Utilize Instapage's template optimized for E-ink reader and simplify your track your order page creation workflow

Design using a responsive track your order page template that delivers a flawless experience on E-ink reader. Try Instapage today!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for effective landing pages and CRO

Maximizing the ROI of your digital marketing campaigns is crucial, and leveraging the right landing page and CRO platform is a pivotal component of that strategy. Instapage stands out as a powerhouse, providing comprehensive tools and features that are tailored for marketers across various industries, including education, financial services, and government. This guide will walk you through step-by-step processes on how to capitalize on Instapage's capabilities to enhance your marketing effectiveness.

Understanding Instapage and its advantages

Instapage is designed to help you effortlessly create high-converting landing pages. With over 100 customizable templates, you can quickly develop pages suitable for specific campaigns without coding knowledge. The platform's user-friendly interface allows for rapid deployment, making it ideal for marketing teams looking to scale and optimize their efforts.

  1. Rapid page creation: Instapage allows you to launch pages in minutes without technical skills.
  2. High-quality templates: Choose from a wide range of designs focused on optimization and lead generation.
  3. Comprehensive analytics: Gain insights on how visitors interact with your pages and adjust accordingly.

Step 1: Create your landing page with Instapage

Start by choosing a template that aligns with your campaign goals. Once selected, Instapage provides various tools to customize your page to perfection, including drag-and-drop components, image libraries, and text editors. Here’s how you can approach this step:

  1. Select a template that resonates with your brand and objectives, ensuring a cohesive user experience.
  2. Utilize the drag-and-drop builder to arrange elements seamlessly, customizing visuals and messages to match your campaign tone.
  3. Incorporate lead generation elements like forms and buttons to capture visitor information effectively.

Step 2: Optimize for conversions

Optimization is key in increasing the likelihood of conversions from your landing page. With built-in A/B testing capabilities, Instapage allows you to experiment with different elements to find the most effective combinations. Follow these optimization strategies:

  1. Run A/B tests to experiment with varying headlines or images and analyze the data to identify higher-performing elements.
  2. Leverage heatmaps to understand user behavior on your page, adapting layouts based on real engagement.
  3. Use detailed analytics to measure conversion rates and adjust strategies accordingly, optimizing the functionality of your landing page.

Step 3: Personalize for target audiences

To enhance user engagement, personalize the landing pages based on audience segments. Instapage’s personalization features enable you to tailor the user experience dynamically. Here’s how to implement personalization:

  1. Utilize dynamic text replacement to align your messaging with the searches and attributes of your different audience segments.
  2. Employ AdMaps to coordinate your ads with tailored landing pages, ensuring a seamless flow through the user journey.
  3. Track audience-specific metrics to refine your targeting efforts continually.

In conclusion, utilizing Instapage for creating optimized landing pages can significantly improve your marketing campaign performance. By creating, optimizing, and personalizing your landing pages, you can effectively capture leads and maximize conversion rates from your audience.

Ready to elevate your digital marketing strategies with Instapage? Start your journey today for impactful results in your campaigns!

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