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Reach out to the right audience with splash page template for sports betting companies

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to creating effective landing pages with Instapage

Creating high-converting landing pages is essential for any marketing campaign, especially in dynamic sectors like business services, tech, and financial services. Instapage provides a powerful platform tailored for marketers who aim to optimize their campaigns and maximize the return on investment (ROI). This guide will walk you through the key steps to leverage Instapage for your specific needs, empowering you to launch optimized landing pages swiftly and efficiently.

Understanding the fundamentals of landing pages

Before diving into the creation process, it's essential to understand what makes a landing page effective. A landing page is a standalone web page designed specifically for a marketing or advertising campaign. Here are critical elements that contribute to landing page success:

  1. Clear and compelling headlines: Your headline should immediately grab attention and convey your value proposition.
  2. Effective call-to-action (CTA): Ensure your CTA stands out and motivates users to take action, whether it's signing up for a newsletter or making a purchase.
  3. Visuals and design: Use high-quality images and a layout that enhances readability and guides users through your content.

Step 1: Choose the right template

With over 100 professionally designed templates, Instapage allows you to start your landing page quickly. Select a template that aligns with your campaign goals and audience. Here are tips for choosing the right one:

  1. Align with your branding: Choose a template that resonates with your brand colors and fonts.
  2. Focus on conversions: Select templates designed specifically for lead generation or sales to ensure better results.
  3. Consider your audience: Different industries and target demographics may respond better to specific design styles.

Step 2: Customize your landing page

Once you've selected a template, customization is vital to cater to your audience's preferences and expectations. Utilize Instablocks and the intuitive drag-and-drop builder to make necessary adjustments. Key customization aspects include:

  1. Update content: Modify text to reflect your unique selling points and ensure it resonates with your audience.
  2. Incorporate media: Add images, videos, or infographics that illustrate your product or service.
  3. Optimize for mobile: Make sure your landing page is mobile-responsive, ensuring a seamless experience on any device.

Step 3: Optimize and test your landing page

Optimization is crucial for improving conversion rates. Instapage provides built-in tools to help you test and refine your landing page. Consider these optimization strategies:

  1. A/B testing: Experiment with different headlines, CTAs, or images to determine which elements drive higher conversions.
  2. Heatmaps: Analyze user behavior to identify sections of your page that may need tweaks or enhancements.
  3. Analytics dashboard: Monitor key performance indicators (KPIs) to track your page's effectiveness over time.

Following these steps ensures that your landing pages are geared up for success, enabling you to scale your campaigns effectively and optimize your marketing efforts.

Ready to transform your landing pages? Start your journey with Instapage today and discover how our all-in-one platform can elevate your digital marketing strategy.

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