Take your terms of service page creation experience to the next level with our Squarespace-compatible template

Build and integrate high-converting terms of service page templates with Squarespace effortlessly!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to leveraging Instapage for boosting landing page performance

Optimizing landing pages is crucial for maximizing the success of your digital marketing campaigns. Instapage simplifies this process with its robust tools designed specifically for marketers. By utilizing its powerful landing page and CRO platform, you can enhance engagement, capture leads effectively, and drive higher conversion rates without requiring extensive technical knowledge.

Understanding the fundamentals of landing pages

A well-constructed landing page acts as a dedicated space designed to convert visitors into leads. Key elements such as compelling headlines, engaging visuals, and clear calls to action are fundamental in capturing the attention of your target audience. With Instapage, you gain access to pre-built templates that streamline the design and deployment process, allowing you to launch effective landing pages swiftly.

  1. 100+ high-converting templates: Choose from an extensive library of templates tailored for various industries to ensure your page resonates with visitors.
  2. Customization without coding: Utilize intuitive drag-and-drop features to modify your landing page layouts according to your campaign's needs.
  3. Lead generation forms: Integrate customizable lead forms that collect essential customer data seamlessly.

Step 1: Create your landing page

Creating an effective landing page involves several critical steps. First, select a template that matches your marketing objectives. Utilize Instapage's advanced editing tools to customize the layout and visuals that best convey your brand message.

Step 2: Optimize for conversions

Once your landing page is built, it's crucial to focus on optimization. Leverage built-in features such as A/B testing to experiment with different elements and refine your approach.

  1. Heatmaps: Analyze visitor interactions to identify areas for improvement.
  2. A/B testing: Test different versions of your landing page to discover which performs better.
  3. Analytics dashboard: Monitor performance metrics to assess your page's success over time.

Step 3: Personalize your content

Personalization can dramatically improve engagement metrics. Instapage enables you to tailor content to various audience segments through dynamic text replacement and targeted ad placements.

  1. Dynamic text replacement: Create tailored messages that resonate with different audience segments.
  2. AdMaps: Align specific ads to relevant landing pages to enhance the user experience.
  3. Audience tracking: Utilize data tools to analyze visitor behavior and adjust your strategies accordingly.

By following these steps, you can create a landing page that not only attracts visitors but also converts them into valuable leads and customers.

Ready to enhance your digital marketing efforts? Explore how Instapage can empower your campaigns and maximize your ROI today.

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