach.
  3. Utilize feedback tools: Gather insights from team members and stakeholders to enhance page effectiveness.

In conclusion, Instapage is more than just a landing page builder; it is a comprehensive platform that equips marketers with essential tools to thrive in digital marketing.

Ready to elevate your marketing strategy? Start your free trial of Instapage today and witness exceptional results in your campaigns!

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