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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Optimize your digital strategy with Instapage's powerful landing page and CRO platform

Maximizing ROI for your digital marketing campaigns involves creating effective landing pages. Instapage is the all-in-one solution for marketers looking to accelerate, optimize, scale, and boost their campaigns, regardless of budget or team size. With over 100 high-converting templates, marketers have the flexibility to launch pages quickly, ensuring effective lead capture without starting from scratch.

Start with high-impact templates

Instapage provides a library of over 100 ready-to-use templates designed specifically for conversion. These templates are not just visually appealing; they are optimized for performance, catering to various marketing objectives such as lead generation or product launches. By using intuitive drag-and-drop builders and pre-built lead generation elements, marketers can customize these templates to align closely with their brand and audience needs.

  1. Conversion-focused templates: Choose from a variety of layouts designed to boost engagement and capture leads effectively.
  2. Pre-built lead generation elements: Integrate forms, buttons, and calls-to-action without any coding experience.
  3. Customization capabilities: Modify elements freely to match your branding and messaging.

Enhance performance with optimization tools

Once your pages are live, the next crucial step is to optimize them to achieve higher conversion rates. Instapage features built-in A/B testing tools and detailed heatmaps to unpack user behavior on your landing pages. By understanding what works and what doesn’t, you can refine your messaging and layout for better performance.

Personalize your campaigns

Delivering the right message to the right audience is key. With Instapage's dynamic text replacement and AdMaps, you can ensure each visitor experiences a tailored landing page that resonates with their specific needs. This personal touch can significantly enhance engagement and conversion rates.

  1. Dynamic text replacement: Adapt text based on user source or demographics to increase relevance.
  2. AdMaps: Align specific ads with dedicated landing pages to create a seamless user journey.
  3. Audience-level tracking: Gain insights into how different audience segments interact with your content.

Foster collaboration for rapid results

Team collaboration is crucial for efficient landing page creation. Instapage facilitates this with features that allow immediate feedback and real-time editing. You can share pages with stakeholders securely, ensuring that everyone is on the same page during the production process.

  1. Instant feedback: Provide real-time comments and suggestions for collaborative improvements.
  2. Secure sharing: Enable external stakeholders to review and provide their input without risks.
  3. Streamlined communication: Keep all discussions within the platform to avoid miscommunication.

With these powerful features, Instapage empowers marketers to build strategically designed landing pages that not only attract leads but also convert them effectively.

Take advantage of Instapage’s tools to revolutionize your landing pages today. Sign up for a demo and experience the difference!

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