Customize the pre-created splash page template for DIY enthusiasts

No matter your background, you can easily build landing pages. Simply find the right splash page template for DIY enthusiasts and adjust it to your needs!

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An overview of Instapage: The most powerful landing page platform

Instapage stands out in the digital marketing landscape as a powerful landing page and CRO platform tailored specifically for marketers looking to enhance their campaigns. With features that cater to various industries such as business services, education, and financial services, Instapage equips users with tools designed to accelerate, optimize, and maximize ROI effectively.

Understanding landing pages and their importance

Landing pages play a crucial role in a digital marketing strategy, serving as dedicated spaces that drive conversions. By directing traffic to these pages, marketers can efficiently capture leads and turn potential customers into actual buyers. Instapage simplifies this process with its extensive library of 100+ conversion-focused layouts and templates.

  1. Enhanced user experience: Instapage's user-friendly drag-and-drop builder allows marketers to create aesthetically pleasing and functional landing pages, ensuring visitors have a seamless experience.
  2. A/B Testing capabilities: Built-in experimentation features facilitate running A/B tests to analyze what resonates best with target audiences, allowing for data-driven decision making.
  3. Detail analytics dashboard: Monitor traffic and conversion metrics effortlessly, enabling marketers to assess performance and make necessary adjustments in real-time.

Step 1: Choose the right template

Selecting an appropriate template is the first essential step in creating a landing page. This helps streamline the design process and ensures that the page aligns with your marketing goals.

Step 2: Customize your content

Once a template is selected, it’s crucial to personalize the content to fit your audience. Here are some elements to focus on:

  1. Dynamic text replacement: Tailor your messaging to align specifically with the keywords that brought visitors to your page, increasing relevance and engagement.
  2. AdMaps integration: Align ads with corresponding landing pages, ensuring a cohesive user journey from advertisement to conversion.
  3. Engaging Call-To-Actions (CTAs): Clearly define next steps for visitors with strong CTAs that guide them towards conversion.

Step 3: Optimize for performance

After customizing your landing page, it’s essential to implement optimization strategies to maximize conversion rates. Consider these strategies:

  1. Utilize heatmaps: Analyze where users are clicking most often to determine effective content placement and design adjustments.
  2. Conduct A/B tests: Regularly test different versions of your landing page to uncover what elements resonate best with your audience.
  3. Review and analyze data: Regularly examine performance through the analytics dashboard to find trends and areas for improvement.

Emphasizing these steps effectively leverages Instapage's capabilities to create high-converting landing pages tailored to your needs.

Ready to supercharge your marketing campaigns? Start using Instapage today and tap into a wealth of tools designed to create high-performance landing pages that convert more leads into customers.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results