Utilize Instapage's template optimized for Microsoft Surface Laptop and simplify your trending page creation workflow

Design using a responsive trending page template that delivers a flawless experience on Microsoft Surface Laptop. Try Instapage today!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to optimizing landing pages with Instapage

Instapage is designed specifically to empower marketers in optimizing their landing pages. When paired with effective conversion rate optimization (CRO) strategies, Instapage enables users to boost their digital marketing campaigns seamlessly. By understanding key features and functionalities, marketers can tailor their landing pages to meet specific goals and elevate engagement levels.

Understanding the power of landing page optimization

Landing page optimization involves meticulously refining every element on your page to enhance user experience and conversion rates. Instapage provides the flexibility needed to create landing pages that not only attract but also retain users' attention. The unique selling propositions of Instapage include highly customizable templates, powerful analytics tools, and collaboration features that streamline the workflow between team members.

  1. Customizable templates: With access to over 100 high-converting templates, marketers can easily launch landing pages that resonate with their target audience.
  2. Analytics tools: Detailed heatmaps and performance analytics offer insights into user behavior, allowing for data-driven decision-making.
  3. Collaboration features: Enable real-time feedback and edits to accelerate the page production process.

Step 1: Create a landing page without coding

Instapage employs a user-friendly drag-and-drop builder for easy page creation. This feature is particularly beneficial for marketers who may lack coding skills but wish to produce professional and effective landing pages.

Step 2: Optimize through A/B testing

A/B testing is crucial for identifying which aspects of your landing page resonate best with your audience. Instapage simplifies this process with built-in experimentation features.

  1. Test headlines: Experiment with various headlines to determine which one garners the most engagement.
  2. Image variations: Adjust the imagery used on the landing page to see how it impacts conversion.
  3. Call-to-action buttons: Alter the wording, color, or size of buttons to find the best-performing option.

Step 3: Personalize the user experience

With personalization features, Instapage allows marketers to tailor pages according to user segments. This capability significantly boosts conversion rates by ensuring that the messaging aligns with user expectations.

  1. Dynamic text replacement: Automatically change text on the landing page based on user behavior or referral sources.
  2. AdMaps: Align specific ads to tailored landing pages, enhancing coherence and relevance.
  3. Audience-level metrics tracking: Monitor how different audience segments interact with your content for more targeted strategies.

Incorporating these strategies will help marketers leverage Instapage effectively, ensuring that every landing page contributes positively to their overall marketing objectives.

Start transforming your marketing campaigns today with Instapage. Sign up now to gain access to our powerful tools and resources!

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