Create streamlined news portal from scratch using our lead-focused templates

Drive more leads with Instapage streamlined news portal template built to maximize conversions. Easy customization - no designer or coding skills needed.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A powerful guide to Instapage landing page creation

Instapage is a sophisticated landing page and conversion rate optimization (CRO) platform that helps marketers achieve more efficient and effective digital campaigns. With its comprehensive features tailored for various industries, this guide will walk you through the step-by-step process of creating impactful landing pages that boost ROI and optimize performance.

Understanding your target audience

Identifying and understanding your target audience is the foundational step in creating effective landing pages. Tailor your content to meet the specific needs and pain points of audiences in business services, marketing and advertising, tech, education, energy, financial services, government, and insurance sectors.

  1. Research demographics and psychographics: Understand who your audience is, their preferences, and what drives their engagement.
  2. Analyze user behavior: Leverage analytics tools to see how users interact with your previous campaigns to refine your approach.
  3. Segment your audience: Create tailored content strategies for different audience segments to personalize their experience further.

Choosing the right template and elements on Instapage

One of the most significant advantages of Instapage is its extensive library of high-converting templates and customizable lead generation elements. Choosing the right template that resonates with your audience can significantly improve conversion rates.

  1. Select a visually appealing template: Choose from over 100 professional designs that align with your brand and message.
  2. Utilize pre-built lead generation elements: Incorporate forms, buttons, and calls-to-action strategically to facilitate conversions.
  3. Make use of Instablocks: Design and save sections of your page for easy reuse and consistency across campaigns.

Optimizing for higher conversions

Optimization is crucial for maximizing the effectiveness of your landing pages. Utilize Instapage’s built-in tools to analyze performance and make data-driven decisions.

  1. Conduct A/B testing: Experiment with different versions of your landing pages to determine which elements drive the best results.
  2. Implement heatmaps: Track user behavior on your pages to pinpoint areas needing improvement.
  3. Use detailed analytics: Regularly review performance metrics through the Instapage dashboard to refine your strategy.

In conclusion, leveraging Instapage's powerful features can lead to more successful digital marketing campaigns and significantly enhance your ROI. Start optimizing your landing pages today and watch your results improve.

Ready to elevate your campaign performance with Instapage? Begin your free trial now and explore the tools that can transform your landing page strategies!

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results